Hong Kong Ocean Park: Advertising and Promotion Plan
I brand manager a renown consumer product marketing company responsible Hong Kong Macau markets.

Ocean Park has been a well-known brand in Hong Kong since 1977 Ocean Park Hong Kong, 2008.

This advertising promotion plan is for the Hong Kong Ocean Park which has three in-park themed hotels. These hotels are named Ocean Hotel, Fisherman's Wharft Hotel and Spa Hotel Frew, 2005.

Each hotel has its own unique blend of features which make it distinct and present a tremendous opportunity for marketing and particularly advertising. The hotels are set for launch in the last quarter of 2011 in Hong Kong. The total budget is HK$2million which covers all promotional activities for the month of December 2011. This will be used for digital media advertising and billboards. These have been analyzed to be the most cost-effective media for advertising. Hong Kong and Mainland China are mutual in…...

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References

  ASIA LTD. 2001. Hotels In Hong Kong: A Market Analysis [Online]. Available: [Accessed 14th November 2011].http://www.researchandmarkets.com/reports/45563/hotels_in_hong_kong_a_market_analysisACCESS 

CAREY, K. 1992. OPTIMAL HOTEL CAPACITY: THE CASE OF BARBADOS. Social and Economic Studies, 41, 103-126.

CHALKLEY, B. 1997. Hong Kong: Colony at the Crossroads. Geography, 82, 139-147.

CHENG, J.Y.S. & NGOK, K.L. 2000. Hong Kong in the Eyes of Chinese Cadres. Asian Affairs, 27, 93-109.

Evidence of this can be seen in several industries in which Hong Kong is not longer as competitive as it once was (Edmonds, 2004).
There are several reasons for the diminished international business reputation Hong Kong has experienced in recent years. Like other countries Hong Kong has been affected by the problems present in the overall global economy. In addition, the political climate in Hong Kong has changed the level of economic freedom that allowed businesses to excel in the country. In addition to these reasons for the diminished reputation, there are industries that have failed to provide proper it training to employees.

Several studies have found a positive correlation between Information technology training and competitive advantage. According to an article entitled "Information Technology as Competitive Advantage: The ole of Human, Business, and Technology esources "

IT creates advantage by leveraging or exploiting preexisting, complementary human and business resources. In the retail…...

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References

Baldwin, G. 1994. Property Management in Hong Kong. Property Management, Vol. 12 No. 4, 1994, pp. 18-23

Epstein, M.J., & Buhovac, a.R. (2006). What's in it for You (and Your Company)? Show off Your ROI Skills by Sizing Up Your Company's it Spending. Journal of Accountancy, 201(4), 69+.

Heller M. 2003. 6 Ways to Boost Employee Morale.

Retrieved November 13, 2008 from;  http://www.cio.com/article/31976/_Ways_to_Boost_Employee_Morale

Hong Kong Healthcare in the Decade Ahead
Improving Gender Inequality and Poverty and the elationship to Access

Hong Kong SA is a globally recognized leader in health care provision and policy. However, looking forward over the next decade, significant areas of improvement exist in relation to enhancing patient access to healthcare. Too often gender inequality and financial poverty limit patient medical options. By focusing on these variables and what practical health policy options exist to influence them, further improvement can be achieved in the Hong Kong health system.

Paul Yip, Director of the HKJC Centre for Suicide esearch and Prevention at the University of Hong Kong writes "The success of a city cannot be measured only by its financial prowess…the well-being of its residents must also be considered." At the turn of the decade, Hong Kong finds itself in a strong position in terms of global healthcare rankings. Hong Kong is one of…...

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References

Gould DB. (2001) The reform of health care funding. HKMJ. 7: 150-4.

Government of the Hong Kong SAR, Health Care Bureau (2000). Lifelong investment in health:

consultation document on health care reform in Hong Kong. Retrieved 2010, Dec 10. URL: http://www.fhb.gov.hk/en/press_and_publications/consultation/HCR2.htm

Government of the Hong Kong SAR. Health Care Bureau (2003, Jan 28). Hong Kong health indices among world's best. Retrieved 2010, Dec 10. URL:  http://www.info.gov.hk/gia/general/brandhk/0128005.htm

Hong Kong was colonized by quite a few nations before it was returned to Chinese control. Among the colonizers were Japan in orld ar II and Great Britain. On July 1, 1997 sovereignty of Hong Kong was returned to China from England. Britain had gained control of China in the 1800s after the Opium ar. Their possession was interrupted in the Second orld ar. Hong Kong was a colony of the British Isles for more than a century. It was a place for economic development and great amounts of resources, which is one of the primary reasons for the continued fighting over the land.
Before Hong Kong was returned to China, there were many protests in the nation that the British government was unconcerned with the rights or cares of the people of Hong Kong. Starting in 1995, individual in Hong Kong began preparation for the return, believing that their living…...

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Works Cited:

"The Decolonization of Hong Kong" (1997). Retrieved from http://www.hartford-

hwp.com/archives/55/index-k.html

Pomeroy, William (1997). "British colonialism exits Hong Kong." People's Weekly World.

By 1992, Britain had introduced large quantities of democratic measures in Hong Kong, in an attempt to further their independence before China became their government. However, when Hong Kong was returned to China in 1997, the Chinese government abolished the legislature that the British had established, and created their own provisional legislature. Yet China allowed, in 1998, for the election of prodemocracy parties, and again in 2000 (Lagasse, et al., "Hong Kong").
However, China still states that the treaties which created Hong Kong were signed under coercion by both British and Western influence, and thus, do not have to be honored. Although China appears willing to allow for Hong Kong to be autonomous for 50 years, they do not appear to want to extend that right beyond the 2047 period. As long as Hong Kong is a Special Administrative egion of the People's epublic of China, China will handle, at…...

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References

Blatt, Jason. "President Chen Condemns Hong Kong Style Unification Plan." South China Morning Post 14 July 2001: B7.

Ito, Kiyoshi. "Taiwan-400 Years of History and Outlook." Taiwan's 400 Years of History. 1996. Taiwan Communique. 22 Nov. 2004.  http://members.shaw.ca/leksu/mainp3e.htm .

Keliher, Macabe, & Meer, Craig. "Taiwan and China: Too Close for Comfort?." Asia Times 24 Oct. 2003: J24.

Kung, Feitau & Chia, Eric. "The Taiwan Timeline." Taiwan's 400 Years of History. 2004. Taiwan Communique. 22 Nov. 2004. http://taiwanresources.com/info/history/chrono.htm.

Hong Kong eal Estate Industry
China and Hong Kong have evolved into fiercely competitive economic superpowers on the international scene across several markets and industries. This has become none more apparent than in the real estate market, which has experienced a recent "boom" in both Hong Kong and China, and seems to be proving some longevity. Although both of these countries are experiencing an influx of foreign investment in residential and commercial real estate, there are vast differences between China and Hong Kong, which are highly influential in investors' decisions regarding whether or not to purchase land, commercial buildings, or residences in these countries. In particular, China and Hong Kong differ substantially in factors relating to political history, especially in regards to Hong Kong's transition since 1997 into one country with two systems, having to compromise new Chinese authority with old British influenced rule of law. Other key factors in the…...

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References

Newell, Graeme; Wing, Chau Kwong; Kei, Wong Siu; McKinnell, Keith. "Factors Influencing the Performance of Hong Kong Real Estate Companies." Journal of Real Estate Portfolio Management. American Real Estate Society Cleveland State University. 2007. Retrieved March 23, 2011 from HighBeam Research:  http://www.highbeam.com/doc/1P3-1261954211.html 

http://www.economypoint.org/s/speical-economic-zone.html

 http://www.phrasebase.com/countries/hong-kong

Hong Kong Disneyland's Market
The market that Hong Kong Disneyland operates in is multi-fold. A large aspect of its market is based on its location. Centered on Hong Kong's Lantaue Island, the organization posits itself as the premier destination for leisure and vacationing in the Asian Pacific (Hong Kong, 2016, p. 2). Moreover, the immediate market for which it operates within this space is in "Hong Kong, mainland China and Southeast Asia (Hong Kong, 2016, p. 2). Still, Hong Kong Disneyland also competes within the global marketplace for vacationing and leisure activities. In this regard, it is competing with other locations throughout the world that offer many of the same features that are indicative of this marketplace. Hong Kong itself has multiple theme parks which provide competition for Disneyland (Choi, 2010, p. 573).

The previously mentioned features themselves provide a fair amount of insight into the market in which this organization operates.…...

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References

Choi, K.W. (2010). Constructing a decolonized world city for consumption: discourses on Hong Kong Disneyland and their implications.

Hong Kong Disneyland. (2016). Hong Kong Disneyland annual business review for the fiscal year 2015. / Retrieved from /media/hkdlcorp_v0100/en_US/aboutOurCompany/AnnualBusinessReview15.pdfhttp://ahongkongdisneyland.disney.go.com

Matusitz, J. (2011). Disney's successful adaptation in Hong Kong: a glocalization perspective. Asia Pacific Journal of Management. 28(4), 667-681.

Miller, P. M. (2007). "Disneyland in Hong Kong." China Business Review. 34(1), 31-33.

Kimpton Hotels & estaurants
Hong Kong

This paper analyzes the internal and external environment of Kimpton Hotels and estaurants for the purpose of recommending the most effective and feasible way to enter the boutique hospitality industry of Hong Kong. The internal environment is assessed by analyzing the core strengths and major weaknesses of the company whereas external environment is evaluated through an analysis of potential opportunities and threats, competitive environment, market overview, and future industry trends which the company may face in the Hong Kong market. A number of strategies are recommended to the company in the light of these analyses.

Kimpton Hotels & estaurants

Kimpton Hotels & estaurants Group Inc. is the largest boutique hotels chain in the United States. It was established in 1981 by William Bill Kimpton. Kimpton Hotels & estaurants is headquartered in San Francisco, California. It operates a large number of restaurants, hotels, and bars throughout the United States.…...

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References

Kimpton Hotels, (2013). About Us. Retrieved on April 2nd, 2013, from

Kotler, P., & Armstrong, G. (2008). Principles of Marketing, (11th Ed.). U.S.: Prentice Hall

Lamb, C., Hair, J., & McDaniel, C. (2012). Essentials of Marketing, (7th ed.). Ohio: South-Western Cengage Learning.

Lancaster, G., & Withey, F. (2007). Marketing Fundamentals, (2nd ed.). U.K: Butterworth-Heinemann

Lost Identity of Hong Kong After 1997 emphasizes on the cultural shift of Hong Kong after China's take over in 1997. This paper mainly focuses on Hong Kong's lost freedom of press and expression and how the Chinese leaders turned away from their words after the hand over of 1997. This paper also highlights the consequence of many journalists who tried to defy the Chinese rule and went against their policy of freedom of speech. This paper finally concludes by stating the after effects of the Chinese rule in Hong Kong and their lost cultural identity.
The Lost Identity of Hong Kong After 1997

Jawaharlal Nehru, the first Indian Primer Minister once said, "There is a great deal of confusion in my mind and I shall state quite frankly what it is. All kinds of basic questions crop up from what is going on in the world, an obvious thing that…...

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Works Cited

Allen C. Hong Kong Identity After The End Of History. 19 Mar. 2002. Available on the address Accessed on 29 Apr.http://www.nott.ac.uk/~ldziaps/AllenChunPaper1.pdf.

Basil F. 1997 Transition and The Place Of Hong Kong in the Asian Debate on Democracy and Human Rights. 23 Jul. 1996. Available on the address Accessed on 29 Apr. 2004.http://www.ahrchk.net/papers/mainfile.php/papers/30.

Dan K. Press Freedom In Hong Kong. The Quill. 1 Apr. 2000.

Frances F. Translating Freedom For Post-1997 Hong Kong. Washington University Law Quarterly, Vol. 76, No. 1. 1998.

Hong Kong to China: Supported by Its Residents, focuses on the territory of Hong Kong. It discusses how in July of 1997 Hong Kong returned to administration under China, though it retains its own political, economic and judicial systems. The primary focus of the article is discussing the attitudes and impacts this move has on the people living in Hong Kong. The results suggested that a majority of people living in Hong Kong would have supported other options including becoming an independent nation if they had been given a chance.
Was the research firm's questionnaire adequate to address the issue? Why or Why not?

The questionnaire does not fully address the issue it intends to address. The purpose of the questionnaire was to determine how the people of Hong Kong felt about the shift in power. The questionnaire does supply an adequate number of questions to assess whether or not people…...

3HK Cares Project ProposalHK Cares is an organization or foundation that was established by Dr. Patrick Khoo, a former professor at Hong Kong University and currently a professional doctor. This foundation was established to help improve patient outcomes and experiences, which has become a major issue in the modern healthcare sector because of emerging healthcare issues. This foundation, which is in Hong Kong, China, seeks to provide a wide range of patients with assistance that helps improve their experiences and outcomes. The establishment of HK Cares was fueled by the fact that an important aspect towards enhancing patient outcomes in todays healthcare facilities is enhancing their experiences during and after hospitalization. This paper provides a project proposal to be implemented by HK Cares to help achieve its goals and objectives.The Selected IssueThe proposed project seeks to address the issue poor patient experiences of older people in healthcare facilities. According to…...

A recent market report notes,

In recent decades, famous Hollywood directors, such as Quentin Tarantino and Oliver Stone, have credited the influence of Hong Kong film styles on their works. John oo has relocated his career to Hollywood to become one of its biggest directors. In fact, not only has John oo's style influenced others, but his current films are Hollywood. ("Hong Kong movie skills grow in Hollywood" para. 2)

Precisely why Hong Kong films have had this influence is hard to say for certain beyond noting that filmmakers like Tsui Hark and John oo adapted American genres to the international market in a way that re-energized those genres and showed American filmmakers a new way to approach traditional material. Hong Kong filmmakers like John oo and Ang Lee have transferred to Hollywood to carry the transformation even further.

orks Cited

Clouse, Robert. Enter the Dragon. Concord Productions Inc., 1973.

Hong Kong Cinema." Tourism in…...

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Works Cited

Clouse, Robert. Enter the Dragon. Concord Productions Inc., 1973.

Hong Kong Cinema." Tourism in Asia (2007).. December 2, 2007. http://hong-kong.tourism-asia.net/cinema.html.

Hong Kong Movie Skills Grow in Hollywood." International Market News (11 July 2002). December 1, 2007. http://www.piercelawgroupllp.com/hongkong_movie_skills.PDF.

Kei, Sek. "Achievement and Crisis: Hong Kong Cinema in the '802." Bright Lights Film Journal. December 3, 2007.  http://www.brightlightsfilm.com/31/hk_achievement1.html .

American television coverage of the Hong Kong 'handover that took place in 1997. This paper focuses on the portrayal of messages in American television coverage and determines whether or not such portrayal was really needed.
Considering the opposite ends at which Communism and Democracy stand, it is worth asserting that these two forms of rule cannot be merged. In understanding Hong Kong's current political situation, we must realize that Hong Kong was ruled by Britain till June 30th 1997 and now on gaining its freedom, it is now caught up in a struggle between its desires to retain Democracy while being ruled by Communism. This is a situation that was predicted and emphasized upon by American television coverage at the 'handover' of Hong Kong in 1997. However, this coverage was not necessary; as it didn't present any relevance to the common man in the U.S., and was only material to…...

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References

Bray, M. (2004) Mass protest in Hong Kong. Thursday, July 1, 2004  http://edition.cnn.com/2004/WORLD/asiapcf/07/01/hk.anniversary/ 

Chinoy, M. (1997). Hong Kong's new leader is blend of East, West. June 30, 1997.  http://edition.cnn.com/WORLD/9706/30/tung.profile/ 

Chinoy, M. (1997). Hong Kong's new legislature stirs controversy June 24, 1997.  http://edition.cnn.com/WORLD/9706/24/hong.kong.elected 

Cohen, S. & Young, J. (eds) (1980). The Manufacture of News: Social Problems, Deviance and the Mass Media (revised). London: Constable.

Umbrella Movement in Hong Kong is directed at the Hong Kong government and the police force dispensed on its behalf. It is a movement that was unofficially recognized in 2014 and started spontaneously and had a practical inspiration, as the umbrellas of protestors were used as protection against tear gas from police. The protestors were defending themselves from aggressive assault by Hong Kong police and were there to protest unfair elections. The protestors identified with earlier protestors of China, such as those at Tiananmen Square in 1989, where the Chinese government ruthlessly cracked down on protestors. In Hong Kong, which is independent in the sense that it has a special autonomy within China, the fear among the protestors was that corruption in government and politics was going to end in unfair elections, so thousands took to the streets to voice their opposition. As a result of the visual spectacle of…...

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Bibliography

AFP. "How umbrellas have become the symbol of Hong Kong's pro-democracy protests," Herald Sun, 2014, accessed 6 May 2016 from  http://www.heraldsun.com.au/news/world/how-umbrellas-have-become-the-symbol-of-hong-kongs-prodemocracy-protests/news-story/fa1275c97de82ecfdfc04140d68dd20f 

Chow, V., Phila Siu, "Creative awakening sparked by Occupy Central as sit-ins reclaim streets," SCMP, accessed 6 May 2016 from  http://www.scmp.com/news/hong-kong/article/1610547/occupys-umbrella-statue-symbol-peace-says-artist?page=all 

Dastagir, A., Brett Molina, "Key social moments of Hong Kong protests," USA Today,

2014, accessed 6 May 2016 from  http://www.usatoday.com/story/news/world/2014/09/30/hong-kong-protests/16473507

Hong Kong Food Culture
Unlike many other cities, Hong Kong offers a unique case study in the effects of globalization on local economies and cultures due to its premier status as a nexus between China and the West. Over the years, and even through British rule, Hong Kong maintained its own distinctly Chinese culture even in the face of relentless influence from other countries and explicit attempts to manipulate Hong Kong culture. However, globalization has caught up with Hong Kong, greatly undermining the traditional Chinese culture, a fact seen most clearly in the case of Hong Kong food culture. Nonetheless, Hong Kong retains its Chinese cultural importance, such that one examining the decline of Hong Kong food culture cannot help but see the areas in which the process has been inverted as well, with Hong Kong culture serving to integrate certain foods or drinks into Chinese society. Thus, as globalization has…...

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References

Elsey, B., & Tse, R.C. (2007). Changing the behaviour of traditional bakers in a chinese multi-

family owned food company through workplace action learning in hong kong. Journal of Workplace Learning, 19(8), 511-525.

Furnham, A., & Li, J. (2008). Gender portrayal in food and beverage advertisements in hong

kong: A content analytic study. Young Consumers, 9(4), 297-307.

Certainly! Here are some essay topics that cover East Asia modernity and women's roles:

1. The impact of modernization on women's roles in East Asian societies: a comparative analysis of Japan, China, and South Korea.
2. Gender equality and empowerment of women in East Asia: challenges and opportunities in the 21st century.
3. The role of women in shaping modern East Asian economies: a case study of female entrepreneurship in Taiwan and Hong Kong.
4. Traditional vs. modern gender roles in East Asian cultures: exploring the evolution of women's status in Confucian societies.
5. The portrayal of modern East Asian women in media and popular....

Literature Review:
1. Gil-Flores, Javier., Rodríguez-Santero, Javier., & Gordillo, J. (2017)
The purpose of this study was to investigate the factors that contribute to the use of ICT in secondary-education classrooms, focusing on teacher characteristics and school infrastructure. The sample consisted of 624 secondary school teachers in Spain, and the sampling technique used was convenience sampling. Data was collected through questionnaires and interviews. The method of data analysis involved descriptive statistics and regression analysis. The major findings of the study revealed that teacher characteristics, such as age and experience, and school infrastructure, such as availability of devices and internet access, significantly influenced....

Title: The Nexus between Transformational and Transactional Leadership Styles and Job Satisfaction: A Contemporary Examination

Introduction:

Leadership has emerged as a critical component in driving organizational performance and employee well-being. Among the various leadership styles, transformational and transactional approaches have garnered significant attention for their contrasting effects on job satisfaction. This essay explores recent news articles and research findings to shed light on the relationship between these leadership styles and job satisfaction, highlighting their implications for contemporary organizations.

Transformational Leadership and Job Satisfaction:

Transformational leadership is characterized by a leader's ability to inspire, motivate, and empower followers to transcend their self-interests and work towards....

I. Introduction

1. Key Geographical Features

   1. The Victoria Harbour
   2. The Central Valley

2. Impact on Landscape

   1. High-rise buildings
   2. Terraced hillsides

II. Body

1. Urban Development

   1. Reclamation projects
   2. Land scarcity challenges

2. Natural Landscape

   1. Lantau Islands mountains
   2. Pineapple Hills rural setting

3. Environmental Conservation

   1. Hong Kong Global Geopark
   2. Sai Kung Peninsulas marine park

III. Conclusion

1. Balancing Development and Conservation

   1. Sustainable planning efforts
   2. Promotion of eco-tourism

2. Future Outlook

   1. Green building initiatives
   2. Preservation of....