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Opportunities and threats faced by Toyota Module 2-Case Study [Pick the date]
Like any other organization, Toyota has its share of threats and opportunities which can either make or break this organization if not addressed properly. Toyota has been lately addressing environmental issues caused due to emission of harmful gases and also major cost cutting strategies required right after recent wave of recession. Lately, operations of Toyota have been disturbed due to product recalls caused due to compromised product quality and natural disasters, strict environmental policies and also because of increasing value of yen.
Current Opportunities for Toyota and what Toyota is doing to exploit them:
Alliance of Toyota and Ford
Toyota has been known for its light weight, user and environment friendly cars. Using its Hybrid technology, Toyota is providing an answer to user's worries caused by skyrocketing fuel prices. Furthermore, one must not forget the all-time famous strategic alliance between Toyota and Ford for the formation of collaborative RMV Hybrid system. Through this alliance, both companies will bring their in-house technology on board to produce an impeccable version of hybrid systems meant for SUV customers and also for light vehicles. By capitalizing on increasing demand of hybrid vehicles like Prius, Toyota can enjoy extreme advantage.
MOU signed between Toyota and BMW
In December 2011, BMW and Toyota have entered into contract which is intended for producing environment-friendly...
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