¶ … Recover from a Social Media PR Disaster," lists several instances in which social media stories have not gone the way they should, or have in fact turned out to be a negative experience for the reader and hence, for the person that posted the story. This paper reviews and critiques the social media posts that are featured, and offers opinions on the validity and credibility of the narrative provided by the author of the article as well.
How to Recover from a Social Media PR Disaster -- A Critique
how to launch damage control when a tweet on Twitter or a post on Facebook turns out to be in poor taste, or worse -- a very valuable theme in a digital world where it seems there are too many participating who are thoughtless, rude, or just clumsily incompetent people and corporations. The old adage, "Think before you act," seems to have gone the way of the hand-written thank you note sent via snail mail. And Sniderman has the right idea in attempting to give those who post stupid, cruel, or just embarrassingly awkward messages and images, a way to make amends.
Sniderman's first example -- a cute dog missing on his attempt to jump through a tire with a big "FAIL" as a header -- shows poor taste on the part of American Express. Next, Sniderman mentions "horror stories" -- such as the tweet from Chrysler Corporation that no one in Detroit can "f-ing drive," and other tweets that were clearly in poor taste.
But Sniderman should not have included former U.S. Congressman Anthony Weiner's photo tweet of his private parts...
G. politicians, movie and rock stars, etc.). Indeed, the combination of social networking sites and an abundance of cellular services and phones has even changed the socio-political landscape in countries that do not have an open or democratic regime (e.g. protests in Iran, etc.) (Friends, Fans and Followers, 2011). The role of social networks have changed the way marketers and politicians view their audience, communicate with them, and even interact. Since
All that is left are the bullying words, without so much of the context that comes with face-to-face communications. Franek's surmised that children who have been cyberbullied are more likely to perform cyberbullying on others. With cyberbullying on the rise, this is of particular concern. "When asked if they had been buillied while online, 10% indicated yes. The 2006 NASSP publication News Leader indicated that 33% of all teens aged
Responsibilities of a Critical Thinker in a Contemporary Society Some thinkers consider critical thinking to be solely a type of mental skill, devoid of any moral value; it is often utilized to rationalize prejudice and to promote self-interest. While moral integrity is understood as good heartedness, it is also susceptible to manipulation to satisfy vested interests in the same way as responsible citizenship can be manipulated. The human mind, regardless of
This level of the maturity model is a transitory one and is focused more on either small, incremental gains from the first level, which is Reacting. In the Reacting layer of this proposed Branding Maturity Model, the majority of brand departments have a decidedly "every department for itself" approach to process maturity and have information flow that is purely dependent on personal productivity applications only. That is to say
Ethical Analysis at Workplace / Ethic Principles Evaluation Specific situations at job in which decision-making was or was not based on ethical principles Participation in or response to the situation Whether or not you think the situation was handled correctly Suggestions for how the situation could be better addressed in the future Business ethics deals with a vast range of ethical or moral principles arising in the business context. It entails the actions of company
Cyberbullying: A Growing Public Health ThreatIn many ways, the emergence of cyberbullying was inevitable and predictable enough given the dark side of human nature. The introduction of the Internet and the corresponding anonymity it provides has created a public health threat that endangers everyone who uses online resources such as social media or forums, and young people in particular are at an elevated risk of becoming the victims of cyberbullying
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