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Toyota Recall Research Paper

Toyota Recall The objective of this study is to examine how employees of Toyota view of the company changed after the defect the company had in the Toyota Recall Crisis as compared to their view of the company before the crisis. As well, this work will examine the benefits that Toyota offer to its employees.

Employee's View: Prior to the Recall

Employees of Toyota were hesitant prior to the recent recall on Toyota vehicles to admit to errors or to reports problems in the company's vehicles and according to reports, the management of the Toyota company perpetuated this fear in their employees. Failure to report problems during the manufacturing process is blamed for the failure of the equipment, which resulted in approximately 60 deaths and another 57 injuries. This is reported to have placed a...

This also is stated to have resulted in low worker morale among Toyota employees.
Employee's Views: Following the Recall

Since the recall, Toyota has put in placed procedures and a system for recalls, which directs the public and employees of the process of detection of equipment failures, and the need for recalls on Toyota products. The process involves contacting the authorities and notification of customers as well as placing a notice on a relevant website and the collection and repair of products free of charge. (Environmental and Social Report, 2003)

IV. Labor Relations Management

The labor relations management of Toyota are such that have as their basis the "concepts of mutual…

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Bibliography

Liker, Jeffrey K. And Ogden, Timothy N. (2011) The Toyota Recall: Missing the Forest for the Trees. Ivey Journal Dec 2011. Retrieved from: http://www.iveybusinessjournal.com/topics/marketing/the-toyota-recall-missing-the-forest-for-the-trees

Relations with Customers: Social and Economic Aspects (2003) Environmental and Social Reports. Retrieved from: http://www.toyota-global.com/sustainability/report/sr/03/pdf/E_c65_83.pdf
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