Teletech WACC analysis
Teletech Corporation 2005
Teletech is a regional telecommunications firm serving over 7 million customers of the Midwest and South regions of the United States (pg. 218). The industry is undergoing a transformational change, in which new competitors are entering the marketplace as the service products of previously unrelated firms, cable television firms, begin overlap (pg. 219).
Teletech has achieved a market dominant position by investing heavily in their capital equipment. The dividend of their 10-year capital expenditures is the delivery of a superior product and high levels of customer satisfaction (pg. 219).
Although the firm appears to maintain a secure place in its market, the competitive landscape is changing. The entry of new competitors and channels of communications, cell phones over landlines, compelled the firm to recently acquire a new business line that is aimed at developing new technology integrating computers with the firm's strength in telecommunications. While the newly acquired 'Products and Systems' division has achieved impressive revenue growth of 40% for 2004, the firm's share performance lags behind industry benchmarks in each of the segments it operates, telephone, equipment, and computers, as well as the S&P 100 overall (pg. 219).
The underperformance of the firm to both competitors and the market has attracted the investment of a corporate raider aiming to alter the course of management and sell the Products and Services division (pg. 217). The entry of the corporate has compelled the firm to reconsider its management approach and decision making models. At issue is the appropriateness of gauging various investment projects using a single hurdle rate of 9.30% for the two divisions of the firm...
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