The shortcomings of the website and plans for further improvement
The company's Website content of is not added frequently which is not good for search engine ranking. The content is not easy to find and is not open for consortium. The target audience is not being properly managed and the present circle of clients is not being dominated. Furthermore, press releases, keyword pertinent articles should be added daily to the website as a strategy to increase the frequency to new content. In the same way, my personal website too needs all of these improvements and the company's it manager is working towards meeting these ends.
References
Gindin, S.E. (1999). Guide to email...
The Bureau of National Affairs, Inc. Available at http://www.info-law.com/guide.html
The Financial Times Limited, (2007). Social networking hits the workplace. Available at http://www.krem.nl/Downloads/Social_Networking_hits_the_Workplace_TheFinancialTimesLimited_apr07.pdf
Perth Communications (2003). Perth Communications; it is time we talked. Available at www.perthcomm.com/spectralink.asp
Website Critique: taken at http://www.nectarmarketing.com/website-consulting/website-critique.shtml
Website Improvement plans: taken at http://www.nectarmarketing.com/search-engine-marketing/tactics.php
Use of Telecom and the Internet
