Its advertising is not actually false, as the game is in accordance with a few of its promoted characteristics, only that the company needs to perform a series of other modifications in order for it to live up to its advertising campaign. If all gaming companies were to wait until the products they issued were perfect, good games would be much rarer and profits would also go down significantly. Taylor should look at this dilemma from a marketing writer's point-of-view, as this makes it possible for her to understand the fact that marketing virtually boosts the product's capacities. When considering the management's position regarding Jake's lack of enthusiasm regarding the moment when the game is issued, one can understand that companies work as a collective. Surely, Jake wants his work to be perfect. However, he must...

Marketing writers are most probably accustomed to using false advertising as a means to attract as many customers as possible. It is impossible for advertising campaigns to relate to a game's imperfections, since this would most probably prove to be detrimental, both for customers and for companies. Furthermore, patches can be sold, rather than released for free, thus bringing in more profits to the company responsible for issuing the game. Taylor needs to look at the matter from a subjective point-of-view, as she belongs to the company and it is in her best interest to make sure that everything goes well.
Works cited:

SMITH, CHARLSYE J. "Is a Game Always Just a Game?"