¶ … Subway successful?
Subway is a relatively low-cost restaurant that provides a consistent product across its wide range of franchises. It has a franchise-only system, further adding to the homogeneity of its product regardless of where the customer is dining.
It offered many low-calorie, low-fat, and vegetarian items long before such items were fashionable, adding to its credibility in this area.
Since virtually everyone eats sandwiches and salads, the franchise has a wide appeal.
Sandwiches are made-to-order in front of the customer, further adding to its credibility of health and freshness.
Although it offers a standardized menu, it has been flexible enough to adapt it to the needs of international organizations. In 2011, Subway could boast that it had expanded into 98 countries with "one store for every 200,000 people in the world" (Smith, 2011, p.1).
Subway opened in many non-traditional outlets such as Wal-Mart, capitalizing upon the lack of competition and the desire of customers to secure a quick snack while shopping. It had over 1,600 Walmart locations in 2011 (Smith, 2011, p.1). Other popular nontraditional outlets include venues in "hospitals, colleges, sports arenas, and airports" (Wong 2014). Unlike some other fast food outlets, Subways can be operational in spaces as small...
Subway Restaurants Quality Management -- Using Teams in Production Management Using Teams in Production and Operations Management Subway Restaurants is a privately-held corporation with estimated annual revenues in the $5B range, operating 45,000 locations throughout 100 countries globally. Subway is a subsidiary of Doctor's Associates, a company founded by Peter Buck and Fred DeLuca in 1965 with a $1,000 investment in a sandwich shop on Long Island, NY (Nawrocki, 2006). Market share
Subway Restaurants Small Business- Subway Restaurants Amidst the depths of the Great Recession, one restaurant chain managed to grow their revenues and bottom line with a unique marketing concept created by a franchise owner. The now famous "Five Dollar Foot Long" was launched by a Stuart Frankel, a Miami Subway Franchise owner, and is "a national phenomenon that has turbocharged Subway's performance" (Boyle, M. November 5, 2009). Subway restaurants with 2010 revenues
Subway Finance and Info Systems The practice of finance and accounting is a very important component within the context of business operations. As the global economy continues its tepid pace of expansion, cost controls are now paramount to company success. Managing inventory, sales, loss, and other financial aspects are critical to the success of any franchise. Subway is no different in this regard as the company must content with intense price
Success Through Franchising? In today's volatile economy, many are wondering how small businesses can survive. Big retail fast food companies want to make you believe that the spirit of small business entrepreneurship is still alive in the easier and more successful path of franchising. However, examining the evidence clearly shows that franchising is not as easily met with success that one would assume, illustrating that there is a higher chance
Change Using Kotter's 8 steps, the three most significant errors made out of all the change stories presented were: McDonald's failure to create urgency when it implemented its initial menu changes; Kodak's failure to communicate its vision for change; and Fiorina's failure to form a powerful coalition prior to the merger between HP and Compaq Computer Corp. However, it is important to keep in mind that Kotter's approach may not
For this reason, they have stepped out to pursue alternatives, especially foreign cars. On the contrary, as consumers become price oriented, they have minimal purchasing power because they are not buyers of large volume automobiles (Porter, 1985). 3.3 Threat of New Entrants It is extremely difficult for new entrants penetrate the auto industry because of the existing high level of brand loyalty. Nevertheless, the few popular overseas firms and entered the
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