The focus of this analysis will conform to the guidance provided by Rhodes and Keogan who note that, "External environmental analysis involves examination of opportunities and threats, competitive stance, political, economic, social and technological influences, and relations with stakeholders among others" (2005, p. 123). Some of the methods that can be used to accomplish the external environmental analysis of Southwest Airlines include a PEST, Porter's Five Forces, scenario planning and stakeholder mapping (Rhodes & Keogan, 2005).
Sources expected to perform an internal environmental analysis
In contrast to the external environmental analysis, the internal environmental analysis of Southwest Airlines will focus on the organization's status, strengths, and critical issues (Bower, 2003). To achieve this analysis, sources such as the company's quarterly and annual filings with the Securities and Exchange Commission will be reviewed, as well as Southwest's print and online versions of its organizational vision, mission,...
Reviving a Company: How to Bring New Life to a Mature Business An Independent Learning Project Poly-Metal Finishing, Inc. is a company that has had a successful history of more than thirty years in the metal-working industry, providing complete anodic service to the aerospace, military and commercial sectors. I have worked for this company for eight years and am now part of the management team. With a change in management has come the
General Electric (Collis, Montgomery, 2008) pioneered the development of this framework, working in conjunction with the Boston Consulting Group to tailor its specific market sizing and profitability measures to the conglomerate of businesses that comprised GE at the time. One of the key assumptions of the BCG Growth/Share Matrix is that there must be continual monitoring of the market, specifically competitors and relative market share growth over time. Only
MGM Resorts International Strategic Management Validating the organization's vision, mission and values statements In order to validate MGM Resorts International's vision, mission, and value statements, it is important to understand the organization's current and future proposed activities. This is because these define the potential and the possibilities of the company. This can be seen in the short- and long-term objectives that are set by the management. When these reflect the ideals states
Diversity Profile and Plan -for a public or non-Profit organization. Description and Overview In the current scenario, the U.S. workforce has turned out to be more diversified than any time in U.S. history. Efficiency and effectiveness today can be gauged from how employers manage and handle this diversified workforce. The current demographic shift has been caused by the growth in not only Asian but also African-American, as well as, Latino communities. Growth
Second, the specific connection points throughout the network also need to be evaluated for their levels of existing security as well, with the WiFi network audited and tested (Loo, 2008). Third, the Virtual Private Networks (VPNS) and the selection of security protocols needs to be audited (Westcott, 2007) to evaluate the performance of IPSec vs. SSL protocols on overall network performance (Rowan, 2007). Many smaller corporations vacillate between IPSec
Federal Plans NICE Plan Development and Research Challenge Future Plan This paper discusses what is referred to as the Federal Plan is for Cyber Security and Information Assurance (CSIA- R&D) Research and Development. Details of the federal government's plan will be discussed as well as what is expected and can be done about cyber security in the long-term. In this federal plan, the terms 'information assurance' and 'cyber security' refer to measures put in place to
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now