FUNDRAISING: After two months, I had some excellent videos put together of Sunshine residents being active in their community with Down syndrome kids, helping older folks who were bedridden, and other heart-wrenching scenes (including the joy they were having going for "power" walks). I presented video programs to Lions, Kiwanis, the Chamber of Commerce monthly dinner and other civic groups, asking for donations for additional exercise equipment for the center, and was successful. We raised $11,390 dollars in our first year.
FOOT-in-the-DOOR STRATEGY (FITD): According to an article in the Journal of Consumer Research (Scott, 1977), just because a consumer knows something is good for them (in this case, seniors knew exercise was good, but didn't participate), doesn't mean they will buy it. The consumer needs first to comply with a small request by the manufacturer (FITD); and likewise with the Sunshine residents, they needed to see others walking and conform to that activity. That gave me a foot-in-the-door to get them to go further, walk more often, and even help out in the community. The FITD strategy is far and away more useful for me than FITF. Another research article, this one in the Journal of Social Psychology (Rind, et al., 1994) points out that people who comply with small requests...
Social Media and Emergency Communications Social Media Emergency Communications Social media popular crucial crisis emergency communications. Responders communicating public social media outlets, public communicating, responders. Individuals provide important information disaster The pros and cons Social media has allowed people to communicate with a large group of people in real time. The integration of social media in mobile devices has also spread its reach, which has allowed for ease of communication between individuals. In
Social psychology is a very broad field that takes in the many varieties of group dynamics, perceptions and interactions. Its origins date back to the late-19th Century, but it really became a major field during and after the Second World War, in order to explain phenomena like aggression, obedience, stereotypes, mass propaganda, conformity, and attribution of positive or negative characteristics to other groups. Among the most famous social psychological studies
Psychology Question 1 What differentiated the control group from the two experimental groups and the two experimental groups from each other? The aim of the experiment is key to differentiating all the groups involved: groups A, B, and control. Festinger and Carlsmith (1959) were trying to identify the occurrence of cognitive dissonance in the experiment through the motivations of the groups, thereby proving the validity of their theory over the behaviorist and reinforcement
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Exercise Physiology The paper discusses five articles related to exercise physiology. Within these articles, a number of topics are comprised, including: exercise in extreme environments, optimizing performance in sport, gender and age as they relate to exercising, fatigue during exercise and health. These topics will be examined as per the points-of-view presented in the articles below. Icy Climb to the Sky in Summery Yosemite by Bill Becher (Source: ) This first article discusses
Exercise Survey Three classmates were assigned to interview a total of 15 people about their exercise habits. The following questions were asked: Instructions: For Questions 1-4, select your answer based on a scale of 1 to 7. For Question 5, indicate yes or no. I plan to exercise for at least 30 minutes, three times per week in the coming month Extremely Likely ____1 ____2 ____3 ____4 ____5 ____6 ____7 Extremely Unlikely For me to
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