Informed decision-making is an integral part of the government. Without informed decision-making, life-changing policies and laws may be enacted that could negatively impact a country, a state, a municipality because of lack of foresight, lack of statistics, and lack of knowledge on a key issue. So how does Information Technology play a role in informed decision-making? Information Technology allows policy makers and politicians to gain a better perspective on issues and assessing effectiveness of policies by allowing them to see the data available in an easy to digest manner. For example, Information Technology allows quantifiable data to be analyzed with results showing either improvement, no change, or negative change.
According to Milkavoich and Gordon, there is an ongoing push for politicians and elected representatives to place their focus on immediate political decisions instead of long-term policies or values that require thoughtful insight to develop and assess like increased productivity (p. 431). Because of this, there is a growing need to get information to politicians as quickly as possible in an easy to absorb manner. That means using Information Technology to collect data through surveys and applying statistical analysis or qualitative analysis to information that will yield results that can be transformed into simple, easy to read information.
An example of this in the private and commercial sector is online reviews. Information Technology has made it easy for people to post their opinion online regarding how good products are. Thanks to the ease and convenience of smart phones where people can take pictures and upload them for product reviews, consumers are able to make informed decisions easily rather than spending time looking for the efficacy of a product. Thanks to consumer reviews, people can make quick and informed decisions. “Along with the growth of Internet and electronic commerce, online consumer reviews have become an important source of information that assists consumers to make purchase decision” (Zhang, Zhao, Cheung, & Lee, 2014, p. 78).
Information Technology has become an integral part of informed decision-making. If one looks to the past, Obama was able to use the power of social media to inform voters of the issues in the United States and how these issues could affect the average American. He did this by providing informative...
References
Cogburn, D. L., & Espinoza-Vasquez, F. K. (2011). From Networked Nominee to Networked Nation: Examining the Impact of Web 2.0 and Social Media on Political Participation and Civic Engagement in the 2008 Obama Campaign. Journal of Political Marketing, 10(1-2), 189-213. doi:10.1080/15377857.2011.540224
Harrison, L., & Startin, N. (2013). Political Research: An Introduction. Routledge.
Milakovich, M. E., & Gordon, G. J. (2013). Public administration in America. Cengage Learning.
Patterson, D. (2017, January 31). Gallery: The future impact of big data in politics - TechRepublic. Retrieved from http://www.techrepublic.com/pictures/gallery-the-future-impact-of-big-data-in-politics/
Zhang, K. Z., Zhao, S. J., Cheung, C. M., & Lee, M. K. (2014). Examining the influence of online reviews on consumers' decision-making: A heuristic–systematic model. Decision Support Systems, 67, 78-89. doi:10.1016/j.dss.2014.08.005
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