Paxil, Claritin vs. Allegra, etcetera. However, all of that being allowed -- even if it did not add prohibitive costs, the packaging and marketing of drugs to consumers is absurd. A patient used to go to a doctor and ask for a doctor's expertise and advice in how to treat an ailment he or she was suffering. Now, patients see drugs advertised like cosmetics, and are encouraged to self-diagnose themselves as having a certain conditions, or to think that their condition is worse than it is, like a case of insomnia that might...
Doctors are beset by patients demanding drugs, and drug reps pushing drugs, so is it any wonder than Americans are overmedicated, given that neither patients nor doctors are immune to advertising? The sad thing is that drugs cannot be ethically marketed like other consumer products. It is in the company's interest that a consumer buys more of the product, but more of the latest and greatest drug is not necessarily what is better for the patient's health.
Pharmaceutical Companies, Intellectual Property, and the Global AIDS Epidemic For this case study, six questions had been asked. The first one is: Should pharmaceutical companies distribute drugs at low cost in third world countries? What are the pros and cons of such an approach? The second one is: What are the principal arguments of pharma companies who oppose making exception to IPR laws for developing countries? What are the arguments by
New communication technologies require stricter scrutiny, as well. The threat of reprisal is the most effective measure against intellectual property right infringements, and for this reason one of the most essential actions that can be taken in this regard -- and frequently is -- is the filing of civil and criminal charges against companies that infringe upon these rights in an aggressive and uncompromising manner (Long 2000). This not
Companies and Corporate Social Responsibility A Change in the External Environment Forcing a Company to Make Changes in the Way it Functions Example: Rising Healthcare Costs, Rising Senior Population and Deepening Complexity of Medicare Part D lead to AARP/Walgreens Team to Assist Senior Citizens The "Association of American Retired Persons" (AARP) was established to assist senior citizens with their needs, including medical issues (Novelli, 2009), while Walgreens, Co. (Walgreens) is a pharmaceutical giant
This relationship has an effect on the payment rates that CMS sets. Higher cost pharmaceutical therapies are systematically reimbursed below acquisition cost (i.e., the payment system is biased against full reimbursement for higher cost therapies). Reimbursement compared to acquisition cost for the top IO pharmaceuticals by total expenditures indicates that 9 of the 10 are significantly under reimbursed." Clinical Trials Report: Congress established Medicare beneficiaries numbering 40 million with a prescription
There are two constant irritations in U.S. pharma companies' relationships internationally: Some developing nations, such as India, Brazil and South Africa, are chipping away at the patent situation, trying to shorten the time until the drugs can be brought out in generic form. The U.S. has supported high prices as the cost for innovation. Since other countries are not playing along, this means that their citizens are benefiting from the innovation paid
For example, before its paten ran out, "the price of Schering-Plough's top-selling allergy pill, Claritin, was raised thirteen times over fives years, for a cumulative increase of more than 50%, over four times the rate of general inflation." In 2002, the average price of the fifty drugs most used by senior citizens was approximately $1,500 for a year's supply, and although this refers to what the companies call the
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