Strategies
The following strategies will be used to help achieve the above-stated goals:
1. Develop expertise in writing grant applications.
2. Identify nongovernmental organizations that provide funding for these types of social programs.
3. Formulate a community education program to inform the people of Liberia of the need for long-term care facilities for the elderly when immediate family members are unable or unavailable to do so.
4. Develop a training regimen that can be used to help employees become familiar with the day-to-day care needs of the elderly and what part they will play in the process.
Tactics
Given the current reluctance of the international community to make substantive investments in Liberia, the short-term tactics used to achieve the above-stated goals would require an aggressive public relations campaign to raise awareness among potential donor countries of the need for a nursing home facility in Liberia and the positive outcomes that could result. Assistance would also be solicited from accrediting agencies such as the Joint Commission on the Accreditation of Healthcare Organizations (JCAHO) in the United States to provide guidelines that should be followed in recruiting and training staff members and what factors should be addressed in facility design to ensure the safety and comfort of the elderly residents. Finally, a series of grant applications would be prepared and submitted to as many foundations as possible to gauge reactions and fine-tune the application process for future submissions.
Monitoring
Measuring the effectiveness of the funding received will be a fairly straightforward approach to monitoring the effectiveness of the grant application process, but there are other variables that can serve as metrics as well, including the percentage of beds filled in the nursing home, the turnover rate among staff and the number of patient-related incidents such as falls that occur. By keeping track of these statistics and developing trending graphs, problem areas can be identified and acted upon before they threaten the viability of the initiative.
Risk Factors
The same cultural forces that hold the elderly in Liberia in high regard may adversely affect the ability of the nursing home facility envisioned herein to attract a sufficient...
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