The role of the manager in this framework is of highly importance, since he has to detect the informational sources, this thing being possible only through his ability of working with people. Moreover, an efficient communication between the manager and his employees should be based on his ability of putting his ideas and thoughts into words, of speaking clearly and concisely, with authority and credibility in order to obtain the expected results the act of communication presupposes.
In my opinion, the four key-managerial functions are those of planning, decision-making, organization and communication, at least in the case of Coca-Cola, the company I work at. Practically, the manager has to plan the strategies, decide the best alternatives, organize his and his employee's tasks and establish a communication channel with his subordinates. I do not think these functions would change too much in the future; maybe the way the manager completes these functions would be improved though.
Bibliography
Business planning, at http://www.brajeshwar.com/business/business_planning.html
Managerial Function, at http://www.unibuc.ro/eBooks/StiinteEDU/adulteducation/34.htm
Managerial Functions and Supervisory Techniques, at http://foia.state.gov/masterdocs/03fah02/FSN0120.pdf
Management levels, at http://telecollege.dcccd.edu/mgmt1374/book_contents/1overview/management_levels/mgmt_levels.htm
Management, at http://en.wikipedia.org/wiki/Management
Business planning, at http://www.brajeshwar.com/business/business_planning.html
Managerial Function, at http://www.unibuc.ro/eBooks/StiinteEDU/adulteducation/34.htm
Ibidem 3
Managerial Functions and Supervisory Techniques, at http://foia.state.gov/masterdocs/03fah02/FSN0120.pdf
Ibidem 3
Management levels, at http://telecollege.dcccd.edu/mgmt1374/book_contents/1overview/management_levels/mgmt_levels.htm
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