¶ … Macintosh Operating System in 1984, there has been a battle resembling the Coke and Pepsi War, this time between the Macintosh/Apple OS and Windows. Ironically, the battle has also bled over to the new electronic revolution of the 21st century -- the Smart Phone. This time, it is a three part battle between Apple's I-Phone, Google's Android OS, and Windows Mobile. In the personal computer world, though, there remain really two choices -- the PC Platform or the Macintosh platform. Clearly, every user has their own opinion on which is best, which has better programs, support, hardware, and price vs. reliability. One caveat when doing a comparison: there is only one authorized Macintosh producer -- Apple; there are literally hundreds of PC manufacturers, including those made from parts from various companies and built at home by the end user. Despite opinions, though, we can certainly begin our analysis with a comparison chart:
Issue
The Mac Platform
PC Platform
Comments
Stability
Macs more stable because it separates most programs from OS and each other
All Windows components are somewhat connected
Different philosophy about tagging programs; Windows is slower in program connection as well.
Security
Mac has yet to be threatened by a major security breach
Windows is notorious for viruses and security issues
Market share numbers mean higher vulnerability
Reliability
Less crashing, movement of files and folders more reliable
Some locations on the computer are harder to access.
PCs crash more often than Macs
Multimedia
Superior hardware for DTP, music, graphics
Better equipped than every
Less an overall market for design than information management
Affordability
From the perspective of the Operating System, there are two divergent philosophies. Mac began as a graphical user interface, PC's evolved from DOS and more information based. Mac is faster in opening and closing the system, and has a platform that allows quicker access to ROM and RAM, allowing reading and writing data quicker. Windows must access information multiple times. Both systems have undergone tremendous changes since 1984, but the Mac certainly pushed the innovation button and forced PC engineers into innovation.
For instance, as computers and mobile technology grew smaller, and memory less expensive, the push towards larger, more complex, graphics and multi-tasking became even greater. Gone were the days in the late 1980s in which the popular view was that one would never ever need to…
Apple is rumored to be designing a video player and accompanying video store, which will provide even more multimedia content for the digital hub. In order to insure future success, Apple only needs to continue on its current path. Steve Jobs recently announced that Apple would switch to the same Intel processors that power most other personal computers. Despite concerns from some in the technology press that the switch will
Alternatives and Solutions Clearly, Apple is a successful, multidimensional and global corporation. Sales have more than doubled between 2005 and 2009 domestically and more than tripled internationally. The company has adequate income to fund R&D, but could reduce cost of sales considerably and funnel those funds into future projects and/or advertising. Solutions for their issues may be broken down into four general areas: Reduction of COG through outsourcing, Improving Market Share
High customer satisfaction rates are attained through meticulous planning. The customers are not only made happy by easy to use and robust products but also have the desire to buy more in the future. Conclusion In the computer industry, most people still perceive Apple as the runner because of the significant influence Microsoft has on personal computers. However apple has been able to diversify its product line in the technology scope
Apple Inc. About the company The odds that Apple will be mentioned as the most innovative company are very high due to its reputation for leading edge products. It is the world's third largest mobile phone maker just after Samsung and Nokia. Apple has had a reputation since its founders who are college dropouts Steve Jobs and Steve Wozniak brought it into existence. It was established in 1976 and incorporated in 1977
Apple Computers Influence on Popular Culture Apple Computer, Inc. is recognized worldwide for creating powerful solutions that are based on user-friendly personal computers, servers, peripherals, software, personal digital assistants and Internet content (Apply Pp). Headquartered in Cupertino, California, Apple is an innovator in the information industry and a leader in multimedia technologies (Apple Pp). It develops, manufactures, licenses and markets solutions, products, technologies and services for business, education, consumer entertainment, scientific
Apple is very interested in the selling process. As a consequence, Apple has made significant investments in programs designed to improve reseller sales. One of these programs is the Apple Sales Consultant Program. This program consists in placing Apple employees and contractors at selected third-party reseller locations. The reason behind this strategy consists in the fact that Apple's managers consider that one of the key factors that sustain a successful general
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