Consumer households -- the toaster can "predict" and toast bread a certain way, or a muffin, or even if one person prefers dark, the other light; the refrigerator can help with meal planning and inventory; the heating and cooling system can gauge the individual's comfort zone and predict how to lower energy costs while still keeping the family comfortable (Brandon, Predictive Technologies that Will Make Your Life Better, 2012)
Predictive technology is no longer a "nice to" or "what if." It is a matter of integrating smart computing chips into applications that will have meaning for the individual or the organization. It is entrepreneurial in spirit, innovative in concept, market driven, and will likely change the manner in which many products operate, and consumer expectations, within the next 4-6 years.
Works Cited
APT Technologies. (2013, January). About....
(2007). The Entrepreneurial Society. New York: Oxford University Press.
Brandon, J. (2012, March 29). 6 Major Tech Innovations for 2012. Retrieved February 2013, from Inc. Magazine: http://www.inc.com/john-brandon/6-major-tech-innovations-for-2012.html
Drucker, P. (2001). Harvard Business Review on Decision Making. Boston: Harvard University Press.
Drucker, P. (2007). Innovation and Entrepreneurship. New York: Taylor and Francis.
Foreman-Peck, J., & Zhou, P. (2010, August). The Strength and Persistence of Entrepreneurial Cultures. Retrieved from Cardiff Business School: http://business.cardiff.ac.uk/research/academic-sections/economics/working-papers
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