Downstream glass manufacturing is local, because each market has its own characteristics, it is low scale production and it is the most important success factor is good customer relationship. This step was seen as successful by some and unsuccessful by others. During the diversification in the automotive industry the company also acquired other business of similar profile, which was seen as successful. Later on, Pilkington entered the ophthalmologic and contact lens industry, which was characterized by every analyst as failure and the manufacturer abandoned these projects. However, during this last diversification, the company didn't disinvest immediately after the management realised that it wouldn't pay off. After acquiring the ophthalmologic capabilities and being faced with unsuccessful results, the manufacturer tried to find solutions to get back on the track that would maintain the investment. Consequently, the company moved forward to contact lenses area. Pilkington had both successes and failure in its diversification strategies and throughout its long experience is this domain, it learnt that some diversifications just don't pay off because they are too far from the core business.
Intel is one of world's largest semiconductor manufacturers and the investor of x86 computer microprocessors. Its diversification into related areas sent its revenues to the ceiling. In 2001, the company decided to extend its operations to a non-related field: VoIP technologies. However the company decided to sell its VoIP business 3 years later as this service took off too slow. The management is currently focusing on its core business in which it is committed to invest extensively.
Honda is a Japanese automotive manufacturer, who is also producing trucks, jets, motorbikes, scooters, ATVs, marine engines, electric generators, lawn and garden equipment and other mobile technologies. The company's activity is quite diversified, both horizontally and geographically. Hamel and Prahalad (1994) found that there was a positive correlation between the company's diversification strategy and its commercial success. However, Mair (1999) argued that the Hamel and Prahalad offered no causal linkages for the correlation and in fact the commercial success is explained by the company's core products: automobile and...
It has wide and comfortable front seats and the rear seat passengers also have enough space qualifying as a true mid-size sedan. Easy front and rear door openings render it easy to get inside and come out of the car. It is a splendid family sedan, at or near the top of its class in all degree. It offers a soft, calm ride quality, and a gorgeous interior having
Bias Critique Thackery, John. "Hybrid autos REV up: but will SUV-addicted buyers opt for an environmentally friendly car that saves on gas but commands a premium price?" Electronic Business: Automotive Electronics. Oct 2002 v28 i10 pp. 64(5) Even before reading the article, "Hybrid autos REV up" an informed consumer of the media should know that quite often automobile and electronics magazines are highly favorable of the industries they chronicle. The industry
Toyota Prius In the case study, Toyota Prius customers sought to achieve different kinds of goals, which the Prius was able to meet, hence helping its customers achieve these specific goals. Prius customers have a mix of immediate and long-term purchase goals, in addition to personal-material and professional goals (Hawkins and Motherbaugh, 2010, p. 448). Prius satisfies its customers' long-term, which is to have a fuel efficient car, a concern that is
Business Transformation Strategy GE Capital Woodchester is a leading provider of motor car, equipment, and personal finance in the country of Ireland. They offer the most flexible packages for diverse financial needs and as such, have earned the position of leading the personal and capitol acquisition financial services. GE Capital Woodchester also provides specialized financing and services and they focus on niches including equipment and car leasing, hire purchase and loans
Porsche Case Analysis The intent of this case analysis is to evaluate the buyer decision process the typical Porsche customer undertakes when searching for a new high-performance sports car. The Porsche sports car enthusiasts' decision process is significantly different than that of the Cayenne and Panamera customers, and these differences will be discussed. The factors that contributed to Porsche selling significantly more lower-priced models in the 1970s and 1980s is also
ERP and Information Security Introduction to ERP Even though the plans of information security include the prevention of outsiders to gain access of internal network still the risk from the outsiders still exists. The outsiders can also represent themselves as authorized users in order to cause damage to the transactions of the business systems. Therefore, strict prevention measures should be taken to avoid such situations. The threats of both the hackers have been
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