The Internet websites of these 37 universities were visited in April 2005 wherein the published strategic plans were identified and downloaded. Only 34 strategic plans were obtained and these were arranged to show universities in the manner developed by Marginson and Considine, the five-tier classification which included Sanstones, Redbricks, Unitechs, Gumtrees, and New. Data was analyzed using the complete set of public strategic plans. In order to proceed with the content analysis, the Leximancer was used in order to provide an objective reading of the strategic plans which is also automated and systematic. According to Bradmore and Smyrnios (2009), Leximancer is "a data-mining tool that can be used to analyze the content of collections of textual documents' (as cited in Smith, 2005, p. 4, p. 4; p. 499 & 501). The results of the study showed that in terms of the level of concern the Australian public universities have on the rapid intensification of global competition among higher education institutions, only one university included competition in the 10 top-ranked concepts. Furthermore, competition is only among the 100 top-ranked concepts in just 25 universities. These findings led Bradmore and Smyrnios to propose that Australian public universities have indeed lagged behind the 'race' to become competitive in achieving globalization in the "higher education movement" (p. 205). With regard the extent to which universities respond to the increasing competition, findings showed that there is a...
The prominence in these concepts suggests their feasibility as elements that would be most recommendable to developing globalization plans competitively (Bradmore & Smyrnios, 2009, p. 509). This led to the proposition by Bradmore and Smyrnios (2009) that the "Australian public universities are conscious of threats posed by rapid intensification of competition and are implementing strategies to protect market share and position" (p. 509). Bradmore and Smyrnios (2009) conclude that:
The initial MP3 founders backed by the open source model coded the MP3 software that speeded up the recognition of the MP3 audio format. (Behind the Files: History of MP3) at the time of writing the code for MP3 format, an array of compression intensities can be programmed. To take an example, an MP3 made with 128 Kbit compression intensity will have enhanced sound reproduction quality and bigger file
Branding in Service Markets Amp Aim And Objectives Themes for AMP Characteristics Composing Branding Concept Branding Evolution S-D Logic and Service Markets Branding Challenges in Service Markets Considerations for Effective Service Branding Categories and Themes Branding Theory Evolution S-D Logic and Service Markets Branding Challenges in Service Markets Considerations for Effective Service Branding Branding Concept Characteristics Characteristics Composing Branding Concept Sampling of Studies Reviewed Evolution of Branding Theory Evolution of Marketing Service-Brand-Relationship-Value Triangle Brand Identity, Position & Image Just as marketing increasingly influences most aspects of the consumer's lives, brands
Companies such as XYZ Widget Corporation are well situated to take advantage of burgeoning markets in developing nations, particularly in Asia and Africa. 2. XYZ can grow its business by expanding its operations to certain developing nations in ways that profit the company as well as the impoverished regions that are involved, particularly when marketing efforts are coordinated with nongovernmental organizations operating in the region. 3. Several constraints and challenges must
cheap genomic sequencing has widespread and unforeseen cultural, political, and societal implications that have only just begun to reverberate through the human population at large. Genomic sequencing not only reveals some of the causes and connections behind certain diseases or disorders, but also puts the lie to certain forms of bigotry which assumed that dramatic phenotypic differences represented a similarly dramatic genetic or biological difference (put another way, genome
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As we take a broader view of the Australian employment landscape, a very different picture emerges. The inaugural census of women in business (released in 2002) surveyed the top 152 companies listed on the Australian Stock Exchange and reported that women held 8.4% of executive management positions, 52.6% of companies had no women executive managers, only 17.8% of companies have two or more women executive managers, and women held
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