¶ … Globalization plays a major role in the economy and sociology today. It is important to understand what globalization is, how the world-systems theory explains inequalities between different parts of the world, and what is meant by core, semiperiphery and periphery. It is also important to understand the relevance of the history of European colonialism.
Defining Globalization
Globalization "describes the increased mobility of goods, services, labor, technology and capital throughout the world. Although globalization is not a new development, its pace has increased with the advent of new technologies, especially in the area of telecommunications (www.canadianeconomy.gc.ca/english/economy/globalization.html)."
World-Systems Theory
The development of the world system served to "increase trade in the 15th and 16th century; led to the colonialization of the Americans with the extraction of gold and silver, conquest and slave labor; and created the plantation economy in the Americas and South-East Asia with a monocrop production to supply Europe (www.clas.ufl.edu/users/bkimura/worldsystemfall.htm)."
With colonialism there was a "search for resources and new markets; two ways of governing colonies-indirect rule through local power structures and direct rule by imposing new governments; and the occurrence of a major phase after the industrial revolution (www.clas.ufl.edu/users/bkimura/worldsystemfall.htm)."
It is felt that the world-systems theory is similar to "Adam Smith's explanation of economic development, which emphasized a rise in trade, division of labor, and the underlying belief in the importance of homo economics in guiding capitalism toward a naturally unfolding end (Cefalu)."
This also implies inadequacies in fiscal sustainability, which influences investments in private sectors. The second channel happens through the level, composition and quality involved within the public investment, which shows the level at which the public investment replaces the private investments (Schmidt- Hebbel, Serven, & Solimano, 1996). The final channel regards the level of taxation on the corporate earnings and the rules applicable in depreciations. There have been arguments that fiscal policy
Role of Marketing in Business Over the last several years, the role of marketing in business has been increasingly brought to the forefront. This is because a host of strategies have been introduced which are designed to improve the efficiency of firms. For marketing departments, this can result in drastic cuts in the sales force and funding. This is problematic, as it is making companies less productive. (Importance of Marketing 2005)
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