The financial statements can reveal much, but there are definitely instances in which the financial statements require contextual understanding for proper interpretation. Without this understanding, the firm's numbers may only reveal raw data. Raw data can be interpreted any number of different ways, so it is essential that qualitative analysis be conducted in order to place the numbers within a framework that will make understanding easier. For example, Landry's is taking on debt, but we know from the company's statements that this is to finance expansion and that hopefully when those properties are open, the returns will begin to improve. How the firm makes money is an important consideration. This can help to not only place past performance into perspective but also to provide greater understanding of the firm's future prospects as well. Competitive advantages can be derived sometimes from the financial statements, but they are typically non-financial factors that are best understood through qualitative analysis. Policies on ethics and corporate governance are less important. While in vogue in recent years, governance is ill-defined and outside of a handful of high profile catastrophes involving criminal behavior (Enron, WorldCom), there is little evidence that "governance" has changed of late or that these changes have a direct impact on the bottom line. While there has been an increase in explicit policies, the actual functioning of governance has changed little, and a...
I am not sure why Landry's doesn't do this in the annual report, since every other company does. But that's just a small adjustment I made for the way they render their numbers.In addition many researchers point out that having a consistent vision and strong, defensible unique value proposition are also critical for the continued viability of a restaurant. Relationship marketing and the ability to build and sustain a loyal customer base are just as critical as the ability to manage a restaurant financially. The immediacy and trust that customers develop over time with a restaurant becomes an integral part of its
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now