Fashion Lifestyle&Consumption and it's influence on identities Fashion, lifestyle, and consumption and their influence on identities Fashion plays a huge role in presenting visual images of a person and some even relate to fashionable objects such as garments as though they were humans able to represent them. Direct contact and intimacy with fashionable objects such as garments influences how a person's image is presented and especially the intimacy of the garment with

Being against popular culture is particularly difficult, considering the temptations that society provides people with and the fact that one risks being excluded from a community if he or she does not act in accordance with the convictions respected by the group's members (Aoyagi, 151). Consumerism has been taken to a whole new level in Japan, as 2006 reports have shown that in spite of the fact that the country's

Fashion Industry The decline of the department store has been ongoing for a number of years. I agree with the general statement that department stores in struggling in part because they have facing a more competitive environment. Not only do department stores compete against each other, but they also must compete against discount stores, specialty stores and category killers. In essence, the department store is a generalist in an environment full

leaders are individuals with great authority in their field of expertise that masses trust in. These leaders usually have inside information in their business field that most people don't have access to and can offer a pertinent analysis of different situations. Opinion leaders can set trends and can significantly influence masses' beliefs and behaviors. Marketers use opinion leaders overtly and covertly. Overtly means companies associate themselves with opinion leaders that

Sustainability in Fashion This study seeks to answer the question of how the concept of sustainability applies to local fashion production and to explain the connection between global fashion industries and fast fashion business to the sustainability fashion products. The Designers Speak Sustainable fashion is defined differently depending on who is asked to define the concept. Freda Giannini, Gucci creative director defines sustainable fashion as, "Quality items that stand the test of

Africa Fashion Week "Off the Runway" Master Class Speech - Africa Fashion Week NY There are times when we dare to hope for something good, perhaps something that seems unreachable, but we fear that saying our wish aloud may jinx it somehow. So we protect our fragile dream with words. We say, "If the stars are in alignment, our hope will be realized. If the stars are in alignment, our wish will