The difference this time is that they are going about it in the same way that they run their businesses. They are selling to select areas and towns, just like a store located there, instead of trying to sell everywhere. This keeps their operating costs low, and because of this, they can expand to other markets as their profits increase - just as they would with traditional stores (Lee, 2003). Customers that shop online for groceries often shop for other items as well, finding the computerized version of shopping faster and more convenient. Since this is becoming a trend, online sellers such as eBay and Amazon are capitalizing on it and branching out into more markets as they realize that people are listing more and more things. The main reason that eBay does so well is because it helps to make buying things very convenient, similar to large retailers that have 'superstores' which provide many goods and services in one place (Hof, 2003). A lot of eBay sellers are creating stores today because they are easy to set up and actually not that expensive - at least when a person considers what the overhead would be on a traditional store with rent and utilities and insurance, etc. However, not everyone...
Many of these are sold for local pickup only, and that restricts these sellers basically to having only the client base that a traditional store would have without giving people the opportunity to come to the showroom and look. Because these retailers and many others are doing so well online, though, it is likely that they will be around for a long time to come, despite some price and shipping concerns for some buyers and sellers.
Further, eBay's gross merchandise volume - the amount of goods passing through eBay's various marketplace platforms -shrunk by 22% in the last quarter (Buley, 2009). The company had misjudged the potential compatibility between Skype and the Marketplace business (Burrows, 2009). EBay sellers were uninterested in phone chats with customers (Barret, 2009). Although the company has announced that it will spin off Skype via an IPO, next year, the economic environment
However, it must be careful not to expand too far into venues that undercut its business model of relatively low operating costs. It also must remain vigilant against fraud -- the worse the state of economy, the more likely fraud will occur, as people try to make money any way they can. eBay's use of the 'Bill me later' program which was designed to help consumers who had difficulty finding
Internet Media and Its Impact on Shaping Global Economy Internet Media its Impact Shaping Global Economy Internet Media is the means through which information is conveyed to people through cables that are linked together at a certain workstations. Today, Internet media is everywhere and it has become so difficult to avoid it. The use of Internet by people has revolutionized the consumer interacts and their businesses. The use of Internet has become
With YouTube, though, users can watch movies, TV programs, documentaries, sports events, home movies made in the far-flung regions of the world at any time they wish. In addition, users can join and converse with communities of people who are interested in the same category material as the filmmaker. One of the most attractive draws for YouTube is the price involved. YouTube is absolutely free to anyone with access
Entertainment Economy Michael J. Wolf's book, The Entertainment Economy: How Mega-Media Forces are Transforming Our Lives, was published six years ago but nevertheless offers timely insights into how the forces of American corporate entertainment are shaping our culture. Main Points The author points to the end of huge military spending at the conclusion of the Cold War, but those military-related industries were replaced by entertainment revenue for those cities. The author also mentions
They found that in addition, these activities helped offset job burnout and helped build team spirit. These changes to meet the needs of Generation Xers have led to increased productivity and increased loyalty. When these are added to the ability to work with bleeding-edge technology and business critical projects, Generation Xers are sure to be happy. According to King (1997) these employees are used to multitasking as a way of
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