CVB Research Evaluation a Minimum Websites Convention

CVB

Research evaluation a minimum websites Convention Visitor Bureau's (Cvb's). Critique a websites CVB's write a page narrative findings. It include critique CVB's influence decision a meeting planner. The critique includes limited parameters quality website, information available, details facts, easiness navigation.

Conventions and Visitor's Bureau websites (CVB): Analysis of two websites

Conventions and Visitor's Bureau websites (CVB): Analysis of two websites

Conventions and Visitor's Bureau website (CVB) for the city of New Orleans

The Conventions and Visitor's Bureau website (CVB) for the city of New Orleans presents a positive, upbeat image of the city. It is brightly-colored, and features attractive photographs of the city's famous jazz bands and food. The website sports a header with alternating images, and a list of links to various website sections chronicling recent, planned events, such as a Christmas in New Orleans celebration. All links feature images beside them, presumably to draw the viewer's eye. The navigational bar on the left links readers to information about possible areas of interest, such as history, the arts, and other features of New Orleans.

The website enables readers to search for possible restaurants to visit, hotels in which they can stay, and even has a link to internet sites where they can book trips to New Orleans. There is a 'history' and 'FAQ' page. The information provided in these sections is fairly generic, although the sections directing the reader to various places to stay in the area are helpfully broken down according to district. For someone researching the different neighborhoods of the city, this is helpful. It is also useful for a businessperson with a convention meeting in a specific location. A 'maps' section provides further clarification.

The less formal content of the website is written in an enthusiastic, almost bouncy tone, and includes such essays as "10 Things You Must Do in New Orleans," even though the must-dos are fairly obvious, such as seeing museums, going to jazz clubs, and eating. However, the website does have some welcome humor, such as calling the city 'Europe on a Po-Boy Budget," and the most prominent slogan on the website is: "New Orleans: you're different here." This suggests that the website constructors expect that people who would seek out New Orleans as a travel destination, regardless of the reason, are 'different' themselves, and want a unique experience. Overall, the tone of the website is tamer than one might expect for such a city, but it does have to cater to a wider range of tastes and clients than a website only devoted to people seeking to learn about Marti Gras in New Orleans or the city's nightclubs.

The one criticism that might be offered is that there are no links to volunteer-related tourism, which has become more popular in recent years, but perhaps the city does not want to emphasize only this aspect of its recent history to people seeking a good, old-fashioned New Orleans good time. And indeed, from a meeting planner's perspective, it confirms that there are many modern and attractive hotels in the area, attractive sightseeing destinations, and just a bit of something 'extra' in the atmosphere to add some 'zing' to the experience of a convention.

Conventions and Visitor's Bureau website (CVB) for Greater Boston

The Conventions and Visitor's Bureau website (CVB) for the greater Boston area, like the New Orleans website, also shows a rotating series of photographs highlighting the beauty of the city -- in this case the beauty of the Charles river, fall foliage, and ice skating. As well as sections on what to do and where to stay, there is also a guide to Boston by season, highlighting unique calendar events and also underlining the importance of 'leaf peeping' or going to see the colorful trees of New England during the fall. The links to these important questions of "what to do" and "where to stay" immediately pop up for the viewer across the website's displayed photographs. This makes the site much easier to navigate than New Orleans' much 'busier' website. Boston's website is cleaner, and showcases the most pertinent information for a likely visitor immediately. The Boston accommodations section is much easier to search: instead of just providing a list of the most famous (and perhaps the priciest) hotels, there is a search feature that allows the reader to research economy lodging, and even to explore available bed and breakfasts and open university housing for visitors. There is a 'great deals' section specifically designed for the cost-conscious traveler, and a link to a reservation agent for individuals seeking further assistance in trip planning. A 'family pass' link allows visitors to buy discount entertainment books with coupons for a variety of popular tourist attractions.