Branded Product Targeted at a Specific Market: Lean Cuisine Lean Cuisine is a line of frozen dinners produced by Stouffers, one of the leading purveyors of such products in the nation. But unlike Stouffers traditional offerings like hearty, bread-topped macaroni and cheese, Lean Cuisine is primarily marketed to women, specifically women on a diet. The Lean Cuisine product line does offer some Stouffer's classics, like macaroni and cheese and French bread pizzas, but with reduced calorie ingredients. Still, its most famous tagline stresses the sensuous nature of Lean Cuisine's diet dinners for women. One recent advertisement for Lean Cuisine went along these lines: "I had sesame breaded chicken tenderloins in a tangy Asian style plum sauce....It's not just lean. It's cuisine!" free recall for Lean Cuisine might go like this: It's not just (blank). It's cuisine! Because of the name of the product, Lean Cuisine's use of this kind of prompt is reasonably strong. The emphasis on the tag line is that not simply that the product is low in calories, but that it actually tastes good. This is reminiscent of Diet Coke's tag line: "Just for the taste of it -- Diet Coke!' A cued recall...
The female-focused nature of the branding is stressed by the use of a word like cuisine, which suggests something 'gourmet' and delicate, and the stress upon leanness indicates the consumer's openness about dieting, and the fact that eating low-calorie food is viewed in a positive manner. This is also evidence of the female nature of Lean Cuisine's core consumer base.In order for me to develop as a recreation and leisure professional to the point where I can conduct successful programming for people with disabilities, I will need to use my strengths and overcome my weaknesses, in order to better understand how diversity in ability can impact programming. The greatest personal weakness I would anticipate in conducting programming for people with disabilities is simply a lack of knowledge. According to
food, memory Recipe Food is a basic requirement in an individual's life, and most of the human activities are means of ensuring that there is food security for the entire society. Food varieties vary from one community to another, and various dishes are known to be served during certain occasions. Basically, in events planning, one of the weighty considerations made, is the type of food to be served during the
Although "Midsummer" is a shot work, in keeping with more of the original modernistic style of poetry writing, it is no less poignant in the message it conveys. Conclusion In many ways, DH Lawrence is a visionary that offers the reader imagery and creativity that engulfs the reader into the world in which he creates with his words. As with Walcott, it was not necessary for Lawrence to achieve cadence in
The spectre of assimilation, was even more pronounced in the native community. In the Hockey Game, Wes Fineday relates the memory of a game played on his reserve. Children were taken to boarding schools, where even the food was unfamiliar. Hockey was the one thing that Fineday could relate to and it brought him fond memories of home. The boarding school experience illustrates Canada's policies towards natives for most of
The entire Blue Hill menu demonstrates the chef's commitment to emphasizing the connection between the farmer and the customer at the table. It provides a range of flavors and always features pristine, farm-fresh produce and artisan ingredients that remain consistent between Blue Hill in New York City and Blue Hill at Stone Barns. WD50 helped introduce American palates to molecular gastronomy. It is a restaurant designed to stimulate the interests
Sound Recordings Five Books for Children Bernstein, Margery. (1999) Stop that noise! New York: Millbrook Press. Best suited for young children, this book underlines how music is not something one should be intimidated when 'making' -- rather music is just wonderful noise, with rhythm, melody, and in sync with the noise of others. It tells the story of three children named Mark, Sara, and Tom who are noisy kids, not because they
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