(FACTS: A Quarterly Digest of Interesting Information from Continental Airlines 4th Quarter 2004) Though, in the past the Continental has made significant contributions to charities and needy organizations, at this time of economic hardship within the aviation industry in general the company has suspended accepting applications for sponsorships they hope to resume in the near future. ("Continental Airlines: Community Service" website) the historical commitment to community service and customer relationships shows the marketing tactics of Continental Airlines to be some of the best in the world, and current conservation shows the companies ability to weather storms through conservative wisdom.
References
Continental Airlines wins INFORMS best practices award,"...
Airline Fares First off, I am compelled to suggest a caveat. There have been times when my dry cleaning bill has exceeded the cost of my ticket to fly. I have been singularly struck with the inappropriateness of that disparity. Airfare has become commoditized -- travelers expect an extraordinary service and convenience for a small price. Consider the cost to travel a distance equal to that attained in a flight by
The results of this effort needs to be shared electronically online to ensure everyone is kept informed about its progress. Memo: With the data warehouse project entering the requirements definition phase, it's important to start setting the foundation for users across the network of retail stores to begin having ownership of the new system. Getting them interested in the new data warehouse, and to take ownership of it will require getting
4. Effects upon the airline industry Sky miles were initially granted to customers in order to attract them. From their emergence up to present times, the sky miles have developed in form and usage possibilities and are now features that influence the global airline industry. Their effects are best represented in two directions. First of all, air miles increase customers' satisfaction in regard to the issuer's products and services. Secondly, they
" (Knorr and Eisenkopf, 2004) the fifth and final strength identified for Emirates Airline in the work of Knorr and Eisenkopf (2004) is stated to be the Emirates "...award-winning service in all classes, which is matched or exceeded only by very few other carriers such as Singapore Airlines. Sixth, clever marketing - for example, Emirates, not Lufthansa - was named official carrier of the 2006 FIFA World Cup hosted by
U.S. Airline Industry AIRLINE INDUSTRY Structure of the Industry Deregulation Act of 1978 US Airline Industry During the 1980s US Airline Industry During the 1990s The Next Decade for the U.S. Airline Industry Post 9/11 Bankruptcy Issue of Fuel Hurricane Katrina Future for the Global Airline Industry Airline Industry worldwide in general and United States in particular has played a central role in stirring the growth of the world economy. With USA appearing on the world map as one of the most
Instead, by using such technology as the IBM program, the airline is able to become "more flexible and adaptive while focusing on their core business." This idea of outsourcing is not unique to the airline industry and often times does not necessarily mean outsourcing to a computer program. Many of the airline industry's traditional jobs are now being outsourced to private companies. For example, such services as food services, maintenance
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