After going through most of the same routine as yesterday, I stopped at the coffee shop because I didn't have to be anywhere. I received a barrage of texts as I tried to study, and realized I forgot a big consumer culture factor yesterday - the constant communications. I send and receive texts all day, plus email, and messages on Facebook, too. I had not even thought of these things when writing in my journal. This brought two things to mind. The first was how important communication is to our consumer culture. It happens constantly, and without it our consumer culture cannot thrive. One text was about plans for the evening. Which movie, which bar, which restaurant, that sort of thing. Purchasing decisions are impacted heavily by communications.
The other thing I thought about was how much consumerism we take for granted. How could I forget about communications when I'm doing them all day? It made me wonder what else I forgot...I listened to a lot music, used my phone, ate dinner, surfed the web...all of this stuff so normal that I didn't even make a note of it.
A did some shopping in the afternoon, to buy some new clothes. Erika Rapp port's piece on the shopping experience can be seen everywhere when you're out shopping.
The way that everybody congregates in the same place to do the same task - the social aspect of shopping is definitely intriguing. I also thought about No Logo. All the stores, in fact almost everything I'd seen during my two days to that point, were branded. Klein and Shuh both had asked...
social media of hotel industry influence consumer purchasing behavior 24/09/2015 Prominent examples of social media Business Use of Social Media Social media and consumer purchasing Role of Social media in Advertising and Marketing Social Media Marketing Evidence of importance of Social Media Marketing Impact of Social Media Marketing on Consumer Purchasing Behavior The Herding Effect Theory of Social Impact Social Media Influence Factors on Consumers Social Media in the Hotel Industry Social media and Thailand Hotels Approaches to Methodology Outline of research Method Sample
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