Verified Document

Conceptualizing A Business: The Modern Business World Essay

Conceptualizing a Business: The modern business world is characterized with numerous opportunities for starting new businesses because of rapid growth and developments in the society. Some of these opportunities exist in the fast food industry and alcohol sector. Notably, the ability to take advantage of these opportunities and develop a business that meets the need of consumers requires conceptualization of the company or business. Conceptualizing a business is a process that involves presenting the company's vision, mission, and strategic directions that will prove to be a worthy investment and obtain competitive advantage over the already existing rivals. As part of developing a business plan, conceptualizing a business provides an individual with the opportunity to strategically organize his/her thoughts into a solid plan for adapting and growing the business are market realities become apparent.

Roland Restaurant:

Roland Restaurant is a quick service restaurant that will provide healthy and nutritious fast foods to its customers. The restaurant provides a wide range of food items which include soft drinks, burgers, chicken, French fries, and meat items. The company provides these food items as part of its focus on ensuring that customers obtain nutritious and healthy foods that promote their health and well-being. Moreover, Roland Restaurant seeks to develop delicious new fast food products that are in line with...

To ensure that the food products are delicious and nutritious, the food items contain fruit and vegetables and less salt.
One of the major considerations adopted by the restaurant in its production of these foods is the evaluation of the effect of the foods on consumer health, the environment, and its finances. This is primarily because the development of better fast foods is dependent on the effect of the food items on consumer health, the environment, and the organization's bottom lines (Gross, 2012). In addition to fast food cuisine, Roland Restaurant is characterized with minimal table service because most of its products are usually finished and packaged in suitable portion sizes in advance.

Mission Statement:

Roland Restaurant has been designed to serve a very diverse range of customers from varying cultures, races, and ethnicities with the common objective to stay healthy. While these customers may come for different income and social levels, they are generally people who are concerned about their health while enjoying sweet and nutritious foods. The restaurant provides its food items in a relaxed and comfortable environment where it is easily accessible to its customers. This business environment ensures that the customers have an appropriate environment to make their purchases and even eat the foods.

The mission of this company is to provide distinct, healthy…

Sources used in this document:
References:

Bittam, M. (2013, April 3). Yes, Healthful Fast Food Is Possible. But Edible? The New York

Times. Retrieved January 14, 2014, from http://www.nytimes.com/2013/04/07/magazine/yes-healthful-fast-food-is-possible-but-edible.html?pagewanted=all&_r=0

Gross, G. (2012, May 29). Developing Healthy Fast Food. Retrieved from Technical University

of Denmark website: http://www.food.dtu.dk/english/News/2012/05/Developing_healthy_fast_food
Cite this Document:
Copy Bibliography Citation

Related Documents

Business World, There Are Front
Words: 864 Length: 3 Document Type: Essay

Management games are simple computer simulation games that provide the player with various management scenarios and decisions to make within those scenarios. The score of the player can be calculated by the program and compared to both the scores of their peers and the ideal score for the game. This allows managers to enter the management position with some simulated management experience already in place. The final problem that business

Business Using Gelso 2006 , Harlow
Words: 16758 Length: 60 Document Type: Term Paper

Researchers have an occasion to further organizational science and to make research practical by producing information that can impact changing organizational forms and circumstances. Pragmatically, academic researchers are not likely to get access to a company that is going through change unless the practitioners believe the research will be helpful (Gibson & Mohrman, 2001). There have been a number of calls to augment the significance and effectiveness of organizational science

Business Decisions and Business
Words: 10140 Length: 34 Document Type: Dissertation or Thesis complete

Limitations of the Research or Gaps A Critical Analysis of the Business Judgement Rule under the Australian Corporation Law There have been many large businesses which have collapsed unexpectedly to cause irreparable damage to the investors worldwide in recent years. The most recent and larger cases are those of the fall of the mighty U.S.-based Enron International and the Australian firm, HIH Insurance. These cases shook the faith of the stakeholders

Examples of New Business Models
Words: 687 Length: 2 Document Type: Essay

Conceptualizing a "Sustainability Business Model" Stubbs, W., & Cocklin, C. (2008). Conceptualizing a "Sustainability Business Model." Organization & Environment, 103-127. There are many new pressures in the modern global business environment that require firms to think about sustainability in new ways. The authors of this article believe to quell these pressures organizations will have to literally transform the paradigms that they are operating under. Furthermore, the authors believe that the dominant neoclassical

Business Communications Final Analysis Report in Order
Words: 1530 Length: 5 Document Type: Term Paper

Business Communications Final Analysis Report In order to apply the strategies and decisions formulated in the initial phases of the communication research, they are applied in the context of business communication, particularly in group decision-making processes. In the final analysis report, the case study on the Creative Media team conflict is discussed, addressing the prevalent issues that bring about miscommunication within the team. The case study on the Creative Media team situation

Business Organizational Studies Benefits From Interaction With
Words: 3327 Length: 8 Document Type: Essay

Business Organizational studies benefits from interaction with other areas of study. The articles and research questions in the paper reflect a curiosity of the connection among media, technology, and behavior. Each article and set of authors approaches this question from a different perspective and in conjunction with another school of thought to help problem solve and with which to cooperate. The paper selects and uses three heuristics as way to explore

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now