(Chandley, 2010) In the case of RJ Reynolds, they have become involved in very little social responsibility. This is because, they consider these regulations to be a burden with them claiming that the sector is the most regulated in the industry. As a result, RJ Reynolds could learn from Philip Morris by implementing programs to reduce the number of minors using their products and promoting efforts to help people

But the shareholders themselves need to be more aware and more involved in their company's business in order for any meaningful change to sustain itself: Shareholders, the intended beneficiaries of the corporate vehicle, are the ultimate capitalists: avaricious accumulators with little fiscal risk and no legal responsibility for the way in which they pursue their imperative to accumulate. Shareholders, not corporations, show indifference to the needs and values of society. It

P&G has recognized that there are three pillars needed to support its sustainable development strategy. These include environmental protection, economic development, and social responsibility (MacNealy, 2007). Summary and Future Research Recommendations Procter and Gamble's commitment to sustainability has been shown by its development of new products. Product development is geared towards the preponderance of consumers who would like to improve sustainability outcomes without comprising value or quality. During 2008, Procter and

.....ethical plan and strategy is integral to an organization's overall commitment to social responsibility. In "Marketing Ethics and Social Responsibility," Marinova (2013) first discusses the general importance of ethics as a general marketing strategy, in order to promote the brand as one that is socially responsible and thereby position the organization not just ethically but also strategically within the marketplace. Next, Marinova (2013) defines terms related to ethics and corporate

Corporate Social Responsibility The author of this report has been asked to do a critical review of the subject that has come to be known as corporate social responsibility, or CSR for short. Rather than just doing a general literature review of the subject, there will be some specific points of analysis that will be focused on. The primary focal point that will be distinctive in this report is the comparison

Social Responsibilty Strategy for Community Social Responsibility Strategy for Community Hospital Alexandria Hospital Corporate Social Responsibility The following is a fictional plan of that will describe the development of a fictional Hospital's Corporate Social Responsibility initiative. It will include things such as the philanthropic, community and environmental benefit that document Alexandria Hospital's commitment and concern in regards to the welfare of their employees and the patients that they will serve, in the community development