Red for Romance
The author of this response was given the task of reviewing a journal article. The article chosen for this summary asserts that red is a color that spurs feelings of romance and attraction in men. The hypothesis of the article, as authored and offered by Andrew Elliot and Daniela Nuestra, will be described as well as the variables, sample and methods used. There will also be a summary of the results or findings of the research in question. Lastly, there will be an opinion about the work offered by the author of this report and summary as to the validity and applicability of this research. While color is often looked at through simple and basic prisms, colors absolutely mean much more than some give credit for when used and displayed in certain ways (Elliot & Niesta, 2008).
Analysis
As noted in the introduction, red is a color that is theorized to spur romantic and attraction-related feelings in men as it pertains to a person they desire. This would obviously pertain to men looking at women in most, but not all, cases. Indeed, red would seem to be linked to feelings of attraction relating to women and research prior to the study being reviewed here seemed to at least suggest, if not confirm, this to be the case. The primary variable in the experiments that Elliot and Niesta engaged in was the color present in certain photos. However, the comparison went far beyond comparing red to, let us say, black and white. Indeed, they did a series of experiments. In the first, they compared the reactions to a photo with red in it to one without and asked the participant to label who they found more attractive. In the second experiment look at whether red was specific in swaying the "rating" given for attractiveness. In experiments 3, 4 and 5, there were comparisons between red and other color combinations including chromatic and achromatic pictures. In other words, discernible colors other...
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