Rather than functioning solely as a sporting event, the '84 Summer Games delivered a broader scope of entertainment never before seen or attempted. The event encompassed entertainment not only in the form of sporting competition, but also in music and arts (Masterman, 2004). It is now understood that special events possess a powerful role in the society. 2012 Olympic closing ceremony will be a mega event as it will have

Engineers should focus on the improvement of the performance of the economy. This relates to the transformation of the theories of controlling the world and adopting new frameworks in the operating in conjunction with the planet. New engineers need to adopt and implement new theories of focusing on the economic, social, and political concepts in relation to both technical and nontechnical disciplines (Cameron 2010 p.40). Leaders in British Engineering According to

We must not forget, however, that, like most countries, China's economic leaps are tied to her political security. China's new model shows the world that economic security is as important as military security. Presently, though, based on the economic and political model of the world, China is focused on domestic economic issues and a slow but steady rise to socio-political power and role as a strategic player in global

FIBA World Championship History of the FIBA Factors for Success Data Driven Approaches NBA Players Team Culture 2013 Rankings 15 The FIBA has become the premier international basketball league in the world. Over the course of the last few generations the tournaments have been increasing their viewership and fan base. The level of competition in this league has also increased. Since 1989 the league has opened the doors to NBA players which not only increased the league's

Management In very day life, it is a common occurrence to attend various special meetings to celebrate a given occasion. These meetings can also be for education purposes, promotions or commemorations. The occurrence of such special meetings constitutes an event. Therefore, to make this event happen, a long process of planning and preparing for the event takes place. Thus, this process of applying the skills and structures of project management

business world, many strategies have been devised to gain and retain customers. Phenomena such as globalization, market saturation, and better information technology have driven strategies such as customer awareness and long-term customer relationships to be favored above relatively short-term strategies to gain new customers, such as product price and quality (Kinuthai et al., 2012, p. 223). Indeed, creating brand loyalty in order to retain customers in the long-term has