0 applications. The survey also attempts to define the Return on Investment from investing in social networking applications, and derives a figure of $1.9M by 2013, corroborating a figure from Forrester Research.
Conclusion
Completing any research project designed to capture business-to-business (B2B) market data takes an approach to isolating respondents within each organization that have a role in evaluating the technology being studied. The survey methodology concentrates on the role of it staff in evaluating social media applications. It would have been more effective if the researchers had also concentrated on the line-of-business managers and those responsible for the performance of business units who could make use of social networking applications as well. The integration aspects of Enterprise 2.0, as the coordination point for legacy systems, are what the it staff most concentrated on. To make this a more effective study, the unmet needs of the line-of-business users also...
Business research process is unique in that it may be tailored to individual types of organizations and their needs. For example, business research for a large, multinational pharmaceutical company would have slightly different needs than that a local fast-food franchise group. However, there are six basic steps that most every business research project should cover: Appraisal -- Before any research can be done, it is important to do an honest assessment
Business Finance How firm raise capital by using venture capital? What conditions we need to raise capital by using venture capital? Many startup companies are not mature enough to obtain capital from the public or secure a loan with the local banks in their area. They therefore, have to rely on venture capital as a way of raising capital for the firm to continue with the daily operations. Firms hence, raise capital
One business research method that has been used to good effect by some companies is the data envelope analysis methodology developed by Charnes and his colleague (1978, cited in Marcoulides at p. 122). According to Marcoulides (1998), "This method is used to evaluate the relative efficiency of a set of decision-making units (DMUs)" (p. 122). The term "decision making unit" was coined by Charnes and his associates to describe a
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