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Modern businesses have a clear responsibility to act ethically and give back to the very societies that created them. In the midst of modern globalization, sometimes businesses fail to appreciate both the society of their locations as well as the society of their origin. Amy Joi O'Donoghue's article "Groups Challenge Sate-Issued Srip-Mining Permit" shows how local communities are fighting back against major corporations exploiting small societies for profits. According to the article, the recent mining permit granted in Utah will destroy the small local communities there. This article shows how big business can have severe negative consequences on small communities. The first news article to show this in modern use is Indrajit Gupta's "Business as a Force of Good." This article from Forbes India, explores how India's lucrative businesses and entrepreneurs can give back by donating to local society charities. According to Gupta, "government alone cannot solve the kind of complex issues our society faces," therefore it is essential for private business to step in and help protect the society which includes its primary consumer base (Gupta 2009). This article helps show businesses ways they can give back to society in meaningful ways.
As business continues to involve in a globalized world, it is clear that modern stakeholder issues are being adjusted to fit the nature of the times. The rise in globalization also means protecting stakeholders in a more dangerous global arena. The impact of globalization on the individual stakeholder was examined in a recent report, as outlined by Peggy Connolly's article "Global Stakeholder Influence Examined in New Boston College Report." This report helps outline the power and influence of stakeholders on major companies in nine countries. It states that developed nations, like the UK, provide the greatest protection for stakeholders, while developing nations show that the government holds the largest share in budding businesses within the region. One thing that Nicci Columbine's article, "Elevating the Role of Corporate Communication to Improve Stakeholder Engagement," is clear to point out that expanding corporate communication to integrate various facets is key to improving stakeholder engagement. Integrated communication allows for more seamless interaction with stakeholders, and thus a strong communication strategy is necessary for modern strategic stakeholder management. Even in the midst of globalization, stakeholders can still weigh in heavily in the direction and practices of a business. This is the main topic of the article "Stakeholder Forum Calls for Review of Eskom's New Build Programme." In this article, stakeholders are shown as exercising their power by questioning Eskom's recent move to develop new housing and commercial buildings. Fearing their money was being spent too liberally, stakeholders in Eskom came together and requested further review before the program was implemented. This shows the continuing power of the stakeholder even in modern business.
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