Research Proposal
The Five Forces Model originally defined by Dr. Michael Porter of Harvard University is shown in Figure 1. The value of this model from analyzing Bowne & Company is how the company has been able to withstand many different competitive threats while at the same time attaining technological leadership with its XBRL-based applications and services. Dr. Porter makes the point regarding the five forces model that the threat of new entrants and threat of substitute products or services are the most influenced by technological innovation (Porter, 2008).
Figure 1: Porter Five Forces Model
The role of emerging competitors and substitutes to electronic reporting will be assessed based on XBRL depth of expertise (Brands, 2010). Information suppliers will be assessed based on their ability to contribute to investor clients'...
Strategic Management Porter's Five Forces Model and Strategic Management as Applied to Bowne & Company Porter's Five Forces Model and Strategic Management as Applied to Bowne & Company Bowne & Co., Inc. is a financial services company which has been in business for 235 years. During this time the company has grown to become the world financial services leader in communication services, investor/shareholder relations and communications, and capital markets communication guidance. The communications side of
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