Kant would view oods as unethical not just as a husband, but as a public figure and professional golfer.
Utilitarian Ethics Analysis:

Guided by the central utilitarian principle that morality may defined as the creation, extension or preservation of happiness for the largest number of people at all times, Mill's ideas are conceptually antithetical to Kant's devotion to absolute morality. here Kant presents the argument that moral order is impossible to define without permanent standards that are shaped by man's dignity, Mill works within a system that must inherently be pragmatic. The flexibility of Mill's 'Greatest Happiness' approach asserts that one must consider this balance before making an ethically informed decision in any regard. Therefore, if we can deduce as some have claimed that Nordegren was somehow complicit in a marital arrangement facilitating oods' infidelities, than it becomes less clear that his behaviors violated this utilitarian mode of ethics. It may…...

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Works Cited:

Bhatt, A. (2009). Tiger Woods infidelity on the rise, Mistress count is now 14. Thaindian News.

Dillon, N. & Siemaszko, C. (2009). After Tiger Woods infidelity, Elin Nordegren buys Faglaro Island Swedish mansion. New York Daily News. Online at  http://www.nydailynews.com/gossip/2009/12/08/2009-12-08_elin_nordegren_purchases_swedish_mansion_after_tiger_woods_is_linked_to_exporn_s.html 

Hobbes, Thomas. (1651). Leviathan. Project Gutenberg. Online at http://www.gutenberg.org/dirs/etext02/lvthn10.txt>

Kant, I. 1785. Groundwork for the Metaphysics of Morals. Jonathan Bennett.

Tiger Woods.
There are a many great athletes in the world today. It is interesting to look at Tiger Woods' life and answer questions about his biography.

Beginnings

Eldrick Woods was born December 30, 1975, and was given the nickname "Tiger" in honor of a man who saved his father's life during the Vietnam War. Tiger grew up in home that is different from most people. His father is African-American and his mother is Thai.

Understanding Tiger

Reading about Tiger teaches that you should never let anyone or anything prevent you from achieving your goals. His parents had a major influence on his life by refusing to allow race determine how they lived their lives or prevent them from following their dreams.

One of the most interesting parts of Tiger Woods' biography is how he got started in sports. Before Tiger was one-year-old, he was introduced to golf. His father became interested in golf after…...

On the other hand not getting him the journalists have tried to make the most out of Woods' unfortunate escapades and which he admits is a singular private matter, the people will see through that the media hype is just a vicious game played for profit than ethics. (Cooke, 2010) Thus by the thumb rule of ethics nothing is unethical in allowing Woods to continue his game and sponsoring it.
The opposite arguments relate to the way the public perceived him and if this would hinder further support. Tiger Woods declared an indefinite break from golf after his "infidelity" had caused a public scandal. The scandal grew with many women claiming that they had affairs with the star. Before the scandal Tiger Woods had a sellable image of hundreds of millions of dollars in endorsements. (Ethics news line, 2009) the scandal made Tiger Woods lose the No. 1 ranking on…...

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References

Cooke, Suzanne L. (2010) "Stop the Presses!" The Sport Journal, vol. 13, no. 2, pp: 21-24.

Dale, Orren; Smith, Rebecca; Norlin, Julia M; Chess, Wayne a. (2006) "Human behavior and the social environment: social systems theory" Pearson/Allyn and Bacon.

Ethics news line. (2009) "Tiger Woods Scandal Prompts Outrage, Introspection"

Retrieved 20 February, 2010 from http://www.globalethics.org/newsline/2009/12/14/tiger-woods/

Nike's tremendous success up until the mid-90s?
Nike was founded by Phil Knight in 1964 when he put his MA project into practice along with his former track coach ill owerman. At that time, the companies which were already established were manufacturing the sports shoes in economy that was high waged; while the project showed that decreasing the costs of transport would mean that the company could gain high sourcing from the countries that had low costs of labor. Keeping this in mind, Nike started importing shoes from Japan; however with the birth of waffle trainer by owerman one night, the company became a designer logo rather than an importer. The strong personalities and the love for sports of Knight and owerman played a lot of role in defining the purpose of Nike and it attracted a lot of confident and young employees to the company. The logo of Nike…...

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Bibliography

Business Week Archives. (2000, February 20). Retrieved from Business Week:  https://www.google.com.pk/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CBwQFjAA&url=http%3A%2F%2Fwww.businessweek.com%2Fstories%2F1000-02-20%2Fcan-nike-still-do-it&ei=8mX3U7WmIonXaLHPgpAK&usg=AFQjCNHaFlibxxtLRgh2lOPcB7TNZHnSDQ&sig2=iRR51590NNXi8BaAZRoang 

Harrison, A., & Scorse, J. (2004). The Nike Effect. U.S.: UC Berkeley. Retrieved from:  http://economics.yale.edu/sites/default/files/files/Workshops-Seminars/Development/harrison-040322.pdf 

The Nike Company's position in Athletics. (2011). Retrieved from *****: http://www.*****/essays/biology/effectiveness-of-activated-carbon-biology-essay.php

TV Advertising
Marketing success is almost always found in celebrity endorsements. We can take a look at Pepsi ads which have featured Madonna, Michael Jackson, Brittany Spears, and even Mike Tyson. Pepsi is known around the world, just as the celebrities whom are featured on the Pepsi commercials. In other words, in using the notoriety of celebrities, a corporation may be able to increase its market share into the pockets of consumers who are more familiar with the celebrity than the product. The celebrity thus is a bridge between the consumer and the product. But what happens when those celebrities are notorious for other things as well as their entertainment or sport talent? And why do the corporations continue to utilize these celebrities if these celebrities have been known to engage in improprieties or dubious activities?

Corporations have a business model that has multiple branches leading from three or four divisions such…...

It's in Tiger; is it in you?"

This too is another appeal to logos that also incorporates a more explicit version of ethos by the obvious suggestion that there is something intangible that makes a winner. As is the case with celebrity endorsements in general, the strategy is to motivate the consumer to associate the success (or other admirable qualities or attributes) of the individual with the product. By doing so, it is hoped that consumers will want to be as much as possible like the celebrity who they admire, even when the only similarity is their use of the same energy drink product.

That phrase also emphasizes the words it's and it in conjunction with a play on words inherent in the dual interpretation that it invites. The implication is that winners like Tiger Woods have something (i.e. it) that separates winners from losers and that those who are similar to…...

Figure 2: Comedy and Tragedy (iStock photo)

orks Cited www.questia.com/PM.qst?a=o&d=108245926

Beal, Becky, and Charlene ilson. "2 'Chicks Dig Scars'." Understanding Lifestyle Sport: Consumption, Identity, and Difference. London: Routledge, 2004. 31-54.

Drehs, ayne. (2007, Nov. 30).The Professional Athlete as Target: 'Am I Next?' abc NES. 4 Dec 2007 http://abcnews.go.com/Sports/story?id=3940887&page=1

Getting it rite; Athletes Maintain Personal Blogs to Break News, Express Opinions Connect with Their Loyal Fan Bases." The ashington Times 12 May 2007: C01.

A iStockphoto. (2007). 4 Dec 2007...

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Works Cited www.questia.com/PM.qst?a=o&d=108245926

Beal, Becky, and Charlene Wilson. "2 'Chicks Dig Scars'." Understanding Lifestyle Sport: Consumption, Identity, and Difference. London: Routledge, 2004. 31-54.

Drehs, Wayne. (2007, Nov. 30).The Professional Athlete as Target: 'Am I Next?' abc NEWS. 4 Dec 2007  http://abcnews.go.com/Sports/story?id=3940887&page=1 

Getting it Write; Athletes Maintain Personal Blogs to Break News, Express Opinions Connect with Their Loyal Fan Bases." The Washington Times 12 May 2007: C01.

A iStockphoto. (2007). 4 Dec 2007

Gillette Inc.
Gillette has successfully convinced the world that 'more is better' in terms of number of blades and other razor features. Why has that worked in the past? What's next?

Gillette has, over time, sought to influence the life of men. It has presented itself not as a mere self-indulgent, but as a daily need, telling consumers that it has got their back and will get them whatever it is that they really desire. This has partly accounted for the company's continued success. However, three other factors have also had a hand in driving the company to success.

The first is the company's commitment to research and development, as well as product innovation. According to Michael Abbott, the marketing director at P&G, the company's ethos of supporting innovation is driven by an urge to develop products capable of meeting the ever-changing needs of men, and consequently transforming the life of the modern…...

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References

Chung, K.Y., Derdenger, T.P. & Srinivasan, K. (2012). Economic Value of Celebrity Endorsements: Tiger Woods; Impact of Sales on Nike Golf Balls. Arizona State University. Retrieved 17 September 2014 from  http://econ.arizona.edu/docs/Seminar_Papers/2011-2012/Derdenger20120511.pdf 

Knittel, C.R. (2012). Celebrity Endorsement, Firm Value, and Reputation Evidence from the Tiger Woods Scandal. University of California, Davis. Retrieved 18 September 2014 from  http://gsm.ucdavis.edu/sites/main/files/file-attachments/tiger011_web.pdf 

Newman, A.A. (2008, February 21). Embracing Women's Inner Goddess. The New York Times. Retrieved 17 September 2014 from  http://www.nytimes.com/2008/02/21/business/media/21adco.html?_r=0 

Socio, M. (2010). Cream of the Crop -- Gillette Brand Profile. Marketing Magazine. Retrieved 18 September 2014  http://www.marketingmag.com.au/blogs/the-best-a-brand-can-get-gillette-brand-profile-9183/

(This one wasn't a surprise either, considering no one can get a word in edgewise with me)
Maximizer, Here I go again, wanting to go one step better than before (and I wanted to know if I am an over achiever?)

Activator, I'm anxious for results? Well, of course, look at everything I have to achieve, communicate, maximize.

Futurist. I keep pulling into the future. Well, this one is not as strong. I get bogged down in the competition.

Now, what can I, my friends, family and boss do to use these to the best advantage?

Achiever: Ask me about goals, give me more expectations, and get me going as a writer or other form of communicator. but, so I don't drive everybody crazy, you better reign me in somewhat by someone strong on focus or discipline.

Communication -- Let me talk at the meeting, do the presentation, keep notes at the meeting.

Maximizer -- Tell…...

Product Placement in Console Games
A growing body of research confirms that one of the best ways to reach male consumers aged 18 to 34 years is to place products in console games. Originally, game developers paid advertisers to include their products in games to lend them authenticity and realism, but advertisers are now paying game developers to have their products placed in popular console games. The introduction of online gaming series has created additional opportunities for product placement and current trends indicate that advertisers will be exploiting this marketing tool even more in the future. This paper provides a review of the relevant peer-reviewed and scholarly literature concerning product placement in console games, followed by a summary of the research and important findings in the conclusion.

eview and Discussion

The introduction of video games such as "Pong" as home entertainment systems more than 30 years ago created an entire generation of video…...

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References

Andrews, A. (2009, April 1). Amanda Andrews on media: Getting in on the game. Marketing,

19.

Christensen, J. (2009). Global experience industries: The business of the experience economy.

Aarhus, Denmark: Aarhus University Press.

5% of total liabilities. Their retained earnings, on the other hand, total $5.073 billion. The heavy use of retained earnings is partially explained by their view of themselves as a growth company. hile they pay a dividend, Nike prefers to re-invest much of its profits back into expansion. They do not feel that the market has matured sufficiently to stop their aggressive growth strategy. Another consideration in their capital structure is the cost of capital. On account of its low volatility, Nike has a low cost of debt, approximately 6.8% using CAPM. Their long-term debt is primarily a revolving credit facility. The rate, based on their a+ rating, is LIBOR + 0.15%, which would equate to 4.12% based on the October 15th price of the 1-year LIBOR. If anything, Nike could become more financially efficient by increasing their use of debt financing.
Nike places strong emphasis on human resources. They have…...

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Works Cited

Cohen, Marshal (2007). USA: Athletic footwear is significant portion of overall footwear market. Fibre 2 Fashion. Retrieved October 21, 2008 at  http://www.fibre2fashion.com/news/company-news/npd-group/newsdetails.aspx?news_id=32512 

Some financial information, ratios from Reuters. Retrieved October 21, 2008 at  http://www.reuters.com/finance/stocks/overview?symbol=NKE.N 

Nike 2008 Annual Report. Retrieved October 21, 2008 at  http://media.corporate-ir.net/media_files/irol/10/100529/Areports/ar_06/docs/10k.pdf 

Nike 2006 Annual Report. Retrieved October 21, 2008 at

Pics
Gestalt Therapy

Gestalt therapy focuses on experiences in the present moment and relationships between individuals as a means of determining and healing psychological issues. This picture shows both an engaged experience and also implies a specific familial arrangement between the people in the foreground -- it is assumed that they are mother, father and child. The assessment of the individuals in the picture and the "story" that the picture tells would change significantly is we learned that the red-shirted figure is a complete stranger to the woman in the foreground, and this change is one of the fundamental features of Gestalt theory/therapy.

Thought Suppression

Bank of Canada Governor Mark Carney is clearly having difficulty with his operating process here, as he appears to be focusing on the extreme financial turmoil the world is experiencing for the second time in three years rather than consciously trying to distract himself. In all seriousness, though,…...

Stereotypes -- Why are Black People Good at Sports?
In the United States black people, African-Americans that is, make up roughly 1/16th of the population. Yet, if one looks at professional sports, in particular, football, basketball, and baseball, relative to their overall population percentage (1/16th) they make up a disproportionate percentage of professional athletes. The NFL is roughly 70% African-American, as is NBA, and baseball, which has seen a relative decline in the number of black athletes over the year (for various reasons) still boasts a healthy figure. Moreover, even in sports where black athletes are not traditionally known for being preeminent figures, i.e. golf and tennis, black athletes have, in recent years, made their mark (Tiger Woods, The Williams Sisters). Unfortunately, as a result of their success, black athletes have been forced to confront stereotypes that pretend to explain and/or rationalize their athletic prowess and relative dominance in the…...

Possibly the reason this particular principle comes across as counterintuitive in the first place is precisely that it so often not the case at all. Few sports teams are devoid of internal factions or "cliques" and of antagonistic relationships among certain individuals who do not necessarily like one another. This is also true of members of coaching staffs. In business, it is more likely rare than common that all members of a successful team necessarily like one another. Therefore, this conclusion of Wooden's may be among the least supportable and the most dependent on conjecture, personal experience, and contrary to many counterexamples in sports and in business.
2. Enthusiasm -- Wooden maintains that individuals in positions of leadership must be highly motivated and that they must also be positive types of people. This seems counterintuitive because so many successful leaders in sports and in business are actually negative people who…...

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References

Harari, O. (2003). The Leadership Secrets of Colin Powell. McGraw-Hill: New York.

Isaacson, W. (2011) Steve Jobs. Simon and Schuster: New York.

Kriegel, M. (2005). Namath: A Biography. Penguin: New York.

Maxwell, J. (2007). The 21 Irrefutable Rules of Leadership. Macon, GA: Maxwell

Clealy Amex has a majo poblem in the picing aea of thei business today. In tems of pomotion, the company's continual evolution as a band that stesses an aspiational message also pesents a dilemma to the company as well. Attacting consumes who may not have the disposable incomes to fit the aspiational spending that the Amex band potays equies cedit scoing, data mining to alleviate isk, and moe pecise maketing as well. Fom this standpoint, if the aspiational selling of thei band woks too well the company will also find that its image with its coe custome base suffes as well. Fo Amex they must make thei band become pat of the pesonas of thei most loyal customes while also undescoing the aspiational aspects of thei sevices tempeed with eality (Zalaznick, 2008). Of the fou aspects of the maketing mix, Amex continues to stuggle with distibution o place, when…...

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references, and Price Response. Journal of Money, Credit, and Banking, 40(1), 149. Retrieved March 18, 2009, from ABI/INFORM Global database. (Document ID: 1454964811).

Haksin Chan, Lisa C. Wan. (2008). Consumer Responses to Service Failures: A Resource Preference Model of Cultural Influences. Journal of International Marketing, 16(1), 72. Retrieved March 16, 2009, from ABI/INFORM Global database. (Document ID: 1480887581).

Deborah Donberg. (2005). TI Technology Aids Amex Card Security. Paper, Film and Foil Converter, 79(8), 16. Retrieved March 15, 2009, from ABI/INFORM Trade & Industry database. (Document ID: 887925891).

Ursula Fairbairn. (2005). HR as a strategic partner: Culture change as an American Express case study. Human Resource Management, 44(1), 79-84. Retrieved March 16, 2009, from ABI/INFORM Global database. (Document ID: 797686871).

Kathleen a Farrell, Gordon V Karels, Kenneth W. Monfort, Christine a McClatchey. (2000). Celebrity performance and endorsement value: The case of Tiger Woods. Managerial Finance, 26(7), 1-15. Retrieved March 16, 2009, from ABI/INFORM Global database. (Document ID: 282778741).