Olympics a Waste of Money?
Over the years, the Olympic Games have withered many trials including but not limited to boycotts, wars and poor organization. Further, there have been claims that the benefits derived from the Games do not justify the costs. In that regard, some continue to view the Olympic Games as a waste of money. Those of a similar opinion are convinced that the money 'wasted' in seeing the Olympics through would rather be used to help the poor. Despite the challenges as well as criticism that has been leveled against the Olympic Games over time, the relevance of the Games from both an economic and social perspective cannot be overstated.
Are the Olympics a Waste of Money?
In the words of Humphreys and Howard (2008), "sporting events produce two types of economic benefits: direct and indirect." In the opinion of the authors, direct economic benefits in this case include…...
mlaReferences
Anderson, R. (2012, August 12). Olympic Legacy: White Elephant or Economic Viagra. Retrieved October 5, 2012, from the BBC website: http://www.bbc.co.uk/news/business-19191758
Humphreys, B.R. & Howard, D.R. (2008). The Business of Sports: Perspectives on the Sports Industry. ABC-CLIO.
" (Toohey, 27) Since then the Olympic Games have gradually grown in international, political, as well as economic significance. The documentary does a good job of comparing the ancient games to the modern games. Since the ancient games had a restricted number of events, the comparisons are made between similar events, and modern events are not mentioned. But the different ways the games were operated are discussed, for instance the discus used in the past was as much as three times the weight of the modern discus. Ancient athletes also were allowed to use weights when performing the long jump, allowing for jumps that were as much as 20 feet longer than the modern record. ("The First Olympics," 20:00-23:00) And the ancient games were performed in the nude, which the documentary explains in detail in order to remove the modern "shock value" of such a discussion.
hile the documentary The First…...
mlaWorks Cited
"London 2010 Summer Olympics Games Bid.: Gamesbid.com. Web. 12 Nov. 2011.
http://www.gamesbids.com/english/bids/london.shtml
Toohey, Kristine, and Anthony James Veal. The Olympic Games: A Social Studies
Perspective. Wallingford, Oxfordshire, UK: CABI Pub., 2007. Print.
Olympics, being one of the world's biggest sporting events, is a natural fit for social media. The Olympics are already a media circus, and social media adds several extra dimensions for this. First, social media is a low cost form of media, but one where there is potential for vast reach. It is popular with consumers, and the accounts of both media and athletes attract a large number of followers. With each successive Olympics since the advent of social media, the use of social media has grown larger and more significant. In Sochi, social media reached a new apex, in part because of a high level of athlete participation, and in part because of the strength of social media networks in other countries -- both ussia and China have their own social networks that are arguably stronger than American ones (Laird, 2014).
The way that Olympics unfold is naturally built for…...
mlaReferences
Butler, N. (2014). Social media Olympics in Sochi sets unprecedented online records, IOC reveals. Inside the Games. Retrieved April 6, 2015 from http://www.insidethegames.biz/olympics/winter-olympics/2014/1018642-first-social-media-olympics-in-sochi-sets-unprecedented-online-records-ioc-reveal
Jessop, A. (2014). The growth of social media usage poses new concerns for Olympic Games organizing committees. Forbes. Retrieved April 6, 2015 from http://www.forbes.com/sites/aliciajessop/2014/02/24/the-growth-of-social-media-usage-poses-new-concerns-for-olympic-games-organizing-committees/
Laird, S. (2014). The Olympics' social media secret weapon. Mashable. Retrieved April 6, 2015 from http://mashable.com/2014/01/16/olympics-russia-vk/
United States Deaf Olympics
Deaf Olympics
While sport is vital in anyone's life, it may be even of great significance to the individual with a disability. This is due to sport's rehabilitative power to affect persons especially power based on prestige and because sport may be a means of including an individual into society. The American Athletic Association of the Deaf recognized this and began a new approach to rehabilitating people with hearing impairment (Deaf People) by means of establishing and introducing the Deaf Olympics and other sporting events.
With the introduction of Deaf games, it later developed to recreational sport, and afterwards led to competitive games like the Deaf Olympics. The Deaf Olympics gave individuals with hearing impairment an equal opportunity or fair chance to excel in sport often means a complete transformation of lifestyle and attitude.
Presently, the inclusion of athletes with a disability within one competitive sports ground and, at times,…...
mlaReference
Gallaudet University. (2007). Overall style requirements for proposal and final document. Writing style. Retrieved July 31, 2007, from http:/ / aaweb.gallaudet.edu/Documents/Academic/GSPP/Dissertation_and _Masters_Thesis_Handbook_11_2007_OVERALLSTYLE.pdf.
ICSD News. Deaflympics.com. Retrieved on 5th June 5, 2012.
Paciorek, M.J., & Jones, J.A. (2006). Disability sport and recreation resources (4th ed.). Carmel, IN: Cooper.
Stewart, D.A. (1990). Global dimensions of world games for the deaf. Palaestra. 6(2), 32-35.43.
hosting the Olympics
Boston is under consideration as a possible Olympic site in 2024. Although the bid is still in its beginning stages, already an intense debate is emerging about the potential benefits this might yield for the city. Obviously, hosting the games is considered a great honor in the eyes of the world and many cities lobby to have this chance for years, spending huge amounts of time and money to persuade the Olympic Committee to give them a chance. But a number of differing viewpoints are at war within the city: some opposed to hosting the games altogether, others strong proponents, and still others suggesting that a 2026 winter rather than a summer bid might be better suited to Boston's climate and infrastructure. egardless, despite the naysayers, the overall consensus is that Boston should make a bid, even though whether the summer or the winter bid is more…...
mlaReferences
Annear, S. (2014). There's an Olympic-Sized feud happening about Boston as host city. Boston Magazine. Retrieved from: http://www.bostonmagazine.com/news/blog/2014/02/21/olympics-in-boston-2024-commitee/
Cloherty, S. (2014). The Pros and Cons of Hosting the Olympics. The Milton Measure.
Retrieved from:
http://miltonmeasure.org/2014/02/the-pros-and-cons-of-hosting-the-olympics/
Advertising, Public elations, 2008 Beijing Olympics
Public relations are an image-shaping tool for an individual, a group, firm or country that wishes to penetrate a certain market. The need for public relations continues to grow and evolve, as the field becomes a stronger discipline. Notably, public relations are not marketing tools but rather they are essential for fostering successful marketing. In 2008, Beijing got the award to host the famous Olympics event (Brady, 2009). However, the joyful china did not expect the road to the summer of 2008 would be bumpy as they found. Politics marred the games after the awarding, through organizing, to the events and the after event period. China surprised the international community by hiring western-based public relations firms to organize events.
Why Chinese government hired a western public relations firm to organize 2008 Beijing Olympics
The awarding of the opportunity to Beijing to host, the Olympics set the Chinese…...
mlaReferences
Leibold, J. (2010). The beijing olympics and china's conflicted national form. The China
Journal, (63), 1-0_7. Retrieved from http://search.proquest.com/docview/222740503?accountid=35812
Brady, A. (2009). The beijing olympics as a campaign of mass distraction. The China
Quarterly, 197, 1-24. doi: http://dx.doi.org/10.1017/S0305741009000058
sensational images in the media, especially as social media has led to the instantaneous reproduction of memes in popular culture. Even before social media and even the Internet, sensational images could spread relatively rapidly via film and television as well as print media such as daily newspapers or weekly and monthly magazines. These images convey various meanings and mean different things for different audiences. A perfect example of how one image can convey different meanings and semantics to different audience groups is the 1968 image taken of the Olympian athletes from the United States using the Black Power "salute." The original image by John Dominis has left an indelible mark on the American public and has even caused an international sensation. It came in the era of Civil Rights and at the time when celebrity black athletes were using their fame to spread awareness about racism and unfair treatment…...
mlaWorks Cited
"1968: Black athletes make silent protest." BBC. 17 Oct, 2005. Retrieved online: http://news.bbc.co.uk/onthisday/hi/dates/stories/october/17/newsid_3535000/3535348.stm
Cosgrove, Ben. "The Black Power Salute that Rocked the 1968 Olympics." Time. 27 Sept, 2014. Retrieved online: http://time.com/3880999/black-power-salute-tommie-smith-and-john-carlos-at-the-1968-olympics/
Cushing, Lincoln. "A Brief History of the 'Clenched Fist' Image." Retrieved online: http://www.docspopuli.org/articles/Fist.html
DuBois, W.E.B. The Souls of Black Folk. Retrieved online: http://www.bartleby.com/114/
Although there are no statistics to actually show the impact of the Games on the population, assumptions can be made, based on the potential impact the event might have had. According to analysts however, it appears that the impact the Olympics had on the job market was different from the expectations of the organizers. In this sense, "between 1987 and 1991 the number of jobs created in the construction sector were only 33.000, a figure much lower than was expected considering that three quarters of the total investment went towards the construction sector" (Games Monitor, 2007). There is no clear account on why the issue of job opportunities took such a turn especially taking into account the importance of the construction works that were undergone.
Another aspect marked the social issues concerning the arcelona Games and their impact on the job market which is the lack of consistency for the…...
mlaBibliography
Barcelona: Urban Transformation and 92' Olympic Games. N.d. 18 April 2008. http://www.mt.unisi.ch/pages/barcelona.pdf
BBC. Barcelona 1992. 2004. 18 April 2008 http://news.bbc.co.uk/sport2/hi/olympics_2004/history/3055360.stm
Games Monitor. A success? The 1992 Barcelona Olympic Games. 2007. 18 April 2008. http://dontbackthebid.blogspot.com/2007/07/success-1992-barcelona-olympic-games.html
Poynter, Gavin. "The Economics of the Olympics Bid." The University of East London. 2004. 18 April 2008. http://www.uel.ac.uk/risingeast/archive01/features/economicsoftheolympicsbid.htm
International Marketing of the Winter Olympics
Properly planned and executed, hosts of the Winter Olympic Games stand to gain a great deal in terms of investments in infrastructure, the multiplier effect of travel and tourism, and the enhanced prestige on the global stage that goes hand in hand with hosting these international games. Improperly administered, though, hosts and corporate sponsors of the Winter Olympic Games are faced with some staggering economic losses, as well as the damage that failures cause to the hosts' prestige and legitimacy in the international community. Therefore, identifying opportunities for improving the marketing of the Winter Olympic Games represents a timely and valuable enterprise. To this end, this paper provides a review of the literature concerning the marketing of the Winter Olympics Games drawing on a relevant case study as well as peer reviewed and other scholarly sources. A discussion concerning the key international market entry issues…...
mlaReferences
Adidas operational and sporting highlights 2006. (2009). Adidas Group. Retrieved from www.adidas-group.com/.
Elam, E.L. & Hamakawa, C.L. (2008, Fall). International sport marketing: Branding and promoting the 2006 Olympic Winter Games. The Journal of Business Cases and Applications, 1-7.
Smith, R. (1976, Summer). The Olympic Games. Horizon, 19(3), 109-112.
Subs, H. (2009, June 10). Adidas. Marketing, 19.
celebrates the Winter Olympics. There is an ad of page 19 with a hockey goalie guarding a Bank of America open safe. The slogan is "Bank of America does not embrace ambiguity." There are several subliminal messages in this ad that can be deciphered by cultural theories that certain writers have applied to "pop" culture. Not only does this photo promote a false sense of patriotism, capitalizing on the Olympics and the recent 9/11 events, but also it condones the uniformity of banking institutions.
Max Horkheimer and Theodor W. Adorno coined the phrase "the culture industry" to describe the processes and products of mass culture. They state that it is uniform, predictable, and, to the trained eye, transparent. In their essay, "The Culture Industry: Enlightenment As Mass Deception," Horkheimer and Adorno expound on the elements of the culture industry, and their observations can be applied to the Bank of America…...
London Olympics
Williams needs to optimize on a number of different dimensions. The Olympic Committee wants to maximize total ticket sales, but also needs the revenue that is generated. However, the Committee also has motives for ensuring that tickets are affordable for locals, and that fans of the various sports can get tickets to events should they so desire. There are other sources of revenue, but the public relations dimensions of not selling out events or locals not being able to access tickets were both considerable concerns for the Organizing Committee. Empty seats on global television would look terrible for London, the Olympics and the Organizing Committee. Ensuring that the public could afford the tickets was important for PR for the Games, something the Committee needs in order to obtain public support, local media support and political support. Thus, maximizing revenue was seen as less important, despite the importance of that…...
Athletics
Macur points out that the IOC recently decided to use testosterone testing to determine whether an individual entering a competitive event can compete as a woman. Several political and ethical issues are raised as a result of this decision, including the right to privacy and what constitutes a fair competition. As Macur notes, using testosterone as the benchmark for determining gender can be problematic. This is because "the upper range of a woman's testosterone level and the lower range of a man's do not overlap, and between them is 'a huge no man's land,'" (p. 2). Thus, a woman with highly elevated testosterone enters this "no man's land," or "no woman's land," and is disqualified from competing. This entails outright discrimination against individuals who do not conform to set standards of what it means to be biologically male or female. Even intersex conditions, which create elevated testosterone levels for a…...
Gender ias in TV Coverage at the Olympics
International Olympic Committee figures reveal that the latest Olympics at Rio had a record 4,700 female athletes competing -- which makes up nearly 45% of all participants. Many countries including the U.S. and Australia broke records with regard to female participation -- the former nation's delegation included 292 female athletes, which is the greatest number of women ever, from a single nation, to have participated in any Olympics, whereas the latter's delegation had more women competitors than male (Hunt, 2016). Despite this progress in women participation, numerous instances can be found during the Rio Olympics when commentators have been slammed for the use of sexist language when referring to female athletes. Sarah Grieves -- Cambridge University Press's language researcher -- recently completed a research which reveals that this issue is graver than mere commentating blunders. Several viewers have raised this issue on social…...
mlaBibliography
Billings, A. C. (2008). Clocking Gender Differences: Televised Olympic Clock Time in the 1996 -- 2006 Summer and Winter Olympics. Television New Media, 429-441.
Desmond-Harris, J. (2016, August 20). Olympics coverage and commentary managed to offend, annoy, and alienate almost everyone. Retrieved from Vox Identities: http://www.vox.com/2016/8/20/12526000/rio-2016-olympics-racism-sexism-homophobia-coverage-media-commentary
Feeney, N. (2014, February 21). A Brief History of Sexism in TV Coverage of the Olympics. Retrieved from The Atlantic: http://www.theatlantic.com/entertainment/archive/2014/02/a-brief-history-of-sexism-in-tv-coverage-of-the-olympics/284003/
Garcia, M. (2016, August 19). More women compete on primetime TV at the Olympics than any other point in the year. Retrieved from Vox Identities: http://www.vox.com/2016/8/19/12547192/women-primetime-tv-olympics-sexism
Construction of London Olympic Stadium
Within the management-orientated system, the solution proposed is Construction Management (CM). Under the CM system, the Client employs an Architect and a Construction Manager, who oversees the works of individual Contractors (Smith, 2003). The system ensures that the Contractor and the Architect are put on an equal footing before the Client, and that the Construction Manager is able to provide design advice, particularly in regards to buildability. Compared to the Management Contracting (MC) system, the Client still enters in a contractual relationship with the Contractors (Masterman, 2002). This relieves some of the risk from the Construction Manager, and also allows the Client to better control the hiring process and the performance of the Contractors. This may be a key element in ensuring the timely and quality delivery of the Stadium project (Turner, 2005).
The organizational structure proposed is summed up below:
-level management
Project-level management
* Programme Manager does not…...
mlaReferences
1. Smith, N.J. Engineering Project Management. 2nd edition, Oxford, Blackwell Science, 2003, pp. 237.
2. Turner, J.R. The Commercial Project Manager. London, McGraw Hill, 2005, pp. 259.
3. Masterman, J.W.E. Introduction to Building Procurement Systems. 2nd edition, London, Spon Press, 2002, pp. 61.
4. Turner, J.R. The Commercial Project Manager. London, McGraw Hill, 2005, pp. 259.
Outstanding student athletes are undoubtedly viewed as potential value added to a college team. At that point, sports cease to be played just for fun. Missing a practice is like missing a day at work. The student who receives an athletic scholarship understands that his or her performances is directly correlated with career success. Fun is only an afterthought. As with all amateur athletes, sports as fun begins after the day's serious practice has ended.
Still, the term "to play sports" underscores the inextricably enjoyable nature of the game. Professional and amateur athletes alike enjoy the physical exercise, skill, and coordination that sports entail. Many athletes also thrive from the opportunity to socialize with peers during game play. Sports, even when they are big business, will always be about playing and having fun.
eference
Berlage, Gai Ingham (1982). Are children's competitive team sports socializing agents for corporate America? Chapter 19 in Studies…...
mlaReference
Berlage, Gai Ingham (1982). Are children's competitive team sports socializing agents for corporate America? Chapter 19 in Studies in the Sociology of Sport.
Unforgettable Attractions and Activities for an Atlanta Adventure
Atlanta, Georgia, a vibrant metropolis steeped in history and culture, beckons travelers with an array of must-see attractions and exhilarating activities. Here's a comprehensive guide to the top experiences that will make your trip unforgettable:
1. Georgia Aquarium: Immerse in the Depths
Embark on an extraordinary underwater adventure at the Georgia Aquarium, the largest in the Western Hemisphere. Witness majestic whale sharks, playful beluga whales, and thousands of other captivating marine creatures up close. Interactive exhibits provide immersive educational experiences for all ages.
2. World of Coca-Cola: Savor the Taste of History
Step into the....
The Olympic Games have evolved over time to become a global phenomenon through various factors, including:
1. International participation: The Olympics originally began as a way for athletes from ancient Greece to compete against each other. However, as the Games evolved, more countries began to participate, leading to the Olympics becoming an international event that brings together athletes from around the world.
2. Expansion of sports: Over the years, the number and variety of sports included in the Olympic Games have expanded. This has allowed a greater number of athletes from different backgrounds and countries to participate, helping to increase the global....
The Evolution of the Olympic Games into a Global Phenomenon
The Olympic Games, a quadrennial international sporting event that brings together athletes from around the world, have undergone a remarkable transformation over the centuries to become the global phenomenon they are today. This evolution can be traced through its history, technological advancements, and the shifting social and political landscape that has shaped its significance and reach.
Ancient Origins and Early Revival
The origins of the Olympic Games can be traced back to ancient Greece, where they were held in honor of the god Zeus at the sanctuary of Olympia. The first recorded Games....
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