Knowledge Management Audit: Burger King Corporation
Importance of Knowledge Management

Knowledge management is essential within a business, as it enables individuals involved in the enterprise to gain a more complex understanding of the goals and principles associated with the company they work in. Consequent to this, people can concentrate on improving the firm as a whole and in providing customers with a better experience.

Overview of Burger King KM strategy, in particular the partner movement

Burger King has focused on providing customers with quality service and products in order to attract the masses and to influence individuals to feel that it would be in their best interest to consume products from the company. The institution puts great emphasize on the importance of communication within the company and with the company's partners. By choosing educated employees and by encouraging them to connect with each-other in order to work effectively, the company managed to build environments…...

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References

Cader, Y. "Knowledge Management and Knowledge-based Marketing," Retrieved March 28, 2015, from  http://www.businesschemistry.org/article/?article=62 

"Burger King SWOT," Retrieved March 28, 2015, from  http://www.marketingteacher.com/burger-king-SWOT/ 

"Born in the U.S.A., Made in France: How McDonald's Succeeds in the Land of Michelin Stars," Retrieved March 28, 2015, from  http://knowledge.wharton.upenn.edu/article/born-in-the-usa-made-in-france-how-mcdonalds-succeeds-in-the-land-of-michelin-stars/ 

"Freshfields advises Burger King on strategic cooperation with private equity partners to expand in China and Russia," Retrieved March 28, 2015, from  http://www.freshfields.com/en/deals/Burger_King/?LangId=2057

arsam needs to make this a very high priority to gain the trust of their customers, and the credibility to win new prospects over to purchasing from then. here are three approaches the company can take to accomplish this.
he first option is to create a self-managed Web content management system that arsam completely creates on their own. Defining a system administrator for it, the it aspects of the system would be managed internally. A marketing manager or supervisor would be given responsibility for keeping the content from consumer products manufacturers current. he data from manufacturers would be sent via Federal Express or comparable courier. his approach would be well-suited for the remote locations of the chain. he design and implementation of a Web content management system designed to educate and inform must be agile enough to respond to many departments' needs while having a consistent approach for integrating the…...

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The third proposal is to partner with Salesforce.com or comparable company to create a Software-as-a-Service (SaaS)-based portal or platform that can support real-time updates of content from all the consumer electronics manufacturers that Tarsam sources products from. A SaaS-based web portal gives Tarsam the flexibility of defining the Web content interface, learning systems, metrics and scalability to have their knowledge management systems in every store on a 24/7 basis in addition to tailoring learning systems for their employees so they can continue learning even on their own time. The SaaS platform has emerged as the dominant platform for managing Web content management systems in retailing due to the speed of new product introductions and quickness of product updates (Lam, Lo, 2009). The limitations of this approach are the need for integration with consumer electronics manufacturers, the need for ensuring Internet access is always available, and the need for ensuring Web-based server software is updated on the hosting servers. Fortunately SaaS vendors are stepping up their efforts in this area and keeping systems updated with the latest configurations of their software.

Recommendation

Based on the diverse needs of Tarsam and the tendency of all retailers to experience a high level of worker churn, while also needing to support a rapid pace of new product introductions, it is recommended that the company choose a SaaS-based Web content management system. Tacit and implicit knowledge of employees

This approach has resulted in a successful just-in-time learner driven training program that uses scenario-based simulations to provide low cost training that workers can access when and where it is needed (Kelly & Nanjiani, 2005). This is an example of how Toyota has traditionally adhered to its fourteen principles (see Appendix a) and worked to maintain an organization in which knowledge management is paramount.
Organizational Development

Almost every organization professes to understand that we are now in the age of the knowledge worker and that people are the true competitive advantage. However, if we look, not at rhetoric, but at behavior, it seems clear that much of this talk is relatively superficial. The typical U.S. corporation is still best described as a pyramid, although perhaps with some variations. The people at the top of the pyramid still have the power, set the vision, and issue directives that cascade down on and…...

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Bibliography

Bryan, L.L. (2002) Just-in-time strategy for a turbulent world. McKinsey Quarterly, 2, 17-21

This article examines different approaches to corporate strategy and how they have changed as a result of external factors such as globalization. The author asserts that in a time of constant change, it is sometimes comforting to be able to rely on classical strategies like JIT.

Cusumano, M.A. (1985) the Japanese Automobile Industry: Technology and Management at Nissan and Toyota, Cambridge, Mass.

This book provides insight into the automotive industry in Japan. In addition to providing lengthy histories of Nissan and Toyota, it also offers a great deal of information about the inner workings of these organizations, particularly in terms of technological innovation.

In addition to serving as the catalyst of greater acceleration of the Five C. Model, Web 2.0 design requirements are making knowledge management more closely align with the precise needs of users. This is significant as a development in knowledge management systems, as in previous-generation architectures this type of alignment would take multiple iterations, or changes; to a given knowledge management system to achieve the level of alignment of system design to user needs (Baldi, Heier, 2009). The uses of XML as an integration technology and AJAX as a rapid prototyping application and thin Web-based client have further served as catalysts to the rapid increases in performance of knowledge management systems. In addition to all of these factors the rapid adoption of the Software-as-a-Service (SaaS) platform which supports multi-tenancy and the ability to scale to support thousands of users of knowledge management systems, and the full implications of Web…...

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References

Ardichvili, a., and S. Yoon. 2009. Designing Integrative Knowledge Management Systems: Theoretical Considerations and Practical Applications. Advances in Developing Human Resources 11, no. 3, (August 1): 307.

Baldi, S., and H. Heier. 2009. Fueling Community-Based Knowledge Management: Matching Peer-to-Peer Technology and the Social Architecture of Knowledge. Journal of Information Technology Case and Application Research 11, no. 1, (January 1): 6-22.

Bernoff, J., and C. Li. 2008. Harnessing the Power of the Oh-So-Social Web. MIT Sloan Management Review 49, no. 3, (April 1): 36-42.

Dadzie, a., V. Lanfranchi, and D. Petrelli. 2009. Seeing is believing: Linking data with knowledge. Information Visualization: Special Issue on Human-Centered Information Visualization 8, no. 3, (October 1): 197-211.

Managing Knowledge/Knowledge management systems Taking pple Inc. similar organization reference: 1.Review efficiency effectiveness pple's / selected organization's knowledge management systems: • Identifying knowledge requirements pple/selected organisation's managers leaders.
Knowledge management systems

Historically, the labor force would be represented from people paid low wages and expected to operate the machines and to implement the decisions as taken and instructed by the managers. Throughout the past recent decades nevertheless, the society has modernized and it came to raise more challenges and opportunities for the labor force. For instance, legislations were developed to protect the employees, technologies evolved to allow an increase in operational efficiency and the economy shifted from industry and manufacturing to services.

Today then, the employees are the most valuable organizational assets and the economic agents make intense efforts to train and retain them (Lawler and Ulrich, 2008). One specific endeavor in this sense is represented by the corporate efforts made in the…...

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Apple Inc. 2011 Annual Report,   last accessed on July 18, 2012http://investor.apple.com/secfiling.cfm?filingID=1193125-11-282113&CIK=320193 

Apple certified Macintosh technician (ACMT) certification, Website of Apple Inc.,   accessed on July 18, 2012http://training.apple.com/certification/acmtlast 

Definitions of knowledge management, Knowledge Management Online,   last accessed on July 17, 2012http://www.knowledge-management-online.com/Definition-of-Knowledge-Management.html 

ules-based knowledge management repositories are also pervasively used for managing telecommunications routing and the optimization of networks globally. Contrasting this type of knowledge management repository are those that seek to unify structured and unstructured content into a single, cohesive expert system (Koutsantonis, Panayiotopoulos, 2011). These types of knowledge management repositories are critical for managing highly complex networks of suppliers, partners and value chain throughout enterprises (Liao, Chuang, To, 2011). An example of how effective an expert system based on knowledge management repositories is the Toyota Production System (TPS) (Dyer, Nobeoka, 2000). The TPS has been very effective as a knowledge management repository at the supply chain level as it has helped the company transform knowledge into a competitive asset (Dyer, Nobeoka, 2000).
Conclusion

Knowledge modeling and its implications on decision making have been well quantified and measured (Pigott, Hobbs, 2011). The contribution of the many forms of knowledge management repositories show…...

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References

Andreescu, A., & Mircea, M.. (2009). Managing Knowledge as Business Rules. Informatica Economica, 13(4), 63-74.

Jeffrey H. Dyer, & Kentaro Nobeoka. (2000). Creating and managing a high-performance knowledge-sharing network: The Toyota case. Strategic Management Journal: Special Issue: Strategic Networks, 21(3), 345-367.

Koutsantonis, D., & Panayiotopoulos, J.. (2011). Expert system personalized knowledge retrieval. Operational Research, 11(2), 215-227.

Liao, C., Chuang, S., & To, P.. (2011). How knowledge management mediates the relationship between environment and organizational structure. Journal of Business Research, 64(7), 728.

An example of intelligent techniques include the use of rules- and constraint-based engines to manage product and service configurations over websites and through guided selling online applications. Intelligent techniques are also commonly used for the defining of self-configuring taxonomies that can are stable enough to define information correlations yet flexible enough to support multiple roles throughout an organization (Pun, Nathai-Balkissoon, 2011).
Creating and Sustaining A Learning Organization

These three types of knowledge management systems are integral to creating a learning organization. One of the most critical success factors in creating a learning organization is creating a highly efficient, egalitarian and accurate information flow across all members of an organization (Dyer, Nobeoka, 2000). Over time when a given knowledge management system supports this level of accuracy of knowledge sharing, organization can transform their knowledge and intelligence into a sustainable competitive advantage (Dyer, Nobeoka, 2000). For Toyota, they were able to use knowledge…...

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Reference

Ajmal, M., & Koskinen, K.. (2008). Knowledge Transfer in Project-Based Organizations: An Organizational Culture Perspective. Project Management Journal, 39(1), 7-15.

Jeffrey H. Dyer, & Kentaro Nobeoka. (2000). Creating and managing a high-performance knowledge-sharing network: The Toyota case. Strategic Management Journal: Special Issue: Strategic Networks, 21(3), 345-367.

Kit Fai Pun, & Marcia Nathai-Balkissoon. (2011). Integrating knowledge management into organisational learning. The Learning Organization, 18(3), 203-223.

The entire business model from Dell is entirely dependent on knowledge management and its effective use as part of their build-to-order strategy (Gunasekaran, Ngai, 2009).
Part 2: The Senior Manager, Enterprise Systems at Cincom Systems interviewed for this second part of the paper. His name is Louis Columbus. This manager uses a wide variety of tacit and implicit knowledge management techniques and tools to capture the specific configurations of customer systems installed, in addition to capturing the lessons learned from each customer implementation. This person's role in the organization is to combine tacit and implicit knowledge into a common framework which can be used by the professional systems organization to better serve customers. This person's role is also highly focused on making sure the sales and support teams have the necessary information they need. Their role crosses between it and sales, marketing and professional services often. It is evident that…...

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References

Organizational team learning at Apple, Hewlett-Packard and IBM. (1998). Human Resource Management International Digest, 6(4), 30-32.

Gunasekaran, a., & Ngai, E.W.T. (2009). Modeling and analysis of build-to-order supply chains. European Journal of Operational Research, 195(2), 319.

Holweg, M., & Pil, F.K. (2001). Successful build-to-order strategies start with the customer. MIT Sloan Management Review, 43(1), 74-83.

Lynn, G.S. (1998). New product team learning: Developing and profiting from your knowledge capital. California Management Review, 40(4), 74-93. R

Knowledge Management Systems
Defining Three Components of Knowledge Management Systems

The many disruptive innovations that are continually changing the nature of enterprise software are having a significant impact on each component of knowledge management systems. The intent of this analysis is to evaluate the three components of knowledge management systems including communication, collaboration and storage/retrieval. The rapid evolution of these systems between the late 1990s and today further illustrates just how disruptive the innovations discussed in this analysis are from an information technologies (IT) perspective.

Analysis of Knowledge Management Systems Disruptive Innovations

During the late 1990s, the predominant IT infrastructure was client/server, knowledge management systems were often highly balkanized and isolated in terms of integration all of which made the difficult to use for strategic-level tasks (Edwards, Shaw, Collier, 2005). Often communication, collaboration and storage/retrieval tasks were batch-oriented, slow and would need significant IT reprogramming to just work together. The use of IT to…...

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References

Edwards, J.S., Shaw, D. & Collier, P.M. 2005, "Knowledge management systems: finding a way with technology," Journal of Knowledge Management, vol. 9, no. 1, pp. 113-125.

Turban, E., Volonino, L. Information Technology for Management: Improving Performance in the Digital Economy, 7th Edition. John Wiley & Sons, 2010.

Knowledge Management
One of the challenges of knowledge management is deciding on a working definition of what the discipline covers. Levinson defines knowledge management (KM) as the process by which organizations generate value from their intellectual and knowledge-based assets. Her definition goes on to say that generating value from such assets typically involves codifying what employees, partners and customers know, and sharing that information among employees, departments, and even with other companies in an effort to develop best practices (Levinson, 2010).

Whether the goal of implementing a KM system is to minimize loss and risk, to improve organizational efficiency, or to embrace innovation, knowledge management efforts and initiatives add significant value to an organization. Some of the benefits of KM include the following:

Facilitating better, more informed decisions

Growing the organization's intellectual capital

Encouraging the free flow of ideas, leading to insight and innovation

Eliminating redundant processes, streamlining operations, and enhancing employee retention rates

Improving customer service…...

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Reference List

Choi, B. & H. Lee. (2002). Knowledge management strategy and its link to knowledge creation process. Expert Systems with Applications, 23(3), 173-187. DOI: 10.1016/S0957-4174(02)00038-6

Levinson, M. (2010). Knowledge management definition and solutions. CIO Web site. Retrieved June 12, 2011 from  http://www.cio.com/article/40343/Knowledge_Management_Definition_and_Solutions?page=1 

Kanagasabapathy, K.A., Radhakrishnan, R. & Balasubramanian, S. (n.d.). Empirical investigation of critical success factors and knowledge management structure for successful implementation of knowledge management system. Retrieved June 12, 2011 from  http://hosteddocs.ittoolbox.com/KKRR41106.pdf 

Knowledge management -- why important? (2011). Knowledge Management Research Library. Retrieved June 12, 2011 from http://www.about-goal-setting.com/KM-Library/knowledge-management-why-important.html

Value of the Site -- What It Does and Doesn't Provide

The site fulfills its primary objective well, serving as a hub of information and links on knowledge management. It also is very well designed in terms of navigation and the ability to move quickly across the many subject areas as well. The use of subsidiary pages for global subject areas of interest also ensures the site delivers useful search results and insight for those using it. This Wiki portal does not however provide additional delineations by content type and also by level of expertise for people visiting the site. There is also not as clear of a differentiation between news feeds relative to longer-term content and links. That aspect of the design and navigation could have potentially been clearer.

Addition to Professional esources List

Despite the shortcomings of the site, it would be an excellent addition to any professional resources list as…...

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Resources List

Despite the shortcomings of the site, it would be an excellent addition to any professional resources list as it takes a global focus to the challenging task of staying current with the very broad field of knowledge management.

Links of Interest

KM Education Links:  http://knowledge-management.wikia.com/wiki/KM_Education_Links 

Australian KM Courses: http://www.alia.org.au/education/courses/librarianship.html

Knowledge Management
Challenges and Solutions to Organizational Knowledge Management in KBMS

The evolution of Knowledge-Based Management System (KBMS) from being limited to only a selected number of taxonomies or approaches to supporting a greater number and versatility of roles continues to expand the versatility of these systems (Faucher, Everett, Lawson, 2008). The transition of defining data elements as part of a SQL-based data structure to being integral to knowledge-based and role-based knowledge models is a current trend (Bellinger, Castro, Mill, 2010). The challenge going forward is to streamline the transformation of data and information into knowledge that can be contextually captured and used in a wider variety of scenarios than is possible given the constraints of these systems today (Grant, Grant, 2008)

Analysis of the Current KBMS Platforms and Architectures

The continual challenges of categorizing explicit and tacit knowledge into a consistent data structure that can support user-driven taxonomies is the current state of…...

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Reference

Bellinger, G., Castro, D., & Mill, A. (2010). Data information knowledge and wisdom. Accessed from the Internet on June 17, 2011 from:  http://www.systems-thinking.org/dikw/dikw.htm 

Jean-Baptiste PL Faucher, Andre M. Everett, & Rob Lawson. (2008). Reconstituting knowledge management. Journal of Knowledge Management, 12(3), 3-16.

Grant, K.A., Grant, C.T., (2008) Develop a Model of Next generation knowledge management. Issues in Informing Science and Information Technology. Volume 5. Accessed from the Internet on June 17, 2011 from:  http://proceedings.informingscience.org/InSITE2008/IISITv5p571-590Grant532.pdf

In their analysis they used the Cynefin framework for sense-making. This started with disputing the universality of three basic assumptions that control practices and to a lesser extent theories of decision-making and policy formulation in organizations. (The new dynamics of strategy: Sense-making in a complex and complicated world)
The earlier theories have certain basic assumptions. The first among these are the assumption of order. This assumes that there are underlying relations between cause and effect in all human communications and markets, all of which are capable of being found and separately verified. As a result of these assumptions, it was possible to lay down prescriptive and predictive models and design methods to permit us to attain goals. This implied that if one understood or determined any causal links in past behavior, then it would permit the person to define "best practice" for future behavior. This clearly implied that there is…...

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References

Cardiff Business School and IBM establish world-class management centre at Cardiff University. 2003. 27 March. Retrieved September 29, 2005, from the World Wide Web:  http://www.cardiff.ac.uk/newsevents/media/mediarel/mr0303/mr030327.html 

CompleXimple Bits&Pieces: Cynefin Centre. Retrieved September 30, 2005, from the World Wide Web: http://www.christianhauck.net/html/11500.html

Countryside and Rights of Way Act 2000 - Obligations and Opportunities. Retrieved September 29, 2005, from the World Wide Web:  http://www.cynefin.com/index.php?textOnly=&lid=&sid=&page=3 

Davies, Rachel. Agile Experience: Cynefin. 2004. December, 3. Retrieved September 30, 2005, from the World Wide Web: http://www.twelve71.org/blogs/rachel/archives/000665.html

The KM process discovers, selects, organizes, purifies, shares, develops and uses information within a social context. The objective is to improve organizational effectiveness. In combination with information management, it establishes an organizational framework with which to gather, produce and spread actionable knowledge. It obtains information, sets business rules for sifting and formulating it, frames it within a comprehensible context, evaluates and then presents it to organization's leaders in rendering or enhancing a decision (Snook and Wilker).
Although most companies viewed KM as strange and difficult to implement, more and more have come to recognize its value in providing real, verifiable and significant end-results (Craig 2000). It is a composite of software products and business practices, which assist an organization in obtaining, analyzing and distilling information it needs for learning. Obstacles to the successful implementation of a KM solution are organizational and cultural, rather than technical. It requires heavy investment in…...

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BIBLIOGRAPHY

Choi, Y.S., et al. (2005). Comparative Study of Knowledge Management Success. 6 pages. Journal of the Academy of Business and Economics. International Academy of Business and Economics

- (2004). Knowledge Management Supportive Human Resource Environment.

Craig, R. (2000). KM Comes of Age -- Knowledge Management Technology Information. 2 pages. ENT: Boucher Communications, Inc.

Fahey, L., et al. (2001). Linking E-Business and Operating Processes: the Role of Knowledge Management. 23 pages. IBM Systems Journal: IBM Systems

Knowledge Management
Mohr, N. And Dichter, A. Building a Learning Organization. Phi Delta Kappan. Vol. 82, Issue 10, p. 744, June 2001. This article discusses the stages that a school or other teaching organization goes through as they change from a static facilitative teaching center to a learning organization. There is necessarily a change in dynamic paradigm as the change process occurs, and the authors identify the steps which the organization can expect to encounter.

The honeymooner stage: high expectations, high degree of cooperation

The conflict stage: high expectations, but the cooperation is dwindling

The confusion stage: where are we going?

The messy stage: things are getting worse as new lines of communication are developed, but not functioning.

Scary stage: who is in charge?

Mature group stage: out of the confusion comes a new order as the group begins to function in new roles and facilitate a new group culture liked this article as it demonstrated that…...

1. In todays manufacturing industry, competition is fierce and companies are constantly seeking ways to streamline production processes and improve efficiency. One key factor that can significantly impact production in manufacturing is knowledge management, specifically when talent-driven. By effectively harnessing the knowledge and skills of employees, companies can enhance production in various ways, such as improving product quality, reducing waste, increasing productivity, and fostering innovation. In this essay, we will explore how talent-driven knowledge management can positively impact production in manufacturing and discuss strategies for implementing this approach successfully.

2. To understand the importance of talent-driven knowledge management in manufacturing,....

1. Introduction

2. The Role of Leadership in Talent-Driven KM

Knowledge management is crucial for organizations looking to improve efficiency and effectiveness in their operations. Within this framework, the Knowledge Management Team plays a vital role in enhancing templates/forms and code submissions to streamline processes and facilitate knowledge sharing among team members. By leveraging the right tools and strategies, the team can optimize these resources to align with organizational goals and objectives. In this essay, we will explore ways in which the Knowledge Management Team can enhance templates/forms and code submissions efficiently to maximize productivity and knowledge transfer within the organization.

2. One key aspect of enhancing templates/forms and code....

1. The Knowledge Management Team is responsible for ensuring that the organization's templates, forms, and code are up-to-date and meet the needs of the business. In order to do this, the team must have a clear understanding of the organization's business processes and the needs of its employees. The team must also be able to work effectively with other teams within the organization, such as the IT department and the legal department, to ensure that the templates, forms, and code are compliant with all applicable regulations. The team must implement a number of strategies to enhance templates/forms and code submissions....