Frozen Food Statistics
The industry is quite a competitive one. There are a number of large firms in operation that already hold an enormous share of the overall market. Take for example Lean Cuisine and Stouffers. Lean Cuisine corners a healthier market, by covering lower calorie frozen food options and single serve dinners that appeal to those who are on a diet, but still do not have the time to prepare their own foods. Another major competitor here is Stouffers. This firm is much larger and therefore targets a more diverse demographic. It has its own diet options, but also caters to younger demographics and those who enjoy comfort foods but do not have the time to prepare them.

As seen in the last assignment, it was recommended that the firm cut its prices in order to increase overall demand. By cutting prices, the firm has the potential to increase its market…...

Grocery Store
In the frozen food aisle of my local is divided into categories of food. The banks of products have labels hanging off of the glass cases. They read "breakfast," "dinners," "vegetables," and "snacks." There is a specially marked section for "pizza." The dessert section of frozen foods is more specifically labeled with: "pie," "ice cream," "individual servings," and "other desserts." Each of these labels is designed to aid the consumer in locating what it is they desire as quickly as possible, while also showing them similar products which might also appeal to that buyer.

Each of these labels is designed to appeal to a certain type of consumer. The frozen food section is designed for people who have limited time to prepare meals and thus can purchase food in this section and cook it later at their discretion. Some of the labels, such as "vegetable" and "dinner" are designed to…...

All of these attributes are more likely to be provided by multiple sourcing.
However, multiple sourcing can make it difficult to encourage a continued commitment by suppliers to offer consistent and competitive prices. Adjusting or 'tweaking' the menus seasonally offers a potential risk management strategy. Frequent menu changes means Ms. Nok will never be at the mercy of an individual supplier and without bargaining power if, for example, the price of beef suddenly escalates. On the other hand, she will be unable to reduce her orders substantially without incurring a large price 'hike' given that she does not have an exclusive, close relationship with a supplier. Having bulk vegetables, meats, and fish from a single supplier that can be seasoned in unique ways to allow for diversity might be one way to make single sourcing work, and if sympathetic high-quality producers were found with which to establish a relationship, this…...

Therefore, it is true that the aspect of trade of wine and quality, as well as publication of the paintings, used the grapes and wine themes for the marketing brand associated and the underlying culture within the painter's lives.
Why the artists from Classical Antiquity to Modernism have been using particularly this theme?

From the Classical Antiquity to the modernism era, people developed an attitude that keeps certain groups of painters making a name through the themes they apply in their paintings. Therefore, the grapes and wine theme is already in deep roots within the basis of sales possible. Every painting that applies the use of the grapes and wines theme receives significant support and acceptance within the society; hence, the reason it has such wide application by the classical antique and modernism-painting activists.

Why the modern artists have been continuing to use themes particularly from Classical antiquity and from this image…...

Kudler Marketing
esource: Kudler Fine Foods Virtual Organization

The importance of marketing: Kudler Fine Foods

The food business is a very volatile industry. ecently, there have been several favorable trends that could possibly work in Kudler Fine Foods' favor: a trend towards buying more organic food, and an interest in exotic and imported goods. Consumers are more concerned than ever with the ingredients and history of what they consume. "Organic food retail sales reached an estimated $10.3 billion in 2003, up from $3.5 billion in 1997" (Dimitri & Oberholzer). However, because prices of organic foods tend to be higher than those of standard-grown products, demand can be volatile, particularly during an economic downturn. When people are concerned about affording basic necessities, buying organic is less important to them. Kudler must use marketing research to determine if demand for organics is continuing to grow at a rapid pace, or is leveling off. It must…...

mla

References

Demand for ethnic and international foods reflects a changing America. (2005). Frozen Food

Digest. Retrieved:  http://www.thefreelibrary.com/Demand+for+ethnic+and+international+foods+reflects+a+changing+America.-a0134387845 

Dimitri, Carolyn & Lydia Oberholzer. (2005). Organic price premiums remain high.

Amber Waves. Retrieved:  http://www.ers.usda.gov/AmberWaves/September05/Findings/OrganicPrice.htm

Validation of Commercial Baking as an Effective Step to Control/Inactivate Salmonella in Baked Products
Major findings, analysis and conclusions

Description of the baking industry and baking emphasis in the United States.

Purpose and structure of importance

Description of the problem being addressed and its importance to the practice of applied food safety

Process of Consultation

Outline how the client (ABA) will be engaged and carefully define the problem

Identification of key stakeholders

Overview and feedback of findings and results

ecommended actions and dissemination of these recommendations

Plans for implementation and measurement

Major findings. The U.S. had approximately 167,600 baker positions available in 2012 and around 6% of these were self-employed (Bakery business, 2016). Although industry analysts project sustained growth in the U.S. baking industry, this growth will not be on par with other industries (Bakery business, 2016). Currently, the U.S. baking industry is a nearly $310 billion industry that has enjoyed a remarkably safe record for the production of shelf stable…...

mla

References

About us. (2016). American Bakers Association. Retrieved from bakers.org/.http://www.american

Albion, R. G. & Williamson, H. F. (1944). The growth of the American economy: An introduction to the economic history of the United States. New York: Prentice-Hall.

Bakery business. (2016). SBDC Net. Retrieved from  http://www.sbdcnet.org/small-business-research-reports/bakery-business-2014 .

Baking industry economic impact study, 2016). American Bakers Association. Retrieved from http://www.americanbakers.org/industry-data/.

Sustainable ules
Drake Nash

LMT 307 Food and Beverage everse Logistics -- Fall 2015

Ayers

The implementation of sustainable rules and regulations as well as constraints in the markets across the world, have compelled international industries, in this case, the food and beverage industry, to establish reverse logistics, which is the backflow management of the supply chain system. everse logistics encompasses the waste management of products and merchandises in the backward supply chain. There has been a gap or limitation in research studies on the implementation of reverse logistics on the food and beverage industry. Due to the fact that food and beverage products are delicate in nature, the backward flow of packing and food supplies compel the formation of a free-flowing reverse logistics system throughout the supply chain. The development of an efficacious reverse supply chain practice for the food retail industry necessitates the conduction of studies on prevailing reverse procedures, and…...

mla

References

Gustavsson, J., Otterdijk, R. (2011). Global food losses and food waste: extent, causes and prevention. Food and Agriculture Organization of the United Nations, pp. 1-29.

Hawks, K. (2006). What is Reverse Logistics. Reverse Logistics magazine. Retrieved 1 October 2015 from:  http://www.rlmagazine.com/edition01p12.php 

Kabir, M. I. (2013). Reverse Logistics in Pharmaceutical Industry. International journal of supply chain management, 2(1).

Petersen, J.A., Kumar, V. (2009). Are product returns a necessary evil? Antecedents and consequences. Journal of Marketing, Vol. 73, No. 3, pp. 35-51.

Most canned versions of prepared foods are not as good as the same dish freshly prepared. For example, a can of soup tastes nothing like a freshly cooked soup, and canned spaghetti is mushy. Because canned foods often contain preservatives or added salt or sugar, they also taste different than that same food purchased fresh.
Convenience is a core difference between canned and fresh foods. Fresh foods are convenient for people who have a local produce market nearby, or who can visit a farmer's market regularly enough to stock up their produce bin. People who live in urban centers often have access to fresh food, and people who live in rural regions sometimes live near local farms or grow fresh vegetables themselves. Anyone who lives near a fishing center can procure fresh fish. However, buying fresh food is not always an option. Fresh foods are not always local foods and…...

mla

Works Cited

Apovian, Caroline M. "Foods -- Fresh vs. Frozen or Canned." Medical Encyclopedia. Oct 2007. Retrieved Mar 8, 2009 at  http://www.nlm.nih.gov/medlineplus/ency/article/002095.htm 

Davies, Rhianon & Barrett, Amanda. True or False: Fresh Food Is Better Than Frozen or Canned Food. Health Library/EBSCO. Retrieved Mar 8, 2009 at  http://healthlibrary.epnet.com/GetContent.aspx?token=a4c1f00b-d245-44f2-a90e-20b047f84a6a&chunkiid=160561

Schlosser: Fast Food Nation
The fast food industry has been infused into the every nook and corner of American Society over the last three decades. The industry seen to have originated with a few modest hot dog and hamburger of Southern California have been perceived to have extended to every nook and corner of the nation, marketing an extensive range of food products to which affordable customers are found widely. Fast food is presently provided at restaurants and drive-through, at stadiums, airports, zoos, high schools, elementary schools and universities, on cruise ships, trains, and airplanes, at K-Marts, Wal-Marts, gas stations, and also at hospital cafeterias. As per an estimate the total expenditure of Americans on fast food during 1970 was about $6 billion. (Introduction: Fast Food Nation - The Dark Side of the All-American Meal)

The expenditure had a massive increase to about $110 billion in 2000. Americans presently perceive to have…...

mla

References

Fast Food Nation by Eric Schlosser: A Book Club Reading Guide. Retrieved from   Accessed on 25 May, 2005http://www.bookbrowse.com/reading_guides/detail/index.cfm?book_number=769 

Fast Food Nation: The Dark Side of the All-American Meal by Eric Schlosser. Retrieved from   Accessed on 25 May, 2005http://www.readinggroupguides.com/guides3/fast_food_nation1.asp 

Introduction: Fast Food Nation - The Dark Side of the All-American Meal. Retrieved from   Accessed on 25 May, 2005http://www.nytimes.com/books/first/s/schlosser-fast.html 

Rosenberg, Matt. T. Fast Food Nation by Eric Schlosser. February 2, 2001. Retrieved from   Accessed on 25 May, 2005http://geography.about.com/library/misc/blffn.htm 

Seneca Foods was founded in 1949 and is a producer of canned, frozen and bottled foods for the supermarket trade, often under store labels. In 2013, Seneca posted $1.27 billion in sales and net income of $41.4 million. The company is in the mature stage of growth for both itself and the industry, growing mainly with increases in population and inflation. The company's operations are subject to variability from weather, which affects the crops at the heart of the supply chain, and the seasonality of the industry.
Internally, Seneca has a strong supply chain, wherein it contracts with farmers to ensure supply of critical fruits and vegetables for its products. That said, Seneca remains quite small compared with many of its competitors, as Seneca mainly sells in the U.S. And has few major brands. Larger competitors sell globally and have individual brands as large as Seneca's entire operation. One of the…...

mla

References

"Retail." Seneca Foods. Retrieved from http://www.senecafoods.com/products/retail

"Seneca Foods 2013 Annual Report." (2013). Seneca Foods. Retrieved from http://www.senecafoods.com/sites/default/files/node-annual_report-field_annual_report_pdf_/annual_13report.PDF

"Farming Operations." Seneca Foods. Retrieved from http://www.senecafoods.com/farming-operations

"About Us." Seneca Foods. Retrieved from  http://www.senecafoods.com/about-us

However, fruit juices, consumed in moderation, can be a healthy addition to a diet, as long as they are not consumed in lieu of actually eating any whole fruits.
Conclusion

My nutritional analysis revealed that I am not eating a balanced diet. I am consuming too much protein and too little fiber, issues that plague the diets of many Americans. To remedy these problems, I need to increase my intake of fruits, vegetables, and grain products, while reducing my intake of meat products. In addition, because my intake of milk products was also low, I need to look at how to increase my milk intake without increasing protein intake.

Here is the food displayed for jjohn90 on 9/10/2008

Select your serving sizes and specify how many servings you consumed for each. When you are done, click Save & Analyze to save your food entry information and to analyze your food intake. If you…...

Healthy Food Prevent Obesity?
Now more than ever obesity has become an immense issue in the United States. What used to be a growing concern has now become a topic of constant discussion and debate. It has received great media attention, with as far as getting celebrities and athletes to sponsor healthier food and more exercise. The President and First Lady of the United States have even made it a personal concern of theirs to get America healthier. Children are at an all time high for getting Diabetes from the unhealthy food that they are eating and that are being marketed to them. Adults are getting high cholesterol levels, Diabetes, and high blood pressure, from all the unhealthy fat and high amounts of salt and sugar in the foods that they are eating. In today's society, being healthy has become not only a way of living, but also a trend.…...

Food Capital Budgeting
Strategy for Price Elasticity

Major effects of government policies on production and employment

Government egulations for fairness in the low-calorie, frozen microwavable food industry

Major Complexities in Expansion via Capital Projects & Key Actions

Convergence between the Interests of Stockholders and Managers

Strategy for Price Elasticity

The Price Elasticity is a tool that is used by economists and business to measure exactly the quantity response that is needed to adjust to a change in price. This gives a very good idea of the quantity that is supplied or demanded changes due to a change in the price. This is also defined by the degree of reaction of a demand or supply curve with respect to any change in price. The essentiality of a product often decides the price elasticity of the product and thus varies across a product range. The products that are considered to be necessities are also considered to be more insensitive…...

mla

References

4 Corporate Mergers Shot Down By the Government. (2014). Fusion. Retrieved 8 March 2016, from  https://fusion.net/story/4908/4-corporate-mergers-shot-down-by-the-government/ 

Alderman, N., Ivory, C., McLoughlin, I., & Vaughan, R. Managing complex projects.

Employee Stock Options Fact Sheet. (2016). Nceo.org. Retrieved 8 March 2016, from  https://www.nceo.org/articles/employee-stock-options-factsheet 

Gunay, S. (2008). Corporate governance theory: a comparative analysis of stockholder and stakeholder governance models. Bloomington: IN: iUniverse.

In the case of Wal-Mart, Kellogg, and other companies that have introduced organic versions of processed foods, organic often seems more like a marketing technique, not a seal of health.
No matter how carefully I avoided using the word 'organic' when I spoke to groups of food enthusiasts about how to eat better, someone in the audience would inevitably ask, What if I can't afford to buy organic food? It seems to have become the magic cure-all, synonymous with eating well, healthfully, sanely, even ethically, he complains (Bittman 2009). Organic food has become synynonmous with health and a high price, and so health and high prices have become interrelated in the public's mind. Rather than enhance the public's desire to purchase healthy food, not being able to afford organic produce has become kind of an excuse -- 'I can't afford to buy organic, so why bother.'

Organic food is not inherently…...

mla

"No matter how carefully I avoided using the word 'organic' when I spoke to groups of food enthusiasts about how to eat better, someone in the audience would inevitably ask, "What if I can't afford to buy organic food?" It seems to have become the magic cure-all, synonymous with eating well, healthfully, sanely, even ethically," he complains (Bittman 2009). Organic food has become synynonmous with health and a high price, and so health and high prices have become interrelated in the public's mind. Rather than enhance the public's desire to purchase healthy food, not being able to afford organic produce has become kind of an excuse -- 'I can't afford to buy organic, so why bother.'

Organic food is not inherently 'bad' -- but nor is it inherently, automatically good. "The truth is that most Americans eat so badly -- we get 7% of our calories from soft drinks, more than we do from vegetables; the top food group by caloric intake is 'sweets'; and one-third of nation's adults are now obese -- that the organic question is a secondary one. it's not unimportant, but it's not the primary issue in the way Americans eat," says Bittman (Bittman 2009). Calorie and energy balance is more important in the question of what is making Americans obese than whether the food individuals are eating is organic. Americans are eating too much, and eating too much processed food and sugar. Focusing on whether an apple is organic is a side issue. Americans each consume an average of nearly two pounds a day of animal products, and were we to switch to two pounds of organic, grass-fed beef; it is hard to believe that we would be any healthier, given such levels of overconsumption (Bittman 2009).

So eat unprocessed food -- but your spinach and potatoes don't have to be bought at Whole Foods, or be unnecessarily costly. These are the personal choices all of us should be making, not obsessing about an organic label. Additionally, for personal and organizational advocates of improving the American diet, shifting the stress from organic food to real food is important. People should not feel as if eating better requires them to 'break their banks.' Eating healthfully and in an environmentally sustainable way requires relying upon good common sense, not looking for a government seal.

Situation Analysis
Marketing to Millennials is important. The problem has been that they have been ignored and instead, their parents were the ones that were a market to for many years. This is significant since parenthood is altering the way millennials have been interacting with products and how they pick the products. Before they had children, millennials were particularly more likely to purchase brands that they looked at as having amazing quality. This was regardless of the value. They now put a greater stress on convenience and price in comparison to other features when ordering for themselves. Kraft Canada wants to come up with a way to not just market to the parents, but also to their children in a way that is effective and that can be traded in a way that is appealing (Kraft Foods Canada:Targeting The Millennials 2014). It is evident to the company that such transitions make…...

I personally would prefer the freshness of fresh food. I believe fresh food typically has better taste, texture, and nutritional value compared to frozen food. Additionally, I enjoy the process of preparing and cooking fresh ingredients, as it allows me to be more creative in the kitchen.
There is also a certain satisfaction in knowing exactly where your food is coming from and how it was produced when you choose fresh ingredients. This transparency and connection to your food can enhance the overall dining experience. On the other hand, frozen food can be a convenient option for busy individuals or those....

Convenience vs. Freshness: A Culinary Conundrum

In the modern culinary landscape, convenience and freshness often find themselves locked in an eternal dance. Frozen food, with its extended shelf life and time-saving advantages, beckons with allure. Fresh food, on the other hand, tantalizes with its vibrant flavors and nutritional bounty. Faced with this culinary conundrum, discerning individuals must weigh the merits of each option to determine their culinary preference.

The Allure of Convenience: Frozen Food's Triumphs

Frozen food has emerged as a culinary cornerstone in the fast-paced world of today. Its ability to preserve food for extended periods, extending its lifespan well beyond the....