Fitness trends: DVDs and their spinoffs -- where is the fitness industry going
ecent trends in the fitness industry

ecently, the fitness industry has seen an explosion of interest in home workouts. People can get fit in the privacy of their own home, without judgment, on their own schedules. Convenience, it is hoped, will lead to greater fitness. "An estimated 311 million Americans have health club memberships -- bringing in about $2.6 billion annually. The only problem is, according to varying estimates, between 8 and 67% actually go to the gym. Many people feel they don't have the time or have the money to spend on gym memberships to get or stay in shape" (Massey). The concept of what it means to 'work out' has radically changed in recent years with the intensification of home workout programs and their diversification.

Traditionally, the format of delivery for most at-home fitness programs has been DVDs.…...

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References

Bendewald, M. "The Last DVD holdout: How online video is revolutionizing the home fitness industry." Megamace Fitness. [19 Feb 2014]

 http://megamace.com/online-video-fitness-industry 

Gibala, M. (et al.). "Physiological adaptations to low-volume, high-intensity interval training in health and disease." The Journal of Physiology, 590 (2012). 1077-1084. [19 Feb 2014]

 http://jp.physoc.org/content/590/5/1077.full

These coffee shops are usually crammed with both women and men alike in the mornings that congregate in their spandex and headbands before making their aimless way down the different jogging and walking paths throughout the town.
Dorchester, in recent years, began a long and expensive campaign to incorporate as many biking paths, jogging reserved roads and other type of exercise promoting additions to the roads, sidewalks and parks all around the city.

Mark Pleau is the owner of one of Dorchester's most frequented coffee shops and is very involved in much of the community social development. "We have over eight different women's groups that meet here each week - some daily. They come in for their coffee and arrive back after a few morning hours of brisk walking and jogging. Everyone enjoys the communion we are able to share. it's a great town!" Mark explains. His coffee house is only…...

The overall credibility of a research study is comparatively only by the amount of subjects it utilizes to draw its conclusions. The amount for this study is not very significant, and thus could derive a further conclusion that it merely covers a small populous as compared to a grander scaled survey of its like.
The key points to the article, such as the amount of television watched, are very insightful methods as to what contributes to the conclusions that are determined through the findings. Other key points that were considerably notable are the precise percentage differences in rural white girls and urban black girls that determined more favorable attitudes toward physical activity. This point conjures much of the development toward what can be assumed as a high reason of influence. Finally, the conclusion point that black girls were less active than white girls, despite the urban and rural factors is…...

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Bibliography

The Journal of School Health. 2002. Felton, Gwen M., Marsha Dowda, Dianne S. Ward, Rod K. Dishman, Stewart G. Trost, Ruth Saunders, and Russell R. Pate. "Differences in physical activity between black and white girls living in rural and urban areas.

Journal of School Health. 72.6 (August 2002): 250(6). Health Reference Center Academic. Gale. Quincy College. 26 Aug. 2007 http://library.quincycollege.edu:2053/itx/infomark.do?&contentSet=IAC-Documents&type=retrieve&tabID=T002&prodId=HRCA&docId=A91201665&source=gale&srcprod=HRCA&userGroupName=mlin_s_quincoll&version=1.0.

Lack of reservations

Customer management

Stewardship

Plan ahead

Better preparation and resource allocation Customer satisfaction

5.

Limited staff

Human resource management

Benchmarking

Hire one new staff member

Points of difference, Competitiveness

Customer satisfaction

In order for the above mentioned strategies to generate the expected outcomes as these have been pointed out in the table above, it is necessary for the recommendations to be implemented in the following steps:

1. The hiring of constructors to create the physical separation of the beauty parlor and the fitness studio, as well as the separate entrance to the fitness salon.

2. The hiring of constructors to also enlarge the locker rooms and install shower cabins. This effort is expected to be increased for the fitness salon due to the costs it implies in light of the resource limitations of the small size agent. Nevertheless, it represents a suitable long-term success that would not only generate customer satisfaction, but would also support the company in enhancing its competitive position.…...

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References:

Daft, K.M., Vershina, N.., 2010, Management, International edition, Cengage Learning EMEA

Hebestreit, H., 2008, the young athlete: encyclopedia of sports medicine, John Wiley and Sons

Kumar, D., 2010, Enterprise growth strategy: vision, planning and execution, Gower Publishing Ltd.

Lele, M.M., 1992, Creating strategic leverage: matching company strengths with market opportunities, John Wiley and Sons

fitness facilities in New York City. One of these will be a Bally's and the other a YMCA. The two clubs and their programs will be subject to comparison.
One of the signature elements of Bally's is that it has a customized fitness plan option, something that is common throughout all Bally's in the chain. This plan takes information about you and your fitness goals, and then seeks to determine an optimal plan for you. The plan can encompass a wide range of programs -- it essentially serves as the basis for a new customer to have a formal structure to their workouts. In this, Bally's seeks to gain some measure of competitive advantage by taking an active role in working with the customer to ensure that the customer is able to meet their fitness goals.

Bally's offers the standard amenities of a modern fitness club, including a large room of…...

As the increases in the obesity rate and the decline in the levels of physical fitness would continue to highlight a shift that was occurring in these views. To determine the number factors that could affect these perceptions, researchers would evaluate a variety of different studies. The idea was to seek out as many variables as possible; that could be affecting these perceptions, while corroborating the most common reasons with each other. Once this took place, it would provide better insights as to what factors could be affecting these perceptions. This is important, because a number of studies have been conducted in the past, where they identify specific elements for the group that they are studying. However, the problem is that the focus of researchers was to narrow, often providing limited factors that could affect if someone is physically active. The article we examined takes these specific factors and…...

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Bibliography

Sallis, J. (2000). A Review of Physical Activity in Children and Adolescents. Medicine & Science in Sports & Exercise, 5 (32). 963 -- 975.

Presidential Fitness Testing
National Significance

Obesity and other lifestyle-related health problems have become increasingly fatal epidemics striking America's population in recent years. Though perhaps the most shocking and horrifying statistics can be found in the infection rates among our country's children. In fact, according to the data collected by The National Health and Nutrition Examination Survey, an estimated 16.9% of children and adolescents between the ages of 2 and 19 are obese and the prevalence is increasing (CDC, 2011). With similar trends present in childhood diabetes rates (among others), these regrettable results are certainly staggering and thus a call for major concern. Nevertheless, many continue to believe that a child's "free will" is culpable, noting children's propensities for unhealthy food and drink consumption as well as decreases in levels of physical activity. However, many education professionals believe that this "instinctual" trend can be reversed through an active approach to fitness education and…...

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Bibliography

Block, J.P., Scribner, R.A., & DeSalvo, K.B. (2004). Fast Food Race/Ethnicity, and Income: A Geographic Analysis. American Journal of Preventive Medicine, 27 (3).

Center for Disease Control and Prevention. (2011). Prevalence of Obesity Among Children and Adolescents: The United States, Trends 1963-1965 Through 2007-2008. Retrieved February 17, 2011, from  http://www.cdc.gov/nchs/data/hestat/obesity_child_07_08/obesity_child_07_08.htm 

Kraus, H. (1953). Muscular Fitness and Health. Journal of the American Association for Health, Physical Education, and Recreation, 3 (11).

Mannion, A. (2001, March 8). Parents Protest Use of BMI in PE Grades. The Chicago Tribune .

Snap Fitness
Franchise Opportunities with Snap Fitness: A Cost Assessment and Financial Feasibility Analysis

Owning a business can be a ticket to financial independence and the freedom that comes with not having a boss, but before this level of success can be reached a great deal of hard work and careful planning are necessary. A franchise can help to simplify or outright solve many of the problems involved in starting and maintaining one's own business, but even with a franchise there must be care taken in the planning and execution of the business in order for costs to be controlled and profitability to be achieved. The following pages present a brief cost analysis and overview of opening a Snap Fitness franchise, based on information given in a case study and available on the Snap Fitness website. Through this information, as well as through estimations and calculations made based on this information, a…...

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References

Drury, C. (2007). Management and Cost Accounting. London: Cengage.

Snap Fitness. (2012). Franchise Opportunities. Accessed 7 June 2012.  http://www.snapfitness.com/corporate/franchise-opportunities?gclid=CKrfrb-mvrACFaEJRQodImi3nw&rtid=BA0D869B-F65F-4144-8F5E-2CEFC74D80BE&utm_campaign=franchise-google-ppc&utm_medium=cpc&utm_source=google 

Appendix A

SNAP FITNESS BREAKEVEN/NET INCOME ANALYSIS

Opening a Bally's Total Fitness Franchise in Sydney, Australia
Best distribution strategy - strip mall or stand alone building

To judge whether the club should be a strip mall or a stand alone building, we have taken the example of a few existing gymnasiums. The first of these is called LivingWell and situated in North Sydney. Their address is 100, Walker Street, North Sydney, NSW 2060. This is considered to be one of the best gymnasiums in the city. The view is pleasing to the eyes and the gymnasium is well fitted out with a big range of treadmills and cross trainers. The club also has a Total Body Express oom. This helps in making a fast and effective workout. The gymnasium is fully air-conditioned. The gymnasium has different equipment including Cardio and resistance equipment, Free weights, Ladies sauna, Massage, Group fitness studio, Spinning studio, Solariums, Physiotherapy, Pro-shop, Personal training, Luxury changing…...

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References

Fitness Inside Out: About us" Retrieved at Accessed on 12/06/2003http://www.fitnessinsideout.com/ourcompany.asp.

Gammon Gymnasium" Retrieved at Accessed on 12/06/2003http://www.hsc.edu/news/archive/gammonweightroom.html.

Leisure" Retrieved at Accessed on 12/06/2003http://www.holidayinndarlingharbour.com.au/leisure.html.

Living Well-Find a Club: Castle Hill."

Following our new philosophy, we are expanding our reach to target more people who have a need for health and wellness in their lives." (edNova website, 2004)
C. Point of difference - The crux of the brand's functional attributes or expertise e.g., what is the brand uniquely good at?)

The Bally Total Fitness campaign has a unique way of reaching consumers through down-to-earth advertisements. Furthermore, their unique combination of Dynamic Personal Training and apid esults Diet System and the new weight management program are all utilized in the creation of an individualized fitness regimen. In another customer-centric effort ed Nova reports that "Bally's in-house creative shop, ocketScience created the "Your Bally" campaign. ocketScience collaborated with Grupo Gallegos, a Long Beach, CA-based advertising agency, to develop the Spanish-language spots."(ed Nova website, 2004) The debut of the "Your Bally" campaign was December 26. Featured are four television advertisements, three in English and one…...

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References

Bally Total Fitness Launches "Your Bally" Campaign Highlighting Individualized Approach to Total Health and Fitness Bally Total Fitness Outlines Plans for Continued Growth and Profitability (2001) http://www.bison1.com/press/pr6-8bally.html

Spots Emphasize Real People in Real Life Situations, Underscoring the Unique Motivations and Goals of People of All Ages and Fitness Levels (2004) 23 April. Online available at  http://www.rednova.com/news/display?id=115174 

Bally Total Fitness Outlines Plans for Continued Growth and Profitability (2001) Online at Bison website available at http://www.bison1.com/press/pr6-8bally.html

Bally Total Fitness Launches "Your Bally" Campaign Highlighting Individualized Approach to Total Health and Fitness: Spots Emphasize Real People in Real Life Situations, Underscoring the Unique Motivations and Goals of People of All Ages and Fitness Levels (2004) RedNova available at

Sports Physiology How changes in activity level effect the body Section 1: Starting Fitness and Training Rationale
Currently I would describe my starting fitness level as inadequate as compared to the median levels of fitness. As noted from the department of health and human services, “More than 80% of adults do not meet the guidelines for both aerobic and muscle-strengthening activities, and more than 80% of adolescents do not do enough aerobic physical activity to meet the guidelines for youth (U.S. Department of Health and Human Services, 2010).” A healthy physical lifestyle leads to a more active and productive life. As a result, I have decided to under take a new fitness regiment to improvement my overall standard of life. In addition, I am looking to build more confidence in myself and my appearance.
My training plan will include workouts 3 times a week, with a combination of cardio and strength. My cardio…...

Q1. Personal Fitness Trackers Even when personal fitness trackers present the same information, they can visually display the information in different ways. Regardless, the theory behind such trackers, and the ability to see how many steps, calories burned, and activity in relation to the activity engaged in the past, is that people are more motivated when they have concrete evidence of their improvement. What cannot be measured cannot be consciously changed. However, according to a study in The Lancet Diabetes & Endocrinology, in a randomized control study (the gold standard of academic research), using a fitness tracker had no effect on any measure of health or fitness (Finkelstein, et al, 2016). The fitness tracker used in this particular study was a clip-on tracker without a significant graphical interface. It is possible that the results may have been different, had the tracker been more pleasing in its presentation.
But even a study involving…...

Essay Topic Examples 1. Targeting the Right Audience: Strategies for a Successful Gym Launch:
    This essay will explore how identifying and understanding the target demographic is essential for crafting a successful marketing proposal for a fitness center gym. It will delve into methods of demographic analysis, the creation of customer personas, and how to tailor marketing messages to resonate with the intended audience.

2. Leveraging Digital Marketing Tools for Fitness Center romotion:
    This essay will discuss the effectiveness of digital marketing tools such as social media, SEO, and content marketing in building awareness for a new fitness center gym. It will include strategies for creating compelling online campaigns that engage potential members and convert them into loyal customers.

3. Creating a Buzz: Event Marketing and Local artnerships:
    The focus of this essay will be on the role of event marketing and creating strategic local partnerships in launching a fitness center gym. It will…...

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Primary Sources

Tharrett, Stephen, and James A. Peterson. \"Developing a Winning Marketing Plan for a New Fitness Club.\" IDEA Health & Fitness Association, 2006.

International Health, Racquet & Sportsclub Association (IHRSA). \"The IHRSA Guide to Opening a Health Club.\" IHRSA, 2017.

Gallarza, Martina González, et al. \"Value dimensions, perceived value, satisfaction and loyalty: an investigation of university students’ travel behaviour.\" Tourism Management 32.3 (2011): 437-452.

Hanssens, Dominique M., and Leonard J. Parsons. \"Econometric and Time-Series Market Response Models.\" In Handbook of Marketing Research, edited by Rajiv Grover and Marco Vriens, 881-931. Thousand Oaks, CA: SAGE Publications, 2006.

Fullerton, Ronald A. \"The Service Quality-Loyalty Relationship in Retail Services: Does Commitment Matter?\" Journal of Retailing and Consumer Services 9.2 (2002): 97-105.

Health and Fitness Survey
Hour Fitness, a global leader in fitness, is committed to making fitness accessible and affordable to people of all fitness levels. The company is the largest privately owned fitness chain in the world, with clubs in the United States, Europe and Asia. In the United States, 24-Hour Fitness and its Q. Sports Clubs division are the industry leaders in fitness. In Asia clubs operate as California Fitness. In Europe clubs operate as S.A.T.S. Sports Clubs. In Norway, Sweden and Denmark, clubs operates as Form and Fitness.

Convenient locations, the latest equipment, affordable prices, knowledgeable staff and outstanding service, as well as facilities that are open up to 24 hours a day, seven days a week, are all factors that have contributed to the company's tremendous growth and success.

For this project, Steve Gordon, Personal Training Director of 24-Hour Fitness, Northern California Division, was interviewed on November 2, 2002.

The purpose…...

Physical activity plays such an important role in public health. It is especially important when a society has become sedentary, which applies to many of the industrialized societies around the globe.  It is not surprise, then, that public health efforts often focus on increasing daily movement as a way to help improve community health.

Possible research topics include:

1. The relationship between green spaces like parks and walking trails with community levels of physical activity.
2. The relationship between afterschool sports programs and physical activity for youth, and whether that relationship remains as people transition from youth into adulthood.
3. Do physical....

Yoga is said to have a number of benefits.  Whether a person is approaching it as a form of exercise, a type of meditation, or a combination of the two, yoga has documented health benefits in a wide range of applications from cancer to mental health.  We have compiled some sample topic sentences for your thesis:

1. Yoga can contribute to better heart health by helping reduce stress, reducing inflammation, providing exercise, and leading to potential weight loss.
2. One of the surprising uses for yoga is in substance abuse recovery, but it combines the exercise needed for stress....

1000-Word Brainstorming Session for Catchy Thanksgiving Family Tradition Titles

Introduction

Thanksgiving, a widely celebrated holiday, is not only about feasting and giving thanks but also about family traditions that create lasting memories. Whether it's a unique dish, a festive game, or a heartfelt ritual, these traditions add a special touch to the Thanksgiving celebration. To capture the essence of your family's treasured tradition, a catchy title is essential. Here's a comprehensive brainstorming session to guide you in crafting the perfect title.

Section 1: The Essence of the Tradition

Begin by considering the core element of your family tradition. What makes it special and unique?....

I. Introduction
A. Explanation of the importance of high school sports
B. Statement of thesis- Despite their benefits, there are several cases against high school sports

II. Case #1: Injuries
A. Statistics on the number of injuries in high school sports
B. Examples of serious injuries from sports
C. Discussion on the long-term effects of these injuries

III. Case #2: Academic impacts
A. Research on the correlation between sports participation and academic performance
B. Argument against the time commitment of sports
C. Discussion on the potential for sports to distract from academics

IV. Case #3: Funding and inequality
A. Disparities in funding for....