Staffing in the coffee shop business is complicated, in large part because the industry has very high turnover, yet it requires a high level of customer service skills. High turnover can make fostering high levels of customer service a challenge. The plan for the next three years is going to be oriented around having some high-end long-term baristas who can grow with the business, help train the younger ones, and foster a greater sense of permanence. This is important for a few reasons. The first is that there are high costs associated with having a revolving door as far as the staffing is concerned. There are training costs, issues with inefficiency and declines in customer service that are associated with a high level of turnover. This is true for a coffee shop because many customers are regulars, so having staff continuity is important. Our strategy will be to keep the…...
mlaReferences
Collamer, N. (2013). 6 ways to crack the hidden job market. Forbes. Retrieved November 30, 2013 from http://www.forbes.com/sites/nextavenue/2013/08/12/6-ways-to-crack-the-hidden-job-market/
Maxwell, R. & Knox, S. (2009). Motivating employees to "live the brand": A comparative case study of employer brand attractiveness within the firm. Journal of Marketing Management. Vol. 26 (9-10).
The Australian. (2006). Laying the grounds for a career as a barista. The Australian. Retrieved November 30, 2013 from http://www.theaustralian.com.au/archive/business/laying-the-grounds-for-a-coffee-career/story-e6frg9ho -
Van Hoye, (no date). Word of mouth as a recruitment source: An integrative model. Ghent University. Retrieved November 30, 2013 from http://www.researchgate.net/publication/244780082_Word-of-mouth_as_a_recruitment_source_An_integrative_model/file/9c96051d4556d8e5f4.pdf
Also included in the WCG200 is a wireless access port that supports 802.11G wireless access, also including firewalls and encryption. (Linksys, 2007).
his entire networking system Becca is creating is by default using terminal-to-host connections running CP/IP throughout the WCG-200 back out to the Internet. he WCG-200 acts as a five-port router and switch using the four 10Base connections to connect to four of the PCs and one USB connection for the fifth. In terms of service, the only viable and economical option for bringing Internet access to the coffee shop is via the local cable company, which can deliver a cable modem-compatible feed for as little as $30 a month depending on the speed of uploads and downloads Becca chooses to select.
Linksys (2007) - Linksys Product Guide. October, 2006. Accessed from the Internet on January 10, 2007 from location:
http://www.linksys.com/servlet/Satellite?blobcol=urldata&blobheadername1=Content-ype&blobheadername2=Content-Disposition&blobheadervalue1=application%2Fpdf&blobheadervalue2=inline%3B+filename%3D2006%2BOct%2BPG-U.S..pdf&blobkey=id&blobtable=MungoBlobs&blobwhere=1130848303925&ssbinary=true...
mlaThis entire networking system Becca is creating is by default using terminal-to-host connections running TCP/IP throughout the WCG-200 back out to the Internet. The WCG-200 acts as a five-port router and switch using the four 10BaseT connections to connect to four of the PCs and one USB connection for the fifth. In terms of service, the only viable and economical option for bringing Internet access to the coffee shop is via the local cable company, which can deliver a cable modem-compatible feed for as little as $30 a month depending on the speed of uploads and downloads Becca chooses to select.
Linksys (2007) - Linksys Product Guide. October, 2006. Accessed from the Internet on January 10, 2007 from location:
business is a Coffee Shop located in the bustling area of Luton. Luton is a populous area of United Kingdom that does not only have a large population, but is also a culturally diversed area. Not that there are not many coffee oriented businesses in the locality, Luton still is a highly lucrative region for a Coffee business. This is because for most people in this area, Coffee is a popular anf highly prefferred drink and is treated as a regular beverage by most consumers. The Coffee Shop therefore sees a profitable opportunity to set up a low cost hotel.
The main target market of the business remains people who treat Coffee as a daily beverage and are regular coffee drinkers. The clientele also includes people who prefer taking there families out on holidays. The idea of the business revolves around providing low cost high quality service so that the…...
Customers' perceptions are a company's reality (McKenna, 1995) and for the Cafe being boring in an age of always-on Wi-Fi and continual innovation is a big threat. The Cafe must change with the times or face the threat of being seen as anachronistic. The second series of threats emanate from the lack of control the company has over its suppliers and inventory. If there were an unforeseen spike in demand or supplier prices, the Cafe would be hit hard financially. At least with an IT system they would be able to anticipate the costs and potentially mitigate the excess costs.
ecommendations
First, the Cafe needs to invest heavily in making the customer experience of this century. Investing in Wi-Fi (Brus, 2005) and excellent security online to protect customers using their connections (Potter, 2006). Second, going full speed ahead with social networking strategies including creating a Facebook Fans page and also creating…...
mlaReferences
Bernoff, J., & Li, C.. (2008). Harnessing the Power of the Oh-So-Social Web. MIT Sloan Management Review, 49(3), 36-42.
Brian Brus. (2005, December 26). Wi-Fi connects businesses to more customers. Daily Record and the Kansas City Daily News-Press, p. 1.
Mary Boltz Chapman (2008, October). Over the COUNTER. Chain Leader, 13(10), 2.
Astrid Dickinger, Mirella Kleijnen. (2008). Coupons going wireless: Determinants of consumer intentions to redeem mobile coupons. Journal of Interactive Marketing, 22(3), 23.
Business Proposal for Coffee Shop & Restaurants: The Madam Walker Theatre
History and Why the Business Fits
My business proposal is to start (re-start) the coffee-shop/restaurant that once existed in Walker Theatre (it was then named “The Coffee Pot”). The Madam Walker Theatre was named after Madam C. J. Sarah Breedlove Walker, an African-American entrepreneur who specialized in hair care and beauty products that were manufactured and sold in the building that now serves as her namesake. She developed and initiated plans for the building to be built and after her death in 1919 the completion of the project fell to her daughter A’Leila Walker. The building opened in 1927 and served as both the headquarters for the Madam C. J. Walker Manufacturing Company—one of the biggest and brightest examples of African-American ingenuity and industry in the 20th century (National Park Service, 2019)—and as an entertainment theatre for the African American community,…...
Coffee Shop Social InteractionsFor this assignment, I chose to observe social interactions at my local coffee shop. I spent approximately three hours there on a Sunday afternoon, at peak time when the coffee shop was busy with activity. I selected this setting because coffee shops often serve as a microcosm of society, where various social behaviors can be observed.Throughout my observation, I noticed a variety of interactions. There were groups of friends catching up, individuals engrossed in their laptops or phones, or even books, and couples sharing intimate conversations. A few behaviors that stood out to me included non-verbal cues, territorial behavior, and social norms and etiquette. For instance, many people used non-verbal cues to communicate: a nod to acknowledge someone entering, a wave to call the barista's attention, or a smile between strangers who were doing something friendly like holding a door open. I saw territorial behavior as well…...
businesses need a place to operate. In some business operations, customers have little concern for the physical location of the business. This is often true for service businesses, such as contractors offering trade services (plumbers, electricians). In other businesses, especially those where customers go to the business, the physical location and the building the business works from is important. Stores and restaurants are typical businesses where the customer visits the business location, and then buys while in the business's building.
To expand the local small coffee shop and restaurant, the physical building must be changed. The changes suggested include physical improvements to both the interior and exterior.
The Small usiness Administration advises that "Strategic thinking is a process whereby you learn how to make your business vision a reality by developing your abilities in team work, problem solving, and critical thinking. It is also a tool to help you confront change,…...
mlaBibliography
Small Business Administration. (SBA) Forecasting the Future - Strategic Management Thinking Retrieved February 8, 2003 at http://sba.gov/manage/strategy.html
Hurdle Book: The Book on Business Plans (Hurdle) Retrieved from the Palo Alto Software website on February 8, 2003 at http://www.bplans.com/hurdleonline
Beans N Cream
Organizational Background
The focus of this case study revolves around the small company Beans n Cream. This is a small coffee shop outlet located in Sun Prarie Wisconsin. The company is owned by two women, Beth M. And Caroline M. The shop was established in 2002 after Caroline and Beth became partners and ivested their time and effort into providing a local coffee shop to the patrons of Sun Praire.
Beans N Cream offers high quality coffee, teas, breakfast, pastries and other treats for its customers. The establishment attracts many people including workers, stay at home moms and telecommuters. Beans N Cream markets their product mainly through word of mouth and has a product that many have enjoyed and has proven to be profitable through the right demonstration of strategy.
Beans N Cream recently shut down one of their expansion stores in Madison WI due to a lack of interest. The…...
This essay is on a business simulation for Tim's Coffee Shoppe. This is a final assignment for course AB 298: Associate's Capstone in Accounting. This example essay was provided to a students in Kaplan University to assist them with completing their own paper.
Essay Prompt:
Executive Summary
This section provides an overview of your findings. This section should be no more than half a page at the most, but a paragraph that is about 6-8 sentences is about the right length. This summarizes everything you wrote about in your report. This is also the conclusion for your report. If a business person did not have time to read an entire report or business plan, the Executive Summary should be the overview of the information.
Regulations and Management
Summary
Provide a paragraph or two regarding what you observed concerning Tims adherence to regulations. Identify the impact that at least 4 Federal laws and 1 state law have…...
This is important, because it means that the demand is there for Mystic Monk to be able to achieve their objectives. The real key is that they must be prepared to embrace this strategy fully, to create some kind of noticeable difference between themselves and other competitors. At which point, they will be able to see an increase in sales, helping the Carmelites purchase the ranch they are discussing.
ibliography
"Arabica Coffee." Mango ay, 2011. Web. 24 Feb. 2011.
"National Coffee Drinking Trends." NCAUSA, 2009. Web. 24 Feb. 2011.
"Newman's Own Reaches $300 Million in Charitable Giving." Newman's Own, 2011. Web. 24 Feb. 2011.
"Starbucks Coffee Company." Dartmouth, 2005. Web. 24 Feb. 2011.
"U.S. Coffee Shops." Market Research World, 2011. Web. 24 Feb. 2011.
Nelson, Robert. "United States Coffee Demand." Hawaii Coffee Association, 2004. Web. 24 Feb. 2011.
olton, Dan. "SCR." Specialty Coffee, 2009. Web. 24 Feb. 2011....
mlaBibliography
"Arabica Coffee." Mango Bay, 2011. Web. 24 Feb. 2011.
"National Coffee Drinking Trends." NCAUSA, 2009. Web. 24 Feb. 2011.
"Newman's Own Reaches $300 Million in Charitable Giving." Newman's Own, 2011. Web. 24 Feb. 2011.
"Starbucks Coffee Company." Dartmouth, 2005. Web. 24 Feb. 2011.
Java Coffee
Failure modes and effects analysis refers has been defined as a "methodology for analyzing potential reliability problems early in the development cycle" (Crow, 2002). FMEA can be outlined on a spreadsheet. The objective of the FMEA methodology is that the company can understand the potential problems that can occur early in the production cycle, and take steps to ensure that the problems are avoided or mitigated (Ibid). The process for conducting a FMEA analysis has two parts: analyzing the current process and tracking improvement over time (IHI, 2011).
For Java Coffee, ten potential failure modes were identified in the coffee production process. iSixSigma argues that the first failure mode for a coffee shop is "clean coffee pot," so that is a good second step after purchasing the ingredients. That site points out that an important part of the FMEA process is to evaluate how severe each problem is, as that…...
mlaWorks Cited:
Carbone, T. & Tippett, D. (2004). Project risk management using the project risk FMEA. Engineering Management Journal. Vol. 16 (4) 28-35.
Crow, K. (2002). Failure modes and effects analysis. NPD Solutions. Retrieved November 3, 2011 from http://www.npd-solutions.com/fmea.html
IHI. (2011). Failures modes and effects analysis tool. Institute for Healthcare Improvement. Retrieved November 3, 2011 from http://app.ihi.org/Workspace/tools/fmea/
ReliaSoft. (2011). Examining risk priority numbers in FMEA. ReliaSoft Reliability Edge. Retrieved November 3, 2011 from http://www.reliasoft.com/newsletter/2q2003/rpns.htm
3 Competition
As stated before, the competition in the coffee shops industry has increased drastically during the past recent years. In 2003, the industry had registered total sales of over $6 billion (Ferguson, 2004). The top five competitors of Sweettreats would be: Starbucks, Nestle, McDonald's, Dunkin and Gloria Jean's.
Gloria Jean's is among the leaders of the industry and they basically address their products to the young population. The corporation is based in Australia but present in numerous countries of the globe through franchise contracts (Official Website of Gloria Jean's, 2008).
Dunkin Donuts is a U.S. based company, namely headquartered in Quincy, Massachusetts. In 2006, they registered annual revenue of over $4 billion. They address all types of consumers and sell a wide palette of coffee-based beverages and foods (Official Website of Dunkin Donuts, 2008).
Starbucks is the undisputed leader of the industry and in 2006 they registered annual revenues of nearly $8 billion…...
mlaReferences
Dawidowska, K., April 1, 2002, Coffee Overload. Agree that coffee from gourmet coffee shops is too expensive - Almost 3 in 4 coffee shops patrons 72%, American Demographics
Dream, C.S., 1997-2008, How to Start a Coffee Shop, Home Business Inc., accessed on February 28, 2008http://www.homebusinesscenter.com/how_to_start/coffee_shop.htmllast
Ferguson, M., 2004, Specialty coffee retail in the U.S.A. 2003-04, Specialty Coffee Association of America, Retrieved at February 28, 2008http://www.scaa.org/pdfs/press-coffee_retail_sales.pdfon
Fisenko, a. And Associates, 2006, How to Start a Successful Coffee Shop, a Coffee-Espresso Drive-Thru or a Coffee/Espresso Cart, Espresso Business, accessed on February 29, 2008http://www.espressobusiness.com/last
The purpose of the bowl is to catch the chaff as the coffee begins to roast. In addition some coffee beans may shoot out of the popper and the bowl will catch those beans (Romanoff). It is important that the person doing the roasting does not touch any of the beans that come out of the chute during roasting as they are likely to get burned; coffee beans hold a great deal of heat.
The article further explains that once the machine is on and roasting has begun, the author points out that the individual doing the roasting may need to tilt the popper backwards to stop the beans form falling out of the popper and the hot air moves the beans around (Romanoff). The need to tilt the machine is dependent on the depth of the machine that is used.
It will take about 3 minutes before the beans begin…...
mlaWorks Cited
Clarence-Smith, William Gervase, and Steven Topik, eds. The Global Coffee Economy in Africa, Asia and Latin America, 1500-1989. Cambridge, England: Cambridge University Press, 2003.
Davids, Kenneth Home coffee Roasting: Romance and Revival. McMillan, 2003.
Hudson, Mark, and Ian Hudson. "Justice, Sustainability, and the Fair Trade Movement: A Case Study of Coffee Production in Chiapas." Social Justice 31.3 (2004): 130+.
Pendell, Dale. "Shaky Grounds: The Pharmacology of Coffee." Whole Earth Summer 2002: 32+.
Decaffeinated coffee is popular in the United Kingdom. The market is growing and has no signs of abating. However, the market is competitive and filled with consumer choice. It is a diverse market with diverse tastes for everything from gourmet third world coffee with the Oxfam seal of approval to GM grown decaffeinated beans imported from Japan. In this market with so many choices, it will critical for us to cleverly enter and define ourselves in this otherwise potentially bewildering market. Without carefully targeted marketing, millions can lost instead of made.
The aim and objectives of the research is to see how to market more of the companies products in the crowded U.K. Market. While the market has a lot of potential, there is a necessity to market the product correctly. Consumers have a lot of choice. The company is trying to tap into a specific group of customers and then…...
mlaReferences
De Pelsmacker, P., Driesen, L. And G. Rayp. (2005). Do Consumers Care
about Ethics? The Journal Of Consumer Affairs. 39 (2), 363-385.
Gallarga, I. And Markandya, A. (2004). Economic Techniques to Estimate the Demand for Sustainable Products: A Case Study for Fair Trade and Organic Coffee in the United Kingdom. Economia Agraria y Recursos
Naturales. 47 (7), 109-134.
New Marketing Strategy for Caribou Coffee
Situational Analysis
Company Analysis
Strengths
Weaknesses
Opportunities
Threats
Marketing Proposal
Marketing Mix
Product
Pricing
Placement
Promotion
To survive firms need to adapt and change in line with the general marketplace. Many successful firm have been able successful deal with dominant competition and high levels of challenge. One firm which faces these challenges is Caribou Coffee, although the second largest coffee house chain in the U.S. it is an underdog when compared to Starbucks, with just over 400 stores across 18 states in the U.S. and 203 stores in 10 international countries, many of which are franchises (Caribou Coffee, 2016). The company has faced some setbacks due to the high level of completion within the coffee house market, closing some 80 stores in 2013, and a further 88 were converted to Peets Coffee and Tea (Leavitt, 2014; Leonard, 2013). This indicates the firm needs to be able to adapt and change if they are to remain competitive. The…...
mlaReferences
Baye, M. (2007). Managerial Economics and Business Strategy. New York: McGraw-Hill/Irwin.
Caribou Coffee, (2016), Home Page, retrieved http://www.cariboucoffee.com
Chaffey, D., & Smith, P. R. (2013). EMarketing Excellence. Abingdon: Routledge.
Dolgui, A., & Proth, J. (2010). Pricing Strategies and Models. Annual Reviews in Control, 34(1), 101-110.
There are many different topics to select when writing about online education. You can approach the essay from the point-of-view of an educator or of a student, and you can also look at it by grade level for K-12 students, for classes for undergraduate and graduate students. You can focus on the challenges that people face as remote learners or the benefits of remote learning. Many people who are looking at online education today also look at the impact of the COVID-19 pandemic on remote learning/ online education and how different school districts and educational institutions have....
Key Factors Contributing to Feelings of Loneliness
Loneliness is a complex emotional state characterized by a perceived lack of meaningful social connections. While it can be a transient experience, chronic loneliness can have detrimental effects on an individual's physical and mental health. Several key factors contribute to feelings of loneliness, including:
Social Isolation: Physical separation from others, whether due to geographic distance, lack of transportation, or social withdrawal, can lead to feelings of loneliness.
Lack of Meaningful Relationships: Even in situations where individuals are surrounded by people, they may feel lonely if they lack close, intimate, and emotionally supportive connections.
Negative....
Based on a review of literature conducted in 2019, the profile of coffee shops in terms of their location can vary significantly depending on the local context.
In urban areas, coffee shops are often clustered in popular neighborhoods or commercial districts with high foot traffic. These locations may cater to a mix of students, professionals, and tourists, providing a convenient and social atmosphere for customers to grab a cup of coffee or work remotely.
In suburban areas, coffee shops are typically found in shopping centers or standalone buildings near residential communities. These locations may attract local residents looking for a cozy....
Profile of Coffee Shops in Terms of Location
Introduction
Coffee shops have become an integral part of urban landscapes, offering a comfortable and social environment to enjoy coffee, tea, and other beverages. Their strategic location plays a crucial role in their success, as it influences factors such as accessibility, visibility, and customer traffic. This literature review examines the profile of coffee shops in terms of their location, drawing upon studies conducted in various regions.
Proximity to Residential Areas
Multiple studies have highlighted the importance of coffee shops being located near residential areas. For instance, a 2020 study by Park and Kim found that coffee....
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