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What is a Marketing Action Plan?

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Please provide the definition of an Action plan for marketing, along with some examples. Thanks.

Answer(s)

Answered by Professional Tutor: Mary

An action plan takes all of the strategies from your business plan and organized them into a plan of action that you will be using to meet your business goals. You can find good examples of how to create one here: http://ctb.ku.edu/en/table-of-contents/structure/strategic-planning/develop-action-plans/main and here: https://www.kent.ac.uk/careers/sk/skillsactionplanning.htmEXAMPLE.

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