WFD
Market Potential for WFD
WFD Consulting, Inc., has been providing human resources strategies and resources to many well-established multinational concerns for almost three decades (WFD, 2012). The support and services offered by WFD promote the research-backed belief that employee wellness, happiness, and fulfillment has a direct effect on productivity and success, and thus that developing and implementing proper and appropriate techniques for handling employee workplace and personal issues is an essential part of running a profitable and efficient business (WFD, 2012). Though the consulting business has been successful in the past, however, there is no guarantee that it will continue with the same level of success in the future simply due to changes in the market size and potential. The following pages will examine the market potential for the firm in light of its past performance and current trends in the operating environment that could affect strategy and potential in the coming years.
Past and Current Performance
Some of the largest and most respected business organizations in the world have utilized the services of WFD Consulting, Inc., including IBM -- a company that was instrumental in the founding and continued development of WFD (WFD, 2012). Founded in 1983 and incorporated in 1988, the company has...
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