Wal Mart in China
Assessing WalMart's Success in China:
Lessons Learned in Global Expansion
WalMart Corporation (NYSE:WMT) continues to experience profitable growth in China despite the numerous cultural, legal and political barriers and constraints it had to face and overcome to achieve this. Today China is consistently one of the most profitable, promising growth markets for WalMart (WalMart Investor Relations, 2013). The initiatives, strategies and tactics undertaken to accomplish this over the last seventeen years is the basis of this analysis.
Analysis Of WalMart's Growth in China
Unlike the failures in South Korea and Germany, where WalMart relied on a very ethnocentric-based strategy of defining supplier networks, devising pricing strategies, and developing stores that were identical to their U.S.> operations, in China WalMart took an entirely different approach (Ming-Ling, Donegan, Ganon, Kan, 2011). Starting with the Chinese government at the regional and national level, WalMart executives were very clear about the need for sharing vast amounts of data...
However (on the plus side toward Wal-Mart's capacity for increased successful globalization) there remains Wal-Mart's sophisticated supply technology, the best in the retail world, a tool that makes it possible for the retailing giant to meet individual store and customer needs everywhere, almost instantaneously. Ernsberger (2002) points out that: one reason the company is so productive is that it knows how to use technology... Wal-Mart was the first major retailer to
Walmart SWOT Wal-Mart: SWOT Tables and Synopsis External Forces Strengths Weaknesses Opportunities Threats Trends Legal and Regulatory Extensive legal resources Frequent violations of labor, environmental law To become a leader in improving global labor law Sweeping reform in global trade regulations Unfettered labor and environmental practices in developing sphere Global Cheap outsourced production Poor retail penetration outside base 14 countries To penetrate growing markets like China and India Creation of global wage standard Continued deregulation in developing sphere Economic Largest retail firm in the world Highly dependent on U.S. consumer habits To penetrate
Wal-Mart Delivery Time Cycle The author of this report is asked to speak to Wal-Mart and their delivery time cycle performance vis-a-vis its benefit to Wal-Mart and how it allows Wal-Mart to remain so dominant in the retail sector. Indeed, there are other big-box stores that closely or loosely match what Wal-Marts sells including Kroger, K-Mart/Sears, Target, and so forth. However, in its half-century or so of existence, Wal-Mart has become
Logistics Planning Wal-Mart's growth and profitability to become the leading retailer across the world is partly attributed to its seemingly effective logistics system that has enabled the firm to manage its wide range of goods effectively and efficiently. Actually, the company's logistics system generates results that have enabled Wal-Mart to become one of the top revenue earning firms. In addition to being the top generating company in 2007, Wal-Mart was the
Wal-Mart Inc. Wal-Mart is an American-based multinational discount store, currently operating more than 11,000 retail outlets in 27 different countries, and serving approximately 140 million customers weekly. Headquartered in Bentonville, Arkansas, Wal-Mart grew from a small family-managed retailer in 1945 to the world's largest retailer, and was named the world's largest company by revenues in the 2014 Fortune 500 list. The company operates its retail stores in two forms: i) Sam's
Finance Wal-Mart would probably not bother merging with another retailer unless it was overseas, but would instead look to acquire a strategic partner with some of its other success factors, like logistics or information systems. A good example of such a company is Magellan Technology, a company specializing if RFID technology, something that has been an important part of Wal-Mart's logistics strategy in recent years (Traub, 2012). Wal-Mart has basically three options
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