TV & Internet
Mass media technology has become omnipresent in our society. It is not uncommon for children to now be raised with personal electronics, constant television and an overall barrage of sensory stimulus. Moreover, electronic devices are becoming the main means of communication for the younger generation, which can challenge their ability to relate to others. While many in the media have called into question the impacts of these socio-technical changes, others point the benefits that technology offers, and note that change is inevitable and the negative effects are overblown. This paper will take a look at the effects of television and Internet consumption on the young generation.
Violence
There are a number of different influences the have been hypothesized for children based on their exposure to television and the media, none more prevalent than the argument that children are exposed to much more violence throughout their childhoods than ever before, and this inherently makes the children more aggressive, and likely to commit violent acts themselves. Donnerstein (2010) notes that there have been many studies confirming this connection. There has been research on the impact of both television and violent video games over the past several decades, but as Donnerstein notes it is not the form of the media that matters, but rather the message itself. Exposure to violence normalizes violence, and in some children this will lead to more aggressive behaviors. The correlation does not occur with all children, but the studies have shown that children exposed to high levels of media violence are ultimately more likely to be violent than children with a low level of such exposure.
Obesity
Another outcome of television and Internet that has been studied is the negative effects on health that come from engaging in such addicting and passive pastimes. It is clear that when a child spends hours sitting in front of a screen, that child has less time for engaging in exercise and play. The lack of play, combined with increased propensity to snack, results in higher obesity rates. Moreover, there are other negative health outcome. Obese children are known to have many negative health outcomes, and the United States has a diabetes epidemic as the result of this. More children also have eyesight issues because their eyes are exposed to screens when they are at a sensitive age. Obesity, however, is the major health risk factor because of the tradeoff from active play to sedentary consumption. Pediatricians recommend that television and Internet time should be limited for children in order to stimulate more play (AAP, 2011).
Consumption
One of the reasons why there is a high correlation between television and Internet consumption and obesity is that not only are the children sedentary but they are also exposed to a high level of advertising. This advertising creates a society of unthinking consumers, prone to overconsumption of all goods. Compounding this is that a large percentage of advertising to which children are exposed in the media is for unhealthy food (Harris et al., 2012). Companies like McDonalds have built empires on marketing unhealthy food to children. From Happy Meals to sugar-laden cereals to hot dogs, the idea that children will only eat junkie crap has actually become ingrained in our culture, fostered by the high level of advertising for such products, directly to children. The American Academy of Pediatrics (2011) has recommended " a ban on junk food or fast food advertising in children's programming." Television and the Internet are creating a generation of mindless consumers ready to indulge in bad food, constantly, and most Americans see nothing wrong with this, despite the high cost of their health insurance.
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