Training Program
Evaluation of the training program
The training of the sales person and the effectiveness thereafter can effectively be measured through various evaluation methods that are best fitted for the particular scenario. Since the training concentrated majorly on the application aspect of the sales procedures to increase sales, the evaluation can only be done objectively at the various branches as the sales team goes on to apply the acquired skills. There are some basic steps that will be followed in the process of evaluation of the success of the program. There are four steps that will be considered generally:
Evaluation design and plan
Here, the intended purpose and expected outcome of the program will be noted down and whether the report will be in the form of a report or series of recorded success stories, taking into account the training was on sales people who were to apply the newly acquired techniques.
The questions to be asked will be determined, the stakeholders in the entire cycle will be determined such as the stakeholders, clients, other sales executives and even managers at different branches. These are people who will provide crucial information to the evaluation process.
Various sources of data are to be identified. The approaches most suitable for the training program outcome evaluation will be identified. The evaluation team will also have to come into agreement on the evaluation procedure, the indicators as well as the timeframe for the exercise. The evolution materials will be prepared and sent...
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