TQM
Total Management Quality
Question 1 Company Mission Statements
According to these organization's website's the mission statement of the Marriott-Ritz Carlton Corporation is simply that the consumer or the investor "Look no further," for quality. McDonald's website, although it provides an additional page detailing the wealth of values upheld by the corporation ultimately simply proclaims, "I'm Loving it" as its mission statement. GE, in contrast, has a far more extensive mission statement, proclaiming that: "From jet engines to power generation, financial services to plastics, and medical imaging to news and information, GE people worldwide are dedicated to turning imaginative ideas into leading products and services that help solve some of the world's toughest problems." The UPS website provides even more detail, noting little-known facts how the company was "founded in 1907 as a messenger company in the United States, UPS has grown into a $30 billion corporation by clearly focusing on the goal of enabling commerce around the globe. Today UPS is a global company with one of the most recognized and admired brands in the world. We have become the world's largest package delivery company and a leading global provider of specialized transportation and logistics services. Every day, we manage the flow of goods, funds, and information in more than 200 countries and territories worldwide."
This comparison suggests that the Marriott Ritz Carlton and McDonalds prefers, as service-based organizations directed to the general public, to include their mission statements in simple, pithy terms that are generally variations on their corporate slogans directed towards the general public. In contrast, UPS and GE, which purvey respectively less obvious and consumer-based services and a wider array of products and services, some of which are directed to corporations or to countries, tend to form their mission statements in a more value-based and cohesive manner in a fashion that suggests it is directed at corporations and investors as well as product users.
Question 2 Steps in Strategy Formation of GE
GE deploys one of the most effective strategies of total quality management, applying quantitative concepts to qualitative problems. Six Sigma is a customer-focused, data-driven philosophy that suggests a process must produce no more than 3.4 defects per million opportunities. An opportunity is defined as a chance for nonconformance, or not meeting the required specifications. The steps to Six Sigma involve defining a potential problem...
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