¶ … Toyota Corporation was once one of the most respected companies in the world, famed more for its quality than its low prices. However, it has been subjected to a great deal of criticism because of the number of recalls the company has had to issue, regarding safety issues with its vehicles. This requires a new shift in focus for the company to reverse the trend in its plummeting sales. Toyota must rehabilitate its reputation and also improve the actual quality of its production facilities. This requires greater cooperation between the supervisors of the company as well as a number of structural changes for the organization. Greater cooperation is needed between quality control supervision and the marketing and advertising function to ensure that quality remains a selling point for Toyota now and in the future. This paper offers both long and short-term solutions for the issues facing the company.
Research paper: Supervisory skills and rehabilitating Toyota
Toyota's reputation as a company is fundamentally founded on quality; yet, in recent years a series of recalls have resulted in great damage to its once internationally-respected brand. Its latest recall involves 6.4 million vehicles which have been flagged for five potentially life-threatening hazards. "The problems involve seat adjustments, steering columns, and windshield wiper motors on 27 Toyota models dating back to at least 2005" (Stock 2014). While all of its competitors in the industry have likewise had to issue recalls, Toyota has branded itself not on low prices but on a philosophy of continuous improvement. Moreover, this is Toyota's 8th major recall since 2005 and "the recall number equals almost two of every three vehicles the company made last year" (Stock 2014). This indicates a serious quality control problem and not surprisingly, morale at the company has plummeted. Toyota's mission in the near and far future is clear:...
Toyota Quality Control at Toyota There are several key issues that need to be addressed in order to turn around Toyota's quality control department, from restoring morale and commitment to making pragmatic changes to processes and communication structures in order to directly facilitate more effective operations. In order to successfully carry out the position of Vice President and contribute to the development and progress of the Toyota company as a whole, careful
This can cause the organization to fall behind as competitor discovers a way to do things better, faster, and more efficiently, essentially raising the bar or standards of the industry, much as Toyota, the originator of the continuous improvement philosophy, did for the car industry. Even when quality control mandates that the least wasteful processes always be eliminated, by creating a mechanism with the continual improvement philosophy where change
Toyota - a Visionary Company: Since its inception, Toyota Company has continued to use its guiding principles to develop reliable vehicles and sustainable development of the society through the use of innovative and high-quality products and services. One of the major goals of the firm is to develop products that exceed the expectations of customers with regards to quality and safety. Moreover, Toyota is currently working towards the achievement of zero
(1993). The critical organizational departments involved in any TQM effort include the procurement and sourcing, manufacturing and production, fulfillment, marketing, sales, and service, all of which form the value chain of how organizations produce, sell and service products. The major actors or participants in the process are first and foremost the purchasing and procurement, and supply chain departments of an organization, which must have a specific set of quality
Toyota Analysis Comprehensive Case Analysis An Analysis of Toyota Motor Company JANE A TUCKER 490 Business POLICY, PROFESSOR RICHMOND Toyota's Objectives and Strategies Toyota is an industry giant and has been known as a global innovator in the manufacturing industry. The company has upheld a customer concentrated orientation that has allowed them to be responsive to their target markets. The company is constantly monitoring consumer needs and wants and develops their product mix respectively. One development
The underlying theory is simple: a company can still fail even if it produces high quality goods. It could, for example, have a bloated management structure. What TQM does is it allows the company to manage everything so that senior management knows the value that all parts of the company contribute to the bottom line. With this high level of control, the total quality movement focuses on enhancing quality through
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