SWOT Analysis: Tesla Motors
Tesla Motors was founded in 2003 and it specializes in high-end electric vehicles. The company operates out of Palo Alto California and it has over 2000 employees. It was founded by Elon Musk who has prior success in SpaceX and PayPal. The company's goals is to accelerate the transition to electric mobility with a full range of increasingly Despite the fact that it has received loans from the federal government and other tax advantages which are given to alternative fuel vehicle manufacturers, the company still has ups and downs and was even close to being bankrupt as some point. However, recently the company has registered a lot of success that has enabled it to pay loans from the government. Initially the company was only producing expensive sports car that were meant for the rich. Today, the company is expanding and is now producing vehicles that are more cost- effective. Tesla is relatively small compared to other world's major auto manufacturers. It receives a lot of competition from hybrid vehicles like Toyota Prius. Recently, Nissan came up with a fully electric vehicle that is relatively inexpensive. This paper will look at a SWOT analysis of Tesla Motors.
Strengths
The first of Tesla Motors strengths is in its R & D. department and technical mastery in electronic motors as well as the associated components. The biggest strength of Tesla is the ability of the company to output new technology. Its most important technological breakthrough is the electric power train. One of the core competencies of the company is that it develops and sells power train components to third parties such as Daimler and Toyota. Besides having the robust power train, the company has specialized in electric car engines. Tesla wanted the electric vehicle to be very efficient and hence they had to come up with new systems in order for it to be compatible with their electric powertrain. This design constraint is what resulted to the innovation and development of other unique technological features...
Tesla Motors became a public traded company, (NASDAQ stock quote code: TSLA), earlier this year. You are the Channels Manager for Tesla Motors. How do you think Tesla has developed its distribution strategy, i.e. what were the most important things to have been considered? With the launch of the model S. sedan due in 2012, how would you further develop the distribution strategy over the next five years, and why? Tesla
Tesla Motors has a cash flow problem, which makes it vulnerable to the many larger competitors who want into the electric vehicle business. The advantage Tesla has is with its battery technology, which is vastly superior to anybody else's, and in its brand name and leadership. The in-house distribution is unique to the industry but it might be too early to determine whether this is helping Tesla or hurting it.
Foreign Entry Analysis – Developed Country Introduction In recent years, Tesla has grown to become one of the most renowned and successful companies in the US and across the globe. Tesla, Inc. is a clean company and a pioneer in electric vehicles with its headquarters in Palo Alto. It is a publicly-traded firm listed on the Nasdaq with the symbols TSLA (Agence France-Presse, 2010). The company is involved in the designing, developing,
Financial Research Report The company that I have selected to study is Tesla Motors. The reason for studying this company is that my investment advice practice has received a lot of calls about this company in particular. This is a company that has generated a tremendous amount of "bullish buzz" this year (Brumley, 2015). Opinions among the analyst community are decidedly mixed about Tesla stock. Some analysts view the stock from
Generic Strategy The company that I have chosen is Tesla, and they focus on a differentiation strategy. Michael Porter outlined the grand strategies that a company can follow in order to compete effectively in the marketplace, as being differentiation or cost leadership, and these can be either at the niche or broad-based size levels (QuickMBA, 2010). The differentiation strategy is defined as a strategy where the company seeks to compete on the
Summary There are certain aspects of Tesla' s business model that distinguish it from other automakers. These manifest either in its accounting policies, or in the ways in which those policies will affect Tesla (but maybe not its competitors, even if they utilize the same policies). The direct-to-consumer sales model in particular holds influence over some policies, while the company's youth handcuffs it with respect to how it handles things like
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