At one point the quality problems with data management and cloud-based virtualization strategies at Zillow were so significant the company had to completely redefine their it architecture (McDonald, 2006). Another significant weakness the company has had to contend with is the continual churn of customers across free and fee-based services (Zillow Investor Relations, 2012). Churn continues to drop Customer Lifetime Value (CLV) and eventually reduces the company's tock price over

Third, the company's management faced challenges in changing the internal culture of Amazon.com away from market share gains to profitability gains, and this would require intensive changes in the structure, processes, roles and responsibilities, and systems of the company. Opportunities There are many opportunities for Amazon.com however to continue growing during this phase of their history. First, the commercializing of their technologies through Amazon Web Services, One Click Ordering and other

Tresemme Fresh Start is, however, the number one brand in dry shampoo (Communispace, 2013). There are roughly three types of competitors for Tresemme. Direct competitors are those in the dry shampoo space that has similar positioning or price points. Indirect competitors are dry shampoos with dissimilar position or price point, and close substitutes like conventional shampoo with similar positioning. One way to determine who the most direct competitors are is

Ebay needs of to pay attention to brand equity and get back to the basics of offering good customer service to its customer base. Otherwise, it is an open market for anyone to step in and take their place. Losing focus of brand and company vision has been the downfall of many corporate giants. References Consumers Union. (2007). Winning at Ebay. How to bid smart & play safe. Consumers Reports.org. August

Amazon and Border's Books The intent of this analysis is to evaluate the history and core business of Amazon.com and Border's Books, comparing and contrasting their respective management approaches related to Internet marketing include fulfillment, which each does significantly different from the other. Three factors that contributed to the success of Amazon are provided in addition to three factors that led to Border's eventually going bankrupt despite having a flourishing and

Amazon Strategic Plan What began as a web-based retailing book sales site company in 1995 with revenues of $511,000, has grown into "the world's largest online retailer and one of the nation's biggest book sellers (New York Times. May 20, 2011), and is considered "one of the iconic companies of the Internet era" (New York Times. May 20, 2011). The company has blossomed not only because of the vision of founder