I. Major Factors
The management of Dream Beauty Company, a manufacturer of consumer beauty supplies and cosmetics, is concerned with the increased costs of its supply chain management. The firm’s supply chain costs recently reached an all time high of $130,000, which could be attributable to various factors including additional sales and increased costs for order fulfillment. Currently, the Dream Beauty’s total order fulfillment is averagely three days despite the order size. Dream Beauty Company has received 3600 orders, provides excellent customer service, and has a discount policy for the channels it services.
II. Major Problem
Despite its highest standards of customer service and industry benchmark in order fulfillment, Dream Beauty Company is experiencing problems in increased supply chain costs and needs to examine the effectiveness of its three-day order fulfillment cycle.
III. Possible Solutions
Dream Beauty’s major problem can be addressed through several potential solutions because of the various issues in the firm’s supply chain management framework. First, the firm should consider decentralizing its order processing and centralizing labeling to reduce costs. This will help in by enabling the company to capitalize on the economies of scale and increase...
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