¶ … Starbucks' organizational culture that contributes to its success in a global economy. Indicate management's role with creating and sustaining the organizational culture.
The first important element of Starbuck's organizational culture that contributes to its success in a global economy is its human resource. Starbucks's success is based on the excellent experience that consumers have when buying their coffee at the location, as well as on related activities (buying additional products, having the coffee at the location, spending time to work and have the coffee at Starbucks etc.). However, fundamental for the maximization of this customer experience is the way the employees relate to the clients, the way they are able to sell the products and service.
As such, Weber (2005), pointed out that the company has invested heavily both in order to maximize employee retention, with competitive wages and benefits, and in the development of the human resource, including through trainings. Fundamentally, the Starbucks culture remains a friendly one, both with the client and between employees, essential for the company's success.
Another important part of the organizational culture at Starbucks is its strong commitment to the social responsibility. This is associated partly with the fact that the company vision was to create a place that was not work and was not home, but that could be both if needed. This implied that Starbucks was part of the community, so giving back to the community, in different forms, became a must. This continued with the company's commitment to fair trade.
Finally, quality cannot be ruled out of the organizational culture at Starbucks as part of the success story. The idea with quality, however, is that it completes the consumer experience and goes beyond the quality of the product to cover the quality of the services as well, as previously described.
The role of the CEO was substantial and fundamental in creating and sustaining the organizational culture. It was Schultz's vision that led to the...
Organizational Environment Starbucks In-depth Analysis of Organizational Environment - Starbucks Starbucks Organizational Culture and Environment Global Perspectives of Starbucks Social Responsibility embraced by Starbucks Starbucks Planning Process Decision Making Process of Starbucks Starbucks Corporate Strategy Organizational Structure of Starbucks Starbucks uses a mechanistic structure as a contemporary design Starbucks Organizational Culture and Environment Starbucks Corporation is considered as one of the leading coffee house chains that offer best quality coffee to its customers. This retail corporation is based in the United
Starbucks' Strategy Key elements of success in Starbucks' organizational culture Today Starbucks Corporation has become a leading retailer, coffee brand and roaster all over the world. It has more than 12,000 licensed and company-operated locations in Europe, North America, Middle East, Latin America as well as Asia Pacific. The products that are offered by Starbucks along with their coffee are today being sold in many airports, hotels, grocery stores, universities and many
Thus, the HR activities are currently more structured, but in the same time more decentralized to be able to respect the local characteristics of each market. Reference List Barney J.B. 1986. Organizational Culture: Can it Be a Source of Competitive Advantage?, the Academy of Management Review, vol. 11(3): pp. 656-665. Bass B.M. & Avolio B.J. 1994. Transformational Leadership and Organizational Culture, International Journal of Public Administration, vol. 17(3): pp. 541-554. Beer M. &
Starbucks as a Morally Responsible Company: Starbucks Coffee Company is an American coffee firm that operates globally and headquartered in Seattle, Washington. Currently, Starbucks Coffee Company is the largest coffeehouse firm across the globe with over 20,000 chain stores in more than 60 countries. Generally, the company serves various brands of hot and cold beverages across its stores such as microground instant coffee, pastries, whole-bean coffee, and full-leaf teas. The success
The company also has an interest in hiring internally. Staffing is a challenge for Starbucks, however, because of the company's growth rate and the need to maintain high standards of customer service (Weber, 2005). This is why the company emphasizes training to the extent it does, because training and enculturation is needed to support the staffing policy. Employee Training and Development Starbucks has an extensive training program in order to ensure
Starbucks relies on their suppliers for a constant supply of consistent, high quality products. This stakeholder relationship is strong for both groups. A key group of supply-side stakeholders for Starbucks are coffee growers. The company's size makes them one of the world's largest purchasers of coffee beans. It is not just size that makes Starbucks important, however. Their high visibility means that they are in a position of influence with
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